The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople. cover image

THE NEW CATEGORY IN SALES AND HOW TO LEVERAGE IT TO MAKE MORE MONEY

The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.

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Maximizing Sales Efficiency Through Micro-Training

This chapter emphasizes the significance of breaking sales training into manageable sessions, advocating for brief but impactful coaching moments. It compares the training process to sports, highlighting the importance of preparation for successful high-stakes conversations.

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