

The Game with Alex Hormozi
Alex Hormozi
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Episodes
Mentioned books

Aug 25, 2025 • 9min
Throwback: Quick Tips on Pricing to Make More Money This Week | Ep 947
Discover how to maximize your profits with unconventional pricing strategies. Learn about using high-ticket anchors and why charging more can attract fewer but better customers. Dive into the effects of inflation on margins and how flexibility in pricing is often overlooked. Explore essential tips for increasing prices while keeping your customer base intact, along with valuable resources to scale your business successfully.

11 snips
Aug 19, 2025 • 10min
Part 9: Ten Years in Ten Minutes | $100M Money Models Audiobook | Ep 946
Dive into the secrets of wealth creation with insights on disciplined decision-making. Discover effective strategies for attracting and retaining customers through creative offers and pricing methods. Explore personal stories of resilience from humble beginnings to entrepreneurial success, highlighting emotional challenges and growth. Learn how to build confidence while scaling your business and navigating the journey towards greater impact. Get ready to transform your financial approach with powerful lessons!

22 snips
Aug 19, 2025 • 15min
Part 8: Making Your Money Model | $100M Money Models Audiobook | Ep 945
Discover the secrets to building real wealth by focusing on key activities and filtering out distractions. Learn about crafting a profitable money model tailored specifically for the fitness industry. Dive into three essential stages: attraction offers, revenue-maximizing strategies, and continuity offers. Alex shares valuable insights on how to sustain business growth and scale effectively, drawing from his own journey and lessons learned. Get ready to rethink your approach to success!

20 snips
Aug 19, 2025 • 34min
Part 7: Continuity Offers | $100M Money Models Audiobook | Ep 944
Discover the power of continuity offers that ensure ongoing revenue and customer retention. Learn how strategic bonuses can make membership appealing and drive engagement. Hear about unexpected entrepreneurial lessons from a casual conversation and a unique trash collection venture. Dive into mastering continuity offers with various discount strategies, and see how waived fees can solidify customer loyalty. This discussion is packed with actionable insights for anyone looking to elevate their business success!

29 snips
Aug 19, 2025 • 39min
Part 6: Downsell Offers | $100M Money Models Audiobook | Ep 943
Discover the art of downselling with innovative strategies to turn declines into sales. Learn how to adjust prices and modify products to keep customers engaged. Gain insights into the challenges of scaling a business and why growth can amplify existing problems. Alex shares valuable lessons on reinforcing systems to ensure success and sustainability. Tune in for practical tips that can help you enhance your customer relationships and boost profits.

35 snips
Aug 19, 2025 • 42min
Part 5: Upsell Offers | $100M Money Models Audiobook | Ep 942
Dive into the secrets of successful upselling and learn why structure trumps charisma in sales. Discover effective strategies that can boost revenue after the initial sale, including menu and anchor upselling techniques. Hear relatable anecdotes that underscore the importance of understanding customer needs to maximize profit margins. Timely upsell offers can not only enhance financial success but also improve the overall customer experience.

20 snips
Aug 19, 2025 • 32min
Part 4: Attraction Offers Continued | $100M Money Models Audiobook | Ep 941
Discover the hidden issues that can destroy businesses from within and learn how to spot and fix them before it's too late. Find out how decoy offers can significantly boost customer engagement and guide decisions. Listen to inspiring success stories from entrepreneurs who have implemented powerful attraction strategies, showcasing the substantial impact of effective offers and community engagement on their growth. Plus, explore the potential of upsell offers to enhance your profitability!

30 snips
Aug 19, 2025 • 28min
Part 3: Attraction Offers | $100M Money Models Audiobook | Ep 940
Discover how to transform attention into revenue with innovative attraction offers. Learn about a gym's unique payment scheme that rewards achieving fitness goals, leading to happier customers and more referrals. Uncover the power of the 'win your money back' offer, which minimizes risk for potential buyers across various industries. Dive into effective strategies for maximizing leads through enticing giveaways and referral incentives, creating urgency that drives participation and boosts sales.

32 snips
Aug 19, 2025 • 12min
Part 2: What Is A Money Model? | $100M Money Models Audiobook | Ep 939
Dive into the intriguing world of money models and discover how they can drastically boost profitability. A compelling car rental story illustrates the power of tailored offers to enhance customer satisfaction and increase transaction values. Learn about smart offer structuring, from attraction offers to upsells, and how these strategies can be modified to fit any business. This conversation emphasizes ethical sales practices, ensuring that maximizing revenue doesn’t compromise integrity.

49 snips
Aug 19, 2025 • 15min
Part 1: Welcome to $100M Money Models | Ep 938
Discover the powerful insights on how money is truly made in business. Alex Hormozi shares his personal journey from struggling in the fitness industry to achieving a net worth exceeding $100 million. Learn about the critical mentorship that transformed his approach, highlighting actionable strategies for success. The importance of nurturing friendships and commitment to uplifting others also takes center stage. From profound failures to valuable lessons, this discussion paves the way for anyone looking to scale their business.