Energize Your Online Business

As a business owner in the online space, it can often feel like your business has to come above all else, even at the expense of our family or our own health. But we shouldn’t have to choose between being a successful business owner or actually enjoying life. Circuit Sales System student Lisa’s story proves it doesn’t have to be one or the other. When life changed in a way she could never have predicted, thanks to her Circuit, she could still continue making money–and at a 12% conversion rate no less! Listen in to hear about the freedom she’s gained now she no longer relies on live launching. -------------- Mentioned on this Episode Lisa’s free on-demand video training Related Links Live Launch vs. Evergreen Funnels: Why Both Are Imperfect OptionsWhy an Automated Sales Process is a Complete Game-Changer for BusinessSwitching From Live Online Course Launching to Selling on Autopilot --------------- Get the Free Sales System Course >>

There’s no doubt about it, nailing down the value of your offer can be confusing for course creators. Is this number too high? Is it too low? But just because it’s not easy, doesn’t mean you should throw the whole concept out the window (as tempting as that may seem…).  The value of your offer gives people more context into your program and why it truly is worth it. While there’s no magical formula for setting the value of your program, Nicki and Kate offer practical ways to approach it in this episode, giving you the confidence to finally tackle this task head on! --------------- Related Links Why Putting a Number to Value Is CrucialNailing Down the Value—Not the Price—of Your Offer --------------- Get the Free Sales System Course >>

Alyssa McGrew is a branding strategist, who helps businesses establish a truly unique brand identity. Growing tired of the never-ending logo revisions with clients, she is looking to move away from the “done for you” model and introduce more automation into her business. Listen in as Nicki offers expert guidance around launching membership programs, and how to decide which offer you should put on a Circuit first when you have multiple options. --------------- Related Links Teaching Doesn’t Get People to Buy—Here’s What Does --------------- Get the Free Sales System Course >>

There's no better way to grow your business quickly than by creating and implementing a great ads strategy. That being said, there is one crucial little step that you need to take before you start putting money into paid ads.  This episode will help you avoid the mistake many business owners make when they rush into paid ads, hoping to generate as much revenue as they can, as quickly as possible. Listen in as Nicki and Kate explain why patience is a virtue in paid media campaigns. -------------- Related Links Stop Wasting Money: How to Use Facebook Ads to Accelerate Business Growth – with Jackie EllisDoes Your Business Have a Messaging Problem?—With Marisa Corcoran --------------- Get the Free Sales System Course >>

Carolyn Robistow helps entrepreneurs who want to feel more in control of their drinking. She’s feeling stuck trying to nail down the value of her offer, and doesn’t want to be seen as disingenuous by inflating it too high. So where do you draw the line when it comes to showing potential buyers what your offer is *actually* worth to them? In today’s Laser Coaching call, Nicki gives advice on the messaging around the value of your offer (especially when selling to business owners). Even if you have an entirely different business to Carolyn, we encourage you to listen in because we’re positive you’ll get a very useful takeaway for your business! --------------- Related Links Price Is Rarely the Real Reason People Won’t Buy ------------------ Get the Free Sales System Course >>

We can’t emphasize this enough: messaging is the lifeblood of your business. The quality of your messaging directly correlates with the revenue you generate. In our last episode, we started digging into the fundamental copywriting concepts that will sharpen your writing skills and today, we are delivering the next dose of copywriting wisdom in this two-part series on messaging.  Want to uncover the secret behind an effective call-to-action (CTA)? Listen in as Nicki and Kate reveal even more strategies to elevate your copy and incite action from your customers! (If you missed the first part, feel free to listen to this and then go back to hear Part I–but we strongly recommend listening to both episodes so you don’t miss out on any of these essential techniques!) --------------- Mentioned on this Episode “Copywriting Strategies” by Nicki Krawczyk --------------- Get the Free Sales System Course >>

The hardest business to write for is always your own, so you’re definitely not alone if you find creating messaging for your business challenging. This checklist of 10 essential copywriting techniques will not only make the process a lot easier, but will also convert more customers. With Nicki and Kate’s backgrounds in copywriting, there’s a lot to dive into here, so we’re splitting this checklist across two episodes. In this first part, listen in for guidance on how to write powerful CTAs and subject lines, grab your reader’s attention, and avoid the clickbait trap. (Don’t forget to stay tuned for more must-use messaging tactics in Part II) ----------------- Mentioned on this Episode “Copywriting Strategies” by Nicki Krawczyk“Don’t Make Me Think” by Steve Krug --------------- Get the Free Sales System Course >>

Kendra Perry is a former functional health coach turned online business strategist for health and wellness coaches. Before finding the Circuit Sales System, she was burnt out from marketing her programs using live webinars and sales calls. Fast forward to today, and you’re more likely to find her on top of a mountain in Italy sipping an Aperol Spritz as she watches the sales roll in. In less than three months, her Circuit has already generated over $55,000–and that’s without ads or any promotion! After seeing so much success, Kendra now has plans to put her second program on a Circuit. Listen in to hear how the CSS enabled her to drive sales on autopilot, while she soaked up the Italian sun. --------------- Mentioned on this Episode Learn more about Kendra’s programsFollow Kendra on Instagram --------------- Get the Free Sales System Course >>

If you really want to be able to control the people that are coming into your orbit, there is no better way to do that than with ads. But running ads often comes with a lot of trepidation. Will I just be throwing money away? What if I reach the wrong audience? Can I really compete with bigger companies?  These are all valid concerns but while many business owners (especially newer ones) feel a lot of pressure to figure it all out alone, it doesn’t have to feel daunting. In this episode, Nicki is joined by ads manager extraordinaire Jackie Ellis, who explains how running ads can be an incredibly powerful tool when used strategically. --------------- Mentioned on this Episode Follow Jackie on Instagram: @IAmJackieEllisGet Jackie’s Free Training on Facebook Ads --------------- Get the Free Sales System Course >>

One of the biggest mistakes business owners make is trying to fit into a brand voice that’s not theirs. By uncovering your authentic brand voice and getting clear on your messaging, you can stand out in a crowded marketplace. Creator of The Copy Confidence Society and wildly popular summit, The Copy Chat, Marisa Corcoran is a master wordsmith who knows exactly how to bring your personality to the forefront of your brand. Listen in to our chat with Marisa, who gives her greatest tips, lessons, and insights to help you claim center stage in your niche without mimicking someone else’s voice! --------------- Get the Free Sales System Course >>