

233 (Lead) Interview Smarter: Using Roleplays to Identify Top Sales Talent (Brooke Freedman, Chameleon)
Jul 18, 2024
Brooke Freedman, Co-founder of Chameleon, shares tips on interviewing sales reps: sales leaders need to be player-coaches, provide role play materials, replay parts for coachability, & make clear hiring decisions. The podcast discusses effective discovery role plays, interview techniques for sales reps, strategies & challenges in interviewing sales representatives, reference checking, and tailoring questions for cultural fit.
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Role-Play in Interviews
- Always include a role-play step in your interview process.
- It assesses how candidates prepare, structure conversations, and handle closing.
Onboarding as Support Reps
- Onboard all new sales reps as support reps first.
- This teaches them the product and customer needs before selling.
Predictable Weekly Rituals
- Create predictable weekly rituals with your sales team.
- This establishes clear expectations and allows reps to manage their time.