Marketing Vanguard

Leadership and Risk-Taking: Empowering Marketing Teams with Claudine Patel, Opella's Head of Brand and Innovation for North America

Aug 29, 2024
Claudine Patel, Opella's Head of Brand and Innovation for North America, shares her journey in marketing across consumer products and healthcare. She emphasizes the importance of resilience and collaboration in marketing teams. Laura Balogunov from SurveyMonkey discusses how curiosity drives innovation and engagement. They explore the value of learning from failures and empowering teams through supportive leadership. Using soccer metaphors, they highlight the significance of team dynamics and creative thinking in developing impactful marketing strategies.
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