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Product-Led Growth (PLG) Masterclass: How World Class Companies Grow in 2024

The Growth Podcast

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Core Features and Monetization Strategies

This chapter emphasizes the significance of prioritizing core product features and user retention before focusing on monetization strategies. Using examples from platforms like BeHive, it discusses how premium features can enhance user engagement and lead to successful subscription conversions. The speakers also highlight innovative pricing models and retention strategies that have proven effective in the digital content landscape.

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