
Founder's Journal
Alex Lieberman, the co-founder and Executive Chairman of Morning Brew, gives you an insider’s look into building businesses. Alex explores the founder’s journey, from the painful challenges of 0-to-1 to the powerful frameworks that help you scale to millions in revenue as well as the emotional rollercoaster that is present throughout.
Latest episodes

Nov 24, 2023 • 24min
Week In Review: Thoughts on OpenAI, Morning Rituals, and Momentum
Alex Lieberman reflects on lessons from the OpenAI saga, the power of saving time and morning rituals, and why momentum is everything in business.

14 snips
Nov 22, 2023 • 21min
How to Delegate Effectively
Alex Lieberman talks to Jesse Pujji, founder of GatewayX and former CEO of Ampush, about effective delegation for business growth, using frameworks to guide hiring decisions, adapting management style, and the importance of trust and expertise in leadership.

Nov 20, 2023 • 43min
Avoiding an OpenAI Fiasco by Successfully Building Your Board
Brett Adcock, serial entrepreneur who has raised over $1 billion of venture capital and has constructed four boards during his career, shares insights on successfully building a startup board. Topics discussed include the recent leadership changes at OpenAI, the structure and dynamics of OpenAI's board, building and controlling a board for long-term success, implications of losing voting rights, and starting a company in college and being aware of legal matters.

Nov 17, 2023 • 11min
The Power of Our Stories
The speaker shares a personal story about a limiting belief as an entrepreneur and reflects on its impact. They discuss the importance of sharing personal stories and reevaluating self-perception. The chapter explores the need for change within the company and the speaker's reflection on their initial lack of urgency.

Nov 15, 2023 • 20min
How to Maximize The Value of Your Startup Equity
Ankur Nagpal, startup equity expert, shares strategies for maximizing the value of your startup equity. They discuss QSBS, Charitable Remainder Trusts, and the impact of co-founders on equity value.

11 snips
Nov 13, 2023 • 17min
How to Crush an Investor Update ft. Sam Corcos
Sam Corcos, co-founder & CEO of Levels, discusses the significance of investor updates and the challenges of sharing positive and negative numbers. They also explore the unpredictability of startups and the importance of self-confidence. The evolution of investor updates and their delegation process is highlighted. The chapter emphasizes the value of transparency, accountability, and anticipating investor questions.

4 snips
Nov 10, 2023 • 20min
Dear Diary: Lenses in Life, The Idea Maze, Messy Middle
Alex Lieberman, entrepreneur and creator, reflects on the lenses we observe life through and the wisdom in children. He shares growth plans for Founder's Journal and discusses being in the messy middle with StoryArb. They also explore new business ideas like 'sdr as a service' and a marketplace for creators and brands.

Nov 8, 2023 • 25min
First Time Founders vs. Second Time Founders
Dan Siroker, serial entrepreneur and co-founder of Rewind, shares the key differences between first-time and second-time founders. Topics include the mistakes made by first-time founders, the importance of focus and reflection, reacting to feedback, and the difference in approaches to building a product.

9 snips
Nov 6, 2023 • 25min
How To Find Great Business Ideas Using Effectuation
Michael Girdley, an entrepreneur with $100 million in annual revenue, discusses effectuation as a lower-risk approach to startups. They explore finding business ideas through understanding problems and leveraging strengths. They also touch on learning from mistakes, creating playbooks, and challenging misconceptions about entrepreneurs.

Nov 3, 2023 • 13min
Finding My Zone of Genius
In this podcast, Alex Lieberman explores the concept of 'zone of genius' and shares a 3-step exercise to find it. He discusses conscious leadership, identifies achievements and experiences, and highlights the importance of finding enjoyment and skill. Listeners learn how to identify their zone of genius by recognizing common themes in their experiences and spending more time in it as a leader.
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