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From inflation to shrinkflation and skimpflation

The Bridge to China

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The Phenomenon of Shrinkflation

This chapter explores the phenomenon of shrinkflation, where product contents are reduced but prices remain the same. The hosts discuss examples of downsizing in products like cake mixes and liquid detergent, and delve into the implications for consumers. They question whether the product quality remains the same and examine the potential benefits and drawbacks of shrinkflation.

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