

From inflation to shrinkflation and skimpflation
Oct 30, 2023
The podcast discusses the concepts of shrinkflation and skimpflation, exploring how companies are reducing product sizes while maintaining the same prices. They provide examples of shrinkflation in potato chip bags and cake mix. The hosts examine the implications for consumers and discuss the reduced protein content in food and the prevalence of processed food. They also discuss concerns about the nutritional value of shrinking products and how brands are using shrinkflation and skimpflation tactics. Additionally, they explore the concept of skimpflation at Disneyland and the resurgence of domestic brands through a TikTok success story.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7
Introduction
00:00 • 4min
The Phenomenon of Shrinkflation
04:09 • 16min
Reduced Protein in Food and the Prevalence of Processed Food
20:17 • 6min
Shrinking product sizes and concerns about nutritional value
26:24 • 3min
Shrinkflation and Skimpflation
29:22 • 12min
Skimpflation at Disneyland
40:58 • 12min
Resurgence of Domestic Brands and the TikTok Success Story
52:40 • 4min