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How to Get Reach and Growth With Stories
With stories, it's basically real-ish time. It's in this 24-hour period. Like you said, it disappears. So I'm taking this proactive approach to decide to go and look before I lose that story. Now we don't only have people that already know like and trust us. And so the idea of having that real time shared experience is a really powerful way to go very deep with your invested customers.