Perpetual Traffic

The #1 Secret to Spending Less and Making More on Amazon

Jan 24, 2025
Guest
John Moran
John Moran, a digital marketing expert from the Tier 11 team, shares groundbreaking insights on Amazon advertising. He discusses a game-changing strategy that combines less spending on Amazon with smarter ads on platforms like Facebook and YouTube to boost revenue. The conversation dives into the importance of understanding contribution versus attribution in marketing, optimizing ad performance, and navigating audience engagement. With actionable tips and engaging anecdotes, listeners will learn how to rethink their advertising strategies for better results.
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Episode notes
1
Intro
00:00 • 2min
2
Unlocking Business Growth with AppSumo
01:47 • 6min
3
Maximizing Amazon Sales through Innovative Marketing Strategies
07:47 • 4min
4
Understanding Brand Loyalty on Amazon
11:22 • 7min
5
Maximizing Brand Visibility on Amazon
18:23 • 4min
6
Exploring Advertising Metrics Across Platforms: The Impact of Spend on Revenue
22:12 • 3min
7
Navigating Ad Fatigue and Data Insights
24:47 • 16min
8
Mastering Google Shopping and YouTube Ads
40:57 • 21min
9
Understanding the Feeder Strategy in Advertising
01:01:34 • 3min