#10516
Mentioned in 3 episodes
Hello, my name is awesome
Book • 2014
In 'Hello, My Name Is Awesome', Alexandra Watkins provides practical advice on how to create brand names that are both memorable and impactful.
The book introduces the SMILE and SCRATCH tests to help entrepreneurs evaluate and improve their brand names.
It offers tools and strategies for brainstorming and securing domain names, making it a valuable resource for anyone looking to establish a strong brand identity.
The book introduces the SMILE and SCRATCH tests to help entrepreneurs evaluate and improve their brand names.
It offers tools and strategies for brainstorming and securing domain names, making it a valuable resource for anyone looking to establish a strong brand identity.
Mentioned by
Mentioned in 3 episodes
Mentioned by 
Jay Clouse
48 snips
#168: Alexandra Watkins – How to invent a GREAT brand name. [Greatest Hits]
Mentioned by
Jay Clouse
39 snips
#168: Alexandra Watkins – How to invent a GREAT brand name.
Recommended by 
Rob Walling
MicroConf Tactics: How To Choose a Name for Your Business, Startup, Brand, Product
