

The Game with Alex Hormozi
Alex Hormozi
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Episodes
Mentioned books

4 snips
Aug 1, 2025 • 22min
Throwback: This Isn't Fun But it Will Make You So Much Money | Ep 932
Founders should shift focus from automation to mastering manual tasks that teach selling and service. The misconceptions of scalability are addressed, revealing that skill gaps often hinder success rather than the tasks themselves. Small businesses can thrive by leveraging personalization, building strong customer ties that larger competitors can't replicate. Essential strategies for growth are discussed, emphasizing resource utilization and structured services to effectively scale operations while maintaining customer relationships.

7 snips
Jul 31, 2025 • 57min
My Business Isn’t Growing. What Do I Fix? | Ep 931
Alex dives into the common hurdles entrepreneurs face, like hiring and pricing strategies. He discusses the emotional turmoil of decisions, such as shifting focus or shutting down ventures. Effective advertising and sales techniques are emphasized for sustainable growth. The conversation includes transforming audience engagement into sales and the importance of understanding financial metrics. Insights on navigating complexities while expanding operations provide practical advice for those seeking to scale their businesses.

19 snips
Jul 28, 2025 • 24min
How To Buy Back 10 Years Of Your Life | Ep 930
Discover how outsourcing everyday tasks like meal prep, cleaning, and even driving can help you reclaim years of your life. Alex shares a tactical blueprint for founders looking to reduce chaos while maintaining momentum. Learn the importance of optimizing your sleep for better productivity and cognitive function. By investing in time through strategic outsourcing, you can enhance your life quality, find greater satisfaction, and achieve a better work-life balance.

8 snips
Jul 25, 2025 • 15min
Throwback: Expect Uncertainty | Ep 929
This throwback dive explores the unpredictable nature of entrepreneurship and the importance of a strategic decision-making framework. Alex shares insights on customer acquisition strategies, weighing the benefits of expanding sales teams versus refining processes. Balancing growth with stability is illustrated through a Jenga analogy, emphasizing the need to reinforce successful practices. Additionally, the podcast discusses the inherent costs of change, while introducing a Scaling Roadmap to help businesses navigate and capitalize on growth opportunities.

17 snips
Jul 23, 2025 • 28min
LTV vs CAC: The Ratio That Runs Everything | Ep 928
Dive into the crucial LTV to CAC ratio, the heartbeat of business success! Discover how understanding customer lifetime value and acquisition costs can supercharge your growth. Learn practical strategies to maximize customer value, such as effective upselling techniques and optimizing cash flow. Alex shares his real-world insights from building a vast portfolio, emphasizing the importance of refining your business model rather than blaming outside factors for setbacks. Unlock the secrets to sustainable profitability!

79 snips
Jul 21, 2025 • 36min
12 Persuasion Hacks I Use to Sell Anything | Ep 927
Dive into the fascinating world of persuasion with insights that can transform your advertising game. Learn how powerful headlines can grab attention and the magic of curiosity in ad writing. Discover the crucial roles of urgency and scarcity in influencing consumer decisions, while maintaining authenticity. Explore advanced techniques like leveraging authority and social proof to boost sales. Finally, uncover the importance of simplicity and humor in crafting effective ad copy that engages and converts.

Jul 18, 2025 • 31min
Throwback: College - To Go or Not To Go? | Ep 926
Dive into the heated college vs. career debate, where statistics and debt traps take center stage. Explore the economic implications of choosing education over immediate employment and how socioeconomic backgrounds influence these decisions. Discover the real value of a college degree, from networking perks to financial realities. This discussion challenges the norm, advocating for practical skills and real-world experience as keys to success, regardless of educational paths.

37 snips
Jul 17, 2025 • 21min
No One Cares. Just Win. | Ep 925
Discover the power of vulnerability and how it can propel personal growth. A personal story unveils the destructive nature of ego and pride, encouraging listeners to seek help instead of going solo. The discussion also challenges the perception of identity, promoting authenticity over external validation. Enjoy insights into how our memories shape our experiences, often inaccurately, and why persevering through hardships is essential for success. It's a motivating call to embrace challenges and transform them into stepping stones.

70 snips
Jul 16, 2025 • 21min
Simplicity As A Strategy Will Improve Your Business | Ep 924
Discover how simplicity can be a game-changer for your business. The discussion reveals the power of focusing on high-leverage solutions and refining your core message for effective communication. Learn why eliminating distractions and honing in on essential value can drive growth. Practical strategies are shared on mastering focused marketing and the importance of concentrating on one compelling product feature. Plus, grab a free Scaling Roadmap to help you navigate your business growth challenges!

61 snips
Jul 15, 2025 • 42min
13 Rules for Building Wealth Before 40 | Ep 923
Dive into the hard-earned lessons of building wealth as Alex shares transformative insights. He challenges the myth of 'following your passion,' urging a more strategic approach to success. Explore the power of focus, emphasizing mastery over multitasking, and learn about the journey from exploration to focused execution. Discover how consistency and calculated sacrifices pave the way to long-term achievements, all while reframing setbacks as critical stepping stones towards financial freedom.