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25min chapter
The Great Media Arbitrage: How Craig Fuller Built FreightWaves
The Peel with Turner Novak
Big Data Analysis for Real-time Insights into the US Goods Economy
This chapter discusses how FreightWaves collects and analyzes big data to create indexes and data points that provide insights into the US goods economy and global economy in real-time or near real-time. They explain that just like in financial markets, where people mainly focus on a few key data points, FreightWaves publishes macro data points that can contextually indicate supply and demand trends. They anonymize and aggregate data from hundreds or thousands of companies, allowing them to monitor the volume of US goods and track truck orders.
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