Negotiate Anything Andy Luttrell: How to Change Minds Through Negotiation
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Feb 8, 2025 In this engaging discussion, Andy Luttrell, a psychological scientist and host of the Opinion Science podcast, dives into the art of changing minds. He reveals how to navigate strong emotions and deeply held beliefs effectively. Andy emphasizes the importance of aligning persuasive messages with the audience’s moral values to drive impactful change. Listeners gain insights into the complexity of persuasion, especially around tough topics like politics and justice, and learn strategies for fostering productive dialogue even with the most entrenched opinions.
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Strong Opinions
- Strong opinions are durable and influential.
- They resist change and affect your actions.
Emotionality vs. Strength
- Perceived emotional strength doesn't guarantee an attitude's durability or influence.
- A seemingly passionate view might not change behavior.
Three Little Pigs Analogy
- Andy Luttrell uses the Three Little Pigs story to illustrate how perceived strength (building material) can be misleading.
- Actual strength is determined by resistance to change (the wolf's huffing and puffing).
