Built to Sell Radio

Ep 306 Jay Gould - Once Bitten, Twice Shy: The (Real) Reason Jay Gould Sold Yashi for $33M

Oct 2, 2021

01:27:27

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Highlights

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Episode notes

Did You Shop the Company in a Traditional Sensation?

02:15

Concentration Is a Big Thing

01:30

Do You Have a Creative Agency?

04:16

Introduction

2min

What Was the Business in the Early Days?

3min

You're a Media Buying Shop, an Advertising Network?

2min

What's Your Average CPM?

3min

Do You Have a Creative Agency?

4min

Did You Have Any Investors?

4min

What I've Learned From Sequoi Capital

2min

I Never Over Capitalized the Business

2min

Is Your Leverage Really Important?

2min

10.

The Only Question I Have Is, How Important Is It for You to Stay in the C O of This Company?

3min

11.

You're Growing, Raising Money on Your Terms

5min

12.

Yashi Is a Non Gaming Company

5min

13.

Concentration Is a Big Thing

1min

14.

How to Write a Good Amazon Review

3min

15.

Is It a Topsail Strategy?

2min

16.

What Do You Think You Need to Sell a Company?

4min

17.

Ike B Parry, I Could Get Money Off the Table and Still Run the Company With a Second Bite at the Apple

2min

18.

I'm a Friend, I Can't Support It as an Investor

3min

19.

Video Advertising - Inton My Video

4min

20.

Isn't Doesnt Proctoran Gamble?

2min

21.

How Did You Become So Profitable?

2min

22.

Is That a Pivital Moment?

1min

23.

I Got Tired, but Never Cried About It

5min

24.

What's the Next Star Offer?

2min

25.

How to Sell a Startup - The Story of How We Sold It

3min

26.

I'm Leaving, but Before I Leave, I'd Like to Talk to You

4min

27.

You Don't Want to Disrupt Your Business

6min

28.

Did You Shop the Company in a Traditional Sensation?

2min

29.

Docents - Are You a Link in Guy or Twitter?

2min

30.

The Art of Selling Your Business

3min

Jay Gould co-founded Yashi, a platform that helped advertisers buy ads on video content. Yashi grew to more than $25 million in revenue and more than $5 million in EBITDA when Gould received an offer of $33 million from Nexstar Broadcasting. The offer represented around 6 x EBITDA and Gould was conflicted. He knew he could probably get more, but he had also seen how quickly a successful company can go to zero.

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