

The Game with Alex Hormozi
Alex Hormozi
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Episodes
Mentioned books

39 snips
Mar 3, 2025 • 24min
My Approach To Scalable Content - The Content Accordion | Ep 845
Discover the art of content creation, balancing quantity and quality through the 'accordion of content' model. The host shares insights from their journey in direct response marketing, emphasizing the need for optimization. Learn how to navigate the content landscape by balancing broad and narrow topics, aligning personal passion with professional expertise for diverse audiences. Gain practical tips to engage both beginners and advanced listeners while scaling your business effectively.

Feb 28, 2025 • 43min
Breaking Down Ryan Reynold's Billion Dollar Marketing Strategy for Mint Mobile | Ep 844
Explore how Ryan Reynolds transformed Mint Mobile's marketing with humor and clever messaging. Discover the secrets behind aligning ads with landing pages to maximize conversions. Learn about innovative pricing strategies and psychological techniques that attract customers to a wireless service. Uncover effective approaches for budget services, including transparency about fees and structured communication to build customer trust. This conversation offers a treasure trove of insights on modern advertising.

4 snips
Feb 27, 2025 • 25min
Stop Confusing Patience With Delaying The Inevitable | Ep 843
Explore the dangers of toxic leadership and the cost of postponing critical decisions in business. Discover how shifting hiring practices can enhance talent recognition and address underperformance effectively. Dive into the significance of strategic pricing with a baker's tale, illustrating how premium pricing can boost customer loyalty and operational success. Unpack these powerful insights to elevate your entrepreneurial journey!

15 snips
Feb 26, 2025 • 20min
Fast Beats Free Every Time | Ep 842
Explore innovative pricing strategies like surge pricing to skyrocket your business revenue. Discover how urgency can enhance both customer satisfaction and profits. Dive into tailored pricing approaches used in restaurants and gyms that drive success. Plus, learn about the launch of an advisory practice for business owners, complete with a personalized scaling roadmap to guide growth at every stage. Unlock the secrets to optimizing profitability and achieving your business goals!

17 snips
Feb 24, 2025 • 57min
Throwback: How To Get Ahead of 99% of Entrepreneurs | Ep 841
Discover how to escape from the chains of limiting beliefs and unleash your entrepreneurial potential. Explore the powerful concept of leverage and the four types that can elevate your business. Learn why mastering foundational skills is crucial for success and how 'ignorance debt' can impact your financial growth. Dive into effective strategies for building wealth through skill acquisition and the importance of sales and marketing mastery for overcoming financial hurdles.

49 snips
Feb 21, 2025 • 1h 22min
Strategic Business Advice That Applies To Every Business | Ep 840
Dive into the world of strategic business growth and customer management. Discover effective prioritization methods that directly impact acquisition and retention. Learn critical metrics like customer acquisition cost and lifetime value to maximize profitability. Explore the transition from project-based to subscription models and uncover innovative pricing strategies. Gain insights into overcoming market challenges while pursuing excellence in daily motivations, all with actionable advice to elevate your business.

50 snips
Feb 19, 2025 • 1h 23min
Throwback: Money Making Advice You Needed to Know Yesterday | Ep 839
Discover essential wealth-building strategies focused on service-based businesses. Learn about resilience in the face of financial loss, partnerships, and the balance of freedom and discipline. Explore meta skills for effective learning and the impact of branding on consumer behavior. Understand the evolution of financial management and its role in business growth. Dive into strategic insights for entrepreneurial success and the importance of hiring a skilled technical co-founder. Don’t miss out on innovative approaches to navigate AI trends.

46 snips
Feb 17, 2025 • 1h 32min
Cashflow, Unit Economics, and Bootstrapping $550M ButcherBox with Mike Salguero | Ep 838
Mike Salguero, Founder and CEO of ButcherBox, shares his journey of growing a $550 million meat subscription service. He dives into the challenges of bootstrapping and managing equity while navigating market pressures. Salguero reveals innovative customer retention strategies like 'bacon for life' deals and successful referral programs. He discusses the importance of effective marketing, leveraging influencers, and the lessons learned from past failures. Insights on subscription economics and maintaining profitability amid competition are key highlights.

Feb 14, 2025 • 40min
Helping A Chiro Scale Past 6 Locations | Ep 837
Raymond Cooner, owner of ChiroFirst of Washington, shares his journey from one chiropractic clinic to six locations in Seattle. He discusses effective marketing strategies, highlighting the superiority of Google Ads for patient acquisition. Raymond also dives into operational challenges, emphasizing the importance of maintaining high-quality service while expanding. He reveals financial tips for managing multi-location revenue and stresses the significance of streamlined sales processes, particularly in insurance verification, to enhance patient experiences.

31 snips
Feb 12, 2025 • 26min
Throwback: $100K Per Month, with No Employees | Ep 836
Discover the secrets to scaling your business without hiring staff. Learn how mastering local sales can set a solid foundation for high profits. Uncover the importance of strategic partnerships and clear agreements to boost revenue. Explore techniques for lead generation that maximize monthly income, including effective lead management. Plus, switch from in-person meetings to phone calls for greater outreach. Get access to a free Scaling Roadmap to help you navigate your growth journey!