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The Top Content Marketing Trends of 2024 (Expert Panel)
Apr 9, 2024
Content strategy experts Jess Cook, Chelsea Castle, and Ryan Baum discuss the challenges of brand storytelling and the importance of building brand authenticity in 2024. They share insights on converting customers into advocates through powerful strategic narratives. The panel forecasts the future of content marketing, emphasizing differentiation and building true audience engagement.
53:45
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Quick takeaways
- 2024 content marketing focuses on brand storytelling and authenticity.
- Utilize network connections and refine pitches for securing podcast spots as a startup.
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Securing podcast spots for small startups
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