

Ep. 2: Relational Selling with Louis-Julien Roy
Apr 15, 2024
Louis-Julien Roy, Founder and President of Mountain Exposure and Canadian distributor of Ibis Bikes, shares his insights from the outdoor sales industry. He discusses the critical role of independent sales reps and the evolution of his agency. Hear him explain the importance of relational selling over transactional methods. He provides actionable strategies for startups to connect with retailers and navigate the competitive bike market. Discover how building genuine relationships can drive significant business growth!
Chapters
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Transcript
Episode notes
1 2 3 4 5 6 7 8
Intro
00:00 • 2min
From Climbing Guide to Sales Representative: A Journey in Outdoor Industry
01:33 • 2min
Evolution of a Sales Agency: From Struggles to Success
03:44 • 2min
Sales Models in Outdoor Industries: Agency vs. Rep
05:28 • 19min
The Essential Role of Retail in High-Ticket Sales
24:06 • 2min
The Power of Relational Selling
26:09 • 9min
Mastering Relational Selling
35:34 • 12min
Navigating Opportunities for Startups in the Bike Industry
47:32 • 4min