

Interview: The Spartan Way with Joe De Sena
Dec 29, 2018
Joe De Sena, founder of the Spartan Race and author, shares his passion for the Spartan lifestyle, emphasizing resilience, commitment, and personal growth. He discusses the importance of daily reflection and strategic planning for achieving life goals. The conversation dives into the power of grit, using anecdotes from ultra-marathons to illustrate overcoming challenges. Joe also reveals the exciting championship series created for Spartan races, aimed at promoting active living and social responsibility, inviting listeners to engage with the community.
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Transcript
Decide By Your True North
- Know your true north to decide when to persist or quit in any challenge.
- Self-awareness reveals whether continuing aligns with your deepest purpose and legacy.
Make Commitment Nonnegotiable
- Commit at the level where success matters as much as breathing: remove easy exits and back yourself.
- Use structural constraints (money, time, public promise) to enforce commitment.
Leo: A Kettlebell Named Leonidas
- Joe carried a kettlebell named Leonidas everywhere as a visible commitment practice.
- He lost many kettlebells in airport baggage until he discovered they got stuck on the belt.