The Advanced Selling Podcast

The Empathy Edge in Sales with Liesel Mertes

Oct 9, 2024
Liesel Mertes, an empathy consultant shaped by her personal experience of loss, shares insights on how empathy transforms sales. She discusses the importance of understanding customers beyond their immediate needs, fostering meaningful connections. Liesel emphasizes that building an empathetic culture helps sales leaders create trust and psychological safety within teams. Empathy isn't just a one-time act; it's a continuous practice essential for improved sales outcomes and workplace well-being.
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