10 Must-Use Messaging Tactics to Convert Customers - Part I

The hardest business to write for is always your own, so you’re definitely not alone if you find creating messaging for your business challenging. This checklist of 10 essential copywriting techniques will not only make the process a lot easier, but will also convert more customers.

With Nicki and Kate’s backgrounds in copywriting, there’s a lot to dive into here, so we’re splitting this checklist across two episodes. In this first part, listen in for guidance on how to write powerful CTAs and subject lines, grab your reader’s attention, and avoid the clickbait trap.

(Don’t forget to stay tuned for more must-use messaging tactics in Part II)

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Mentioned on this Episode

• “Copywriting Strategies” by Nicki Krawczyk
• “Don’t Make Me Think” by Steve Krug

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