How Leaders Lead with David Novak
David Novak
How Leaders Lead gives you a front-row seat to exclusive conversations with the world’s most iconic leaders across business, sports, and entertainment. Hosted by David Novak, Co-founder and former CEO of Yum! Brands, this podcast pulls back the curtain on how top CEOs, founders, and game-changers make things happen. When you tune in, you’ll learn from legends like Tom Brady, Condoleezza Rice, Jamie Dimon, Coach Prime (Deion Sanders), Indra Nooyi, Stanley Druckenmiller, and more.Other guests include:
CEO of Starbucks
CEO of Target
Co-founder of Home Depot
and many others...
David’s unique perspective and thought-provoking questions distill the wisdom of these leaders into actionable insights you can use to elevate your own leadership game. Whether you’re just starting your leadership journey or already leading teams, this show helps you build the confidence you need to lead well.
CEO of Starbucks
CEO of Target
Co-founder of Home Depot
and many others...
David’s unique perspective and thought-provoking questions distill the wisdom of these leaders into actionable insights you can use to elevate your own leadership game. Whether you’re just starting your leadership journey or already leading teams, this show helps you build the confidence you need to lead well.
Episodes
Mentioned books
26 snips
Nov 13, 2025 • 1h 18min
Jim McCann, American entrepreneur and former CEO of 1-800-Flowers – Find a way to connect
Jim McCann, the founder and former CEO of 1-800-Flowers, initially stepped into the business world from social work and bartending. He shares how vital customer relationships were to his brand's success and recalls lessons learned from working with teens, emphasizing connection and authenticity. McCann also delves into strategic product expansion based on customer behavior, the impact of technology like AI on leadership, and the importance of corporate culture in driving innovation. His insight demonstrates that genuine connection remains paramount in leadership.
16 snips
Nov 6, 2025 • 1h 4min
#264: Bracken Darrell, CEO of VF Corporation – Good design can make anything better
Bracken Darrell, CEO of VF Corporation, has turned around iconic brands like Old Spice and Logitech. In this engaging discussion, he explores how design can elevate not just products but entire cultures. Bracken shares his philosophy on leadership, emphasizing the importance of constant growth and open feedback. He reveals the unique strategies behind revitalizing brands like The North Face and Vans, and even touches on his own childhood lessons. Plus, he discusses the role of AI in shaping the future of leadership and customer experience.
18 snips
Oct 30, 2025 • 1h 11min
#263: Whitney Wolfe Herd, Founder and CEO of Bumble – Your mission is your mobilizer
Whitney Wolfe Herd, founder and CEO of Bumble and co-founder of Tinder, shares her journey of flipping the dating script with her women-first approach. She discusses her departure from Tinder and the void for female-focused tech. Whitney offers candid advice for women coping with toxicity at work and emphasizes the benefits of maintaining a mission-driven culture. She also unveils insights on using AI for meaningful connections and how motherhood shapes her leadership style. Her passion for self-love as Bumble's next frontier is truly inspiring!
Oct 23, 2025 • 1h 1min
#262: Lew Frankfort, Chairman Emeritus and former CEO of Coach – Combine magic and logic
Lew Frankfort, the visionary former CEO of Coach, transformed a modest leather goods brand into a global fashion leader. He shares insightful experiences from his Bronx upbringing and public service that shaped his career. His unique 'Magic + Logic' philosophy interweaves creativity with analytical rigor, a perspective that drove Coach's 'accessible luxury' concept. Lew also discusses the importance of self-reflection and evolving leadership styles, emphasizing vulnerability and continuous learning as keys to successful leadership.
Oct 16, 2025 • 60min
#261: Nathan Smith, Walker Cup Captain – Know what your people need to excel
Nathan Smith, a highly accomplished amateur golfer and recent Walker Cup captain, shares his insights on leadership and team dynamics. He discusses how he built trust and camaraderie despite players being scattered, and reveals the emotional experience of raising the flag at the opening ceremony. From motivational speeches to adapting to individual needs, Nathan emphasizes the importance of fostering a supportive environment. He also reflects on lessons from pressure situations and how golf's mindset translates to business success.
34 snips
Oct 9, 2025 • 1h 10min
#260: Nick Green, Cofounder and CEO of Thrive Market – The business model matters
Nick Green, Cofounder and CEO of Thrive Market, shares his journey from leaving a successful business to creating a membership-based platform that makes healthy living accessible. He discusses the power of the right business model, how he leverages AI like ChatGPT as a leadership coach, and the importance of member loyalty. Nick also dives into Thrive's unique approach to competition, customer retention strategies, and how personal experiences shape his leadership style. Plus, a look at balancing bold ideas with a commitment to customer needs.
Oct 2, 2025 • 55min
#259: Sarah Gibson Tuttle, Founder and CEO of Olive & June – Work on yourself
Sarah Gibson Tuttle, founder and CEO of Olive & June, shares her inspiring journey from sneaking nail polish as a child to running a $100 million brand. She reveals how frustrations in her early finance career sparked a revolutionary idea for at-home nail care. Sarah emphasizes the importance of feedback, self-awareness, and building a supportive company culture. She discusses her innovative marketing strategies during the pandemic and her commitment to creating a safe space for creativity and growth within her team.
Sep 29, 2025 • 13min
3 More Questions (Paul Brown) with David Novak and Koula Callahan
Discover how to simplify marketing with the principle of 'sell what you sell' through Arby's impressive turnaround. Learn about balancing brand consistency with local menu flexibility, showcasing how understanding cultural relevance can drive success. The hosts dive into the importance of centralizing tech while granting local teams autonomy in customer decisions. Finally, explore strategies for managing centralization and autonomy in multi-brand environments, ensuring effective leadership in diverse markets.
13 snips
Sep 25, 2025 • 53min
#258: Paul Brown, Cofounder and CEO of Inspire Brands – Sell what you sell
Paul Brown, Cofounder and CEO of Inspire Brands, has a knack for reviving iconic brands like Arby's and Dunkin'. He shares lessons learned from his early jobs and consultancy, emphasizing clear messaging and cultural significance in franchises. Discover how the 'We have the meats' campaign transformed Arby's identity and his approach to menu quality at Buffalo Wild Wings. Paul also discusses the strategic use of AI, the importance of listening to franchisees, and the agility needed in today's fast-paced market, all while focusing on people and collaboration.
6 snips
Sep 22, 2025 • 11min
3 More Questions (Klaus Kleinfeld) with David Novak and Koula Callahan
In this engaging discussion, leaders tackle the essential topic of measuring motivation through culture surveys and storytelling. They delve into energy management, highlighting the importance of physical, mental, emotional, and spiritual well-being. Listeners learn about transforming ambitious dreams into tangible results through follow-up and focus, offering actionable insights for effective leadership. The conversation aims to inspire leaders to foster high-performance environments while balancing personal energy and visionary execution.
