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Startup Diaries
#44: Sabri Suby - Marketing That Will 10X Your Business In 2022
Jul 25, 2022
01:14:10
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Quick takeaways
- Set premium prices based on value provided, not just time, to gain a competitive edge.
- Effective sales and marketing strategies are crucial for business growth and scaling.
Deep dives
Commanding Premium Prices for Value
In the podcast episode, the importance of commanding premium prices based on the value provided was highlighted. It emphasized that pricing should be based on the complexity of the problems solved for clients rather than just a multiple of time. By understanding the problem better than competitors and articulating the value proposition clearly, businesses can set themselves apart and command higher prices, leading to a competitive advantage in the market.
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