The Game with Alex Hormozi This Lead Magnet Strategy Will Increase Your Sales Conversions | Ep 919
41 snips
Jul 7, 2025 Discover a six-step strategy to create lead magnets that boost your sales conversions without increasing ad spend. Learn about the psychology behind lead magnets and which types drive results. Explore effective delivery methods, the importance of urgency, and how to craft compelling calls to action. Alex shares real-world examples that illustrate the effectiveness of mini solutions for engaging potential customers. Ready to transform your lead generation approach?
AI Snips
Chapters
Transcript
Episode notes
Lead Magnets Boost Leads Without Ads
- Use a lead magnet offering a mini solution to a narrow problem to capture leads effectively.
- This approach multiplies leads and conversions without increasing ad spend.
Case Study Video Outperformed Webinar
- Alex replaced webinars with a free case study video which filled his calendar with clients.
- The simpler format was more effective at lead capture for a sophisticated audience.
Time Investment Leads to Sales
- Lead magnets work because people invest time first, increasing likelihood to pay money later.
- Offering free or low-cost solutions creates a sales path to more expensive core offers.