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Build a Better Agency Podcast

Latest episodes

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Feb 17, 2025 • 55min

Ep 489: Improving the Culture in Modern Agencies with Sarah Noll Wilson

Join leadership and workplace culture expert Sarah Noll Wilson as she shares her insights on fostering genuine connection in agencies. With nearly 20 years of experience, Sarah discusses the evolution of workplace communication and the importance of psychological safety and trust. She highlights the challenges leaders face in managing talent and bridging the gender gap in leadership roles. Discover actionable strategies to create a culture of respect, inclusivity, and emotional maturity, ensuring your team feels valued and engaged in today's work environment.
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5 snips
Feb 10, 2025 • 54min

Ep 488: Elevate Your Professional Image: Insights from Stylist Morgan Wider

In this conversation, stylist Morgan Wider, who boasts a decade of corporate retail experience, discusses how wardrobe choices profoundly impact professional branding. She emphasizes intentional dressing and shares practical tips for curating a wardrobe that reflects authenticity and executive presence. Morgan also delves into common wardrobe mistakes, the significance of color choices, and how well-fitting clothes can enhance confidence. Listeners will learn to express individuality while aligning their appearance with leadership expectations.
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Feb 3, 2025 • 54min

Ep 487: Enhancing Employee Engagement with Tessa White

In this discussion, Tessa White, the Job Doctor with 25 years in HR, shares insights on modern employer-employee dynamics shaped by the pandemic. She highlights how generational differences affect workplace expectations and the importance of effective communication. Tessa also dives into strategies for fostering loyalty beyond benefits, emphasizing personalized job experiences and transparency in salary discussions. With her journey from HR to empowering individuals, she offers actionable advice for agency owners to enhance employee engagement and retention.
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5 snips
Jan 27, 2025 • 45min

EP 486: Inside the world and benefits of agency book writing and publishing with Shadley Grei

Shadley Grei, an agency book publishing expert at AMI, discusses the transformative power of writing and publishing for agency owners. He highlights how ghostwriters can help clarify and elevate ideas into compelling narratives. Shadley also delves into the evolution of hybrid publishing, emphasizing the control it offers authors. He provides insights on crafting unique book concepts, inviting listeners to differentiate their ideas in a crowded market. With upcoming collaborations on the horizon, he inspires agency owners to embrace authorship for thought leadership.
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Jan 20, 2025 • 37min

EP 485: It’s time to heal from post-COVID agency owner grief with Drew McLellan

The discussion dives deep into the emotional toll COVID-19 has imposed on agency owners, highlighting the unnoticed grief that lingers. It emphasizes the need to acknowledge these feelings to pave the way for healing and renewal. The conversation encourages releasing old habits to embrace fresh opportunities in a changing landscape. Listeners are urged to reflect on their journey from 2020 to now, recognizing both the challenges and triumphs that have shaped their resilience and passion for innovation in business.
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57 snips
Jan 13, 2025 • 50min

EP 484: Tapping into non-obvious thinking and thought leadership in 2025 with Rohit Bhargava

In this engaging conversation, Rohit Bhargava, a trend watcher and author known for his insights on non-obvious thinking, shares fresh perspectives for agency owners. He discusses redefining client-agency dynamics, emphasizing partnerships over transactions. The SIFT framework is introduced to enhance client engagement strategies, while creativity and collaboration are highlighted as essential elements for success. Bhargava also addresses the rising impact of AI on agencies and the importance of thought leadership to establish authority in a competitive landscape.
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Jan 6, 2025 • 57min

EP 483: How to get more involved in your agency finances in 2025 with Sandy Catour

Sandy Catour, an agency owner and accountant with over 20 years of experience, shares her insights on agency finances. She stresses the importance of agency leaders being deeply involved in financial discussions. Sandy discusses cash forecasting and emphasizes the need for transparency in financial reporting. She also highlights effective pricing strategies and the collaboration between creative and financial teams to ensure profitability. Transitioning these practices can lead to more informed decisions and stronger financial health for agencies in 2025.
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Dec 30, 2024 • 56min

EP 482: How extraordinary thinking leads to extraordinary agency growth with Tori Boats

Tori Boats, an expert in creative intelligence and exponential thinking, shares her insights on agency growth and personal fulfillment. She discusses how agencies can rekindle their creative spark despite challenges like burnout and economic instability. Tori emphasizes the importance of focusing on clients' needs and encourages a mindset shift towards innovative, even silly ideas. By fostering a collaborative culture and having a clear vision, she inspires agency leaders to transform their organizations for a fun and successful 2025.
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14 snips
Dec 23, 2024 • 19min

EP 481: Celebrating the joy that comes with agency ownership with Drew McLellan

Agency ownership can be a wild ride, often filled with stress and burnout, but it also holds unique joys. The discussion highlights the importance of savoring the positives, like flexibility in schedules and the joy of creative work. It encourages agency leaders to appreciate talented colleagues and great clients, reflecting on the fulfilling aspects of their roles. As they navigate challenges, there's a push to find gratitude and credit for the hard work put in, aiming for a more joyful 2025.
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40 snips
Dec 16, 2024 • 30min

EP 480: What I’d do differently as an agency owner if I started over in 2025 with Drew McLellan

Reflecting on agency ownership as the new year approaches, the discussion dives into niche selection and the ideal size of agencies for profitability. Learn about effective hybrid work models and the necessity for dedicated in-house account services. The speaker emphasizes fostering a culture of continuous growth within teams and how to adapt services for long-term success. By exploring these strategies, listeners are encouraged to envision how to differentiate their agencies and teams in 2025.

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