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Leadership and Risk-Taking: Empowering Marketing Teams with Claudine Patel, Opella's Head of Brand and Innovation for North America

Marketing Vanguard

CHAPTER

The Value of Learning from Failure in Marketing Leadership

This chapter explores the significance of accepting failures as essential for growth in the marketing field. It emphasizes the need for CMOs to create a supportive environment that encourages experimentation and the sharing of challenges to nurture future leaders.

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