#977
Mentioned in 6 episodes

Competing Against Luck

Book • 2020
In 'Competing Against Luck,' Clayton Christensen and co-authors introduce the 'Jobs to Be Done' theory, which posits that customers 'hire' products to solve specific problems.

The book provides real-world examples and tools for entrepreneurs to innovate effectively and create products that customers are willing to pay premium prices for.

It offers insights into how companies like Uber and Airbnb have successfully applied this approach.

Mentioned by

Mentioned in 6 episodes

Mentioned by Bret Taylor when discussing the importance of understanding customer needs.
785 snips
Bret Taylor - The Agent Era - [Invest Like the Best, EP.386]
Mentioned by Kevin Systrom when discussing product strategy and the "jobs to be done" theory.
452 snips
#243 – Kevin Systrom: Instagram
Mentioned by Leah Darin when discussing Clayton Christensen's ideas on focusing on the end customer in B2B2C companies.
18 snips
101: Srikrishnan Ganesan - “MVPs Are Dead” & Other SaaS Heresies
Mentioned by Kevin Systrom as a transformative book that helped him understand the jobs-to-be-done framework.
Kevin Systrom and Mike Krieger – How to Build a Great Product
Mentioned by Drew Houston as a book that helped him understand competition.
Take on Goliath — and win, w/Dropbox's Drew Houston
Mentionné par Pierre Valade pour son concept de "Jobs to be done", une approche qui se concentre sur les besoins des clients.
#Hors-série Pierre Valade - Jumbo Privacy - Pourquoi la privacy est l’enjeu de notre décennie ?
Mentioned by Michael Babineau when discussing the theory of jobs to be done.
#128 - Michael Babineau and Kevin Hale

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