How Leaders Lead with David Novak #228: Lynsi Snyder, Owner and President of In-N-Out Burger – Loyalty is a two-way street
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Feb 27, 2025 
Lynsi Snyder, Owner and President of In-N-Out Burger, shares her journey in leading a family-owned business known for exceptional customer loyalty. She highlights the importance of genuine care and quality service, revealing insights on balancing growth with product excellence. Listeners will learn why In-N-Out resists mobile ordering, emphasizing face-to-face interactions. Additionally, Lynsi discusses how family influences shaped her leadership style and the significance of vulnerability and communication in fostering a strong company culture.
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Lynsi's Fire Dancing
- Lynsi Snyder, owner of In-N-Out, revived her family's 'Club 48' tradition.
- One year, she performed a fire dance on pointe shoes at a circus-themed event.
Early Adult Conversations
- Lynsi Snyder's father and uncle had adult conversations with her as a child.
- This made her feel valued and prepared her for leading In-N-Out.
Family and Business Conflicts
- Lynsi Snyder's father moved the family to focus on them, causing disagreements with her uncle regarding the business.
- After her uncle's death, her father struggled with addiction.