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Ep 306 Jay Gould - Once Bitten, Twice Shy: The (Real) Reason Jay Gould Sold Yashi for $33M

Built to Sell Radio

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Video Advertising - Inton My Video

Video is a massively fast growing, secular growth, trynd rate within the sector. What we built was this tech logy that through a p is and otherwise, we could see all their inventory instantaneously when an ad is loading. And then we can bid based on the user, the data sets, geography, et cetera. Prey geography was very critical to us. But it's not just the location, obviously. It's everything else. How do i know? Because they were on toyota dot com or edmunds or whatever it is in the last 24 hours,. Ave 72 hours, maybe, to see in that purchasing decision pre and every product has a different

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