The Peel with Turner Novak cover image

The Peel with Turner Novak

The Great Media Arbitrage: How Craig Fuller Built FreightWaves

Feb 1, 2024
Craig Fuller, Founder and CEO of FreightWaves, discusses the importance of logistics and supply chains, the rise of deglobalization, US manufacturing benefits for Colombia, the changing supply chain function, the US labor availability problem, why AI won't fully replace humans in media, the early days of FreightWaves, predicting recessions, logistics as a barometer of the global economy, surviving COVID, how FreightWaves became a media business, the arbitrage opportunity in media, buying print magazines, and building a flying community.
01:56:49

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

  • Real-time data and information are vital for ensuring resilience in supply chains.
  • Companies are reevaluating their supply chain strategies and considering near-shoring and reshoring options.

Deep dives

Logistics as the Backbone of the Global Economy

Logistics plays a crucial role in the global economy, supporting around 40% of industries. However, recent disruptions, such as the COVID-19 pandemic, have highlighted the vulnerability of supply chains. Real-time data and information have become vital for ensuring resilience in supply chains.

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