#3688

Mentioned in 11 episodes

Valuable Friction

Book •

Author

Robert Rose

Mentioned by

Robert Rose

Joe Pulizzi

Mentioned in 11 episodes

Mentioned by

Robert Rose

as one of the books that they are launching.

22 snips

Is Reddit the Missing Piece in Your Content Marketing Strategy?

Recommended by

Joe Pulizzi

, especially given current trends.

17 snips

2026 Content & Marketing Predictions (plus a 2025 Review) (512)

Mentioned as the title of

Robert Rose

's book, discussing valuable friction, asymmetry of relationships and thought leadership.

11 snips

AI on the Charts, Coke's Holiday Play, and the Future of Work (505)

Mentioned as

Robert Rose

's new book, available at https://robertrose.net/valuable-friction/.

11 snips

Disney + OpenAI?, The $100B Studio Fight, and Robert's AI Music Experiment (510)

Mentioned as

Robert Rose

's new book, promoted with a link to its sales page.

11 snips

The Rise of Creators, the Fall of Studios (499)

Mentioned in the episode description as

Robert Rose

's new book.

META: The Least Ethical Company on the Planet (506)

Mentioned by

Robert Rose

when discussing building multiple lines of value and revenue.

Knowledge Workers Freak Out Over AI (511)

Mentioned by

Robert Rose

as being out, with nice comments from people, and its domain valuablefriction.com.

TikTok You Don't Stop (498)

Mentioned by

Robert Rose

as he was setting up his own e-commerce for its publication.

500 Hours of Marketing, Rants, and Football [Special Episode]

Mentioned by

Robert Rose

as relating to the idea that people will stop following content and start following people.

The Future of AI: What Marketers Must Do Now [Special Episode] (507)

Mentioned by

Robert Rose

when referring to his own creative wrestling as valuable friction.

Is Human Content Creation Over? The Gemini Episode (508)

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