#9804
Mentioned in 3 episodes

Hello, my name is awesome

Book • 2014
In 'Hello, My Name Is Awesome', Alexandra Watkins provides practical advice on how to create brand names that are both memorable and impactful.

The book introduces the SMILE and SCRATCH tests to help entrepreneurs evaluate and improve their brand names.

It offers tools and strategies for brainstorming and securing domain names, making it a valuable resource for anyone looking to establish a strong brand identity.

Mentioned by

Mentioned in 3 episodes

Mentioned by
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Jay Clouse
as the author of the best-selling creativity book, "Hello, My Name is Awesome."
48 snips
#168: Alexandra Watkins – How to invent a GREAT brand name. [Greatest Hits]
Mentioned by
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Jay Clouse
as a best-selling creativity book.
39 snips
#168: Alexandra Watkins – How to invent a GREAT brand name.
Recommended by
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Rob Walling
as a resource for information on naming your business.
MicroConf Tactics: How To Choose a Name for Your Business, Startup, Brand, Product

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