Why Status Beats Strategy — And How to Build It from Scratch

In this highly acclaimed book, Dr. Robert B. Cialdini explains the psychology behind why people say yes and how to apply these insights ethically. The book outlines six universal principles of influence: Reciprocation, Commitment and Consistency, Social Proof, Liking, Authority, and Scarcity. The new and expanded edition includes a seventh principle, Unity, along with new research, insights, and examples. Cialdini uses memorable stories and relatable examples to make the subject accessible and easy to understand, helping readers become more skilled persuaders and defend themselves against unethical influence attempts.

The Tao of Jeet Kune Do is a compilation of Bruce Lee's notes and writings on his martial arts philosophy. The book was assembled posthumously from Lee's personal notes and studies, which he began during his convalescence from a back injury in 1970. It emphasizes the importance of formlessness, adaptability, and self-knowledge in martial arts. Lee's approach rejects rigid styles and traditions, advocating for a fluid and dynamic method of combat that is tailored to the individual's needs and capabilities. The book includes discussions on fighting techniques, mental preparation, and philosophical underpinnings, reflecting Lee's integration of various martial arts and philosophical sources.

This book is a mix of memoir and business advice, detailing Trump's professional and personal worldview. It outlines his approach to deal-making, including his eleven key elements for success, such as 'Think Big,' 'Maximize Your Options,' and 'Have Fun.' The book offers insights into Trump's business strategies, his interactions with various figures, and his approach to negotiating deals. It also provides a glimpse into his personal life and how he runs his organization.