

Product-Led Growth (PLG) Masterclass: How World Class Companies Grow in 2024
7 snips Sep 20, 2024
Jaryd, a Director of Product Management at Backstage and author of the popular newsletter 'How They Grow', shares his insights on Product-Led Growth (PLG). He dives into the 'PLG Iceberg Framework', discussing how to identify core features and maximize user engagement. Jaryd emphasizes the importance of tailored onboarding experiences and strategic monetization. He also explores the future of PLG, advocating for thoughtful experimentation and collaboration between product and growth teams to drive sustainable success.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8 9 10 11 12 13
Intro
00:00 • 2min
Unveiling the Product-Led Growth Iceberg Framework
01:41 • 3min
Navigating Product-Led Growth: The Iceberg Framework
05:10 • 5min
Design Tools and Effective Communication
10:03 • 24min
Mastering Onboarding for Product-Led Growth
33:59 • 25min
Unlocking Business Potential with Notion's Operating System
59:27 • 2min
Navigating the Learning Curve: Strategies for Product Value and Monetization
01:01:53 • 4min
Core Features and Monetization Strategies
01:06:16 • 12min
Understanding Growth Loops and Flywheels
01:17:54 • 23min
Evolving Product-Led Growth: Personalization and Interoperability in Sales Processes
01:40:29 • 4min
Navigating Product-Led Growth
01:44:29 • 13min
Building Trust for Collaborative Success
01:57:29 • 7min
Building Trust and Maximizing Productivity
02:04:11 • 9min