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Social Media Marketing Podcast
Instagram Stories: Creation to Conversion for Marketers
Jul 27, 2023
47:44
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Quick takeaways
- Optimize your Instagram profile with keywords to clearly communicate your offerings and make it easy for visitors to navigate to your website or contact you.
- Build trust and authenticity by sharing behind-the-scenes content, progress updates, and testimonials to showcase the value of your product or service and humanize your brand.
Deep dives
Optimize Your Instagram Bio and Profile
Make sure your Instagram bio and profile are fully optimized with the right keywords and clearly communicate what you do, where you're located, and how you can help your audience. This will ensure that people who visit your profile have a clear understanding of your offerings and can easily navigate to your website or contact you for more information.
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