The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.

THE NEW CATEGORY IN SALES AND HOW TO LEVERAGE IT TO MAKE MORE MONEY

Apr 16, 2025
Explore the unique challenges of navigating sales in startups and the vital role of continuous adaptation in a competitive landscape. Delve into the misconceptions around sales skills, highlighting the importance of deliberate practice and coaching for success. Learn how confidence and adaptability can transform sales professionals from order-takers to proactive sellers. Discover the value of micro-training and problem-solving in B2B discussions, along with the need for persistent, targeted approaches to maximize efficiency and income potential.
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ADVICE

Practice Sales Like Golf

  • Use AI-powered tools like Brevity Pitch to practice sales conversations without fear of judgment.
  • Regular practice improves sales skills just like playing golf improves golfing skills.
INSIGHT

AI Fatigue in Sales

  • AI adoption in sales faces fatigue due to overload and skepticism.
  • Realistic expectations about short-term and long-term outcomes are crucial for success.
INSIGHT

Sales Leaders Overwhelmed

  • Sales leaders face overwhelming priorities and burnout while trying to upskill teams.
  • Time-saving, performance-driven solutions that truly help teams are desperately needed.
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