Contractor Growth Network #450.2 Cornerstone's 9-Day Design Build Process (ft. AJ Ballantine) - Part 2
9 snips
Jan 3, 2025 AJ Ballantine from Cornerstone Remodeling shares his groundbreaking 9-Day Design Build Process, which compresses a 5-week timeline into just 9 days without increasing staff. He reveals the secrets behind enhancing sales efficiency and boosting closing percentages dramatically. Topics include the importance of personalized communication in sales, crafting flexible design-build proposals, and the role of technology in fostering client trust. AJ also discusses strategies for team engagement during company-wide changes, ensuring cohesive adaptation to new processes.
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Unexpected Bathroom Size
- AJ used Render to discover a client's bathroom was much larger than initially stated.
- This allowed for a more accurate budget conversation and ultimately secured the project.
Personalize Client Interactions
- Personalize communication and avoid overly transactional interactions with potential clients.
- A cold, impersonal email requesting photos and project details can deter prospects.
The Power of Phone Calls
- Use phone calls as pattern interrupters in sales.
- Clients appreciate the personal touch, and it can increase your chances of getting a response.
