Alex Lieberman (@businessbarista) walks through his thought process of hiring a CEO for his content agency business. The issue is, is it too early to bring on a CEO? Hiring a CEO early on gives the opportunity to shape the mission and vision of the business. But hiring a CEO before product-market fit can put the business in a precarious situation. Send us an email and let us know what you think of the idea! foundersjournal@morningbrew.com#FoundersJournal #Startups #EntrepreneurListen to Founder’s Journal here: https://link.chtbl.com/OV4W93_WWatch Founder’s Journal here: https://www.youtube.com/@TheCrazyOnesPod Subscribe to Morning Brew!Sign up for free today: https://bit.ly/morningbrewytFollow The Brew!Instagram - https://www.instagram.com/morningbrew/Twitter - https://twitter.com/MorningBrewTik Tok - https://www.tiktok.com/@morningbrewFollow Alex!Alex Lieberman (@businessbarista)Learn more about Validated here: http://bit.ly/ValidatedPodcast  Learn more about your ad choices. Visit megaphone.fm/adchoices

Episode 56: Alex Lieberman (@businessbarista) talks about how to pick the right co-founder for your business. Do you really need one? How should the equity be split? How do you know you’ve found the right one? These are questions that so many founders encounter through the course of their business. We’ve got the answers for you here. Links: Full episode with Matt Mochary and Alexis d’Amecourt The Great CEO Within by Matt Mochary Mochary Coaching Method Timestamps: (01:59): Intro(03:36): Meeting Austin, future co-founder(07:36): There were 4 co-founders in the beginning(10:18): The best scenario to have#FoundersJournal #Startups #EntrepreneurListen to Founder’s Journal here: https://link.chtbl.com/OV4W93_WWatch Founder’s Journal here: https://www.youtube.com/@TheCrazyOnesPod Subscribe to Morning Brew!Sign up for free today: https://bit.ly/morningbrewytFollow The Brew!Instagram - https://www.instagram.com/morningbrew/Twitter - https://twitter.com/MorningBrewTik Tok - https://www.tiktok.com/@morningbrewFollow Our Hosts!Alex Lieberman (@businessbarista)Learn more about Shopify here: shopify.com/crazyones Learn more about Mercury here: https://mercury.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices

Episode 55: Alex Lieberman (@businessbarista) talks about the mirage of corporate stability. Something he experienced during his time at Morgan Stanley, which he thought was a dream job. It turns out that job security isn’t that secure when your company goes through layoffs. Having a corporate job isn’t bad, but it should be noted that loyalty to a company is often a one-way street. Send us an email and let us know what you think of the idea! thecrazyones@morningbrew.com#TheCrazyOnes #Startups #EntrepreneurListen to The Crazy Ones here: https://link.chtbl.com/OV4W93_WWatch The Crazy Ones here: https://www.youtube.com/@TheCrazyOnesPod Subscribe to Morning Brew!Sign up for free today:  https://bit.ly/morningbrewytFollow The Brew!Instagram - https://www.instagram.com/morningbrew/Twitter - https://twitter.com/MorningBrewTik Tok - https://www.tiktok.com/@morningbrewFollow Our Hosts!Alex Lieberman (@businessbarista)Jesse Pujji (@jspujji) Learn more about your ad choices. Visit megaphone.fm/adchoices

Episode 54: Alex Lieberman (@businessbarista) gives the latest update on his content agency that started with a tweet that resonated with so many founders. As the business is in its infancy, he shares his top priorities at this stage, taking lessons he’s learned from Morning Brew and other ventures. If you’re in the early stages of your startup, this is for you.Links: Alex's first content agency tweet Timestamps: (00:45): Intro(06:09): Priority #1 - Create scalability(08:03): Priority #2 - Build a team of ghost writers(08:33): Priority #3 - Find a CEO(10:30): Biggest hurdles#TheCrazyOnes #Startups #EntrepreneurListen to The Crazy Ones here: https://link.chtbl.com/OV4W93_WWatch The Crazy Ones here: https://www.youtube.com/@TheCrazyOnesPod Subscribe to Morning Brew!Sign up for free today: https://bit.ly/morningbrewytFollow The Brew!Instagram - https://www.instagram.com/morningbrew/Twitter - https://twitter.com/MorningBrewTik Tok - https://www.tiktok.com/@morningbrewFollow Our Hosts!Alex Lieberman (@businessbarista)Jesse Pujji (@jspujji)Learn more about Shopify here: shopify.com/crazyones Learn more about Validated here: http://bit.ly/ValidatedPodcast Learn more about Think! here: https://strongerthanyouthink.info/thecrazyones Learn more about Mercury here: https://mercury.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices

Episode 53: Alex Lieberman (@businessbarista) talks about being uncomfortable with being comfortable. Yup, that’s right. Sometimes being too comfortable can mean being complacent. Taking risks and stepping outside of your comfort zone can be scary but calculated discomfort can turn into fruitful opportunities and areas of growth. Founders, it’s time you seek measured discomfort. Timestamps:(00:49): Intro(04:53): What is measured discomfort?Links:  Alex Lieberman on LinkedIn: Found this puppy in my closet yesterday. It was my employee badge from… | 42 comments Send us an email and let us know what you think of the idea! thecrazyones@morningbrew.com#TheCrazyOnes #Startups #EntrepreneurListen to The Crazy Ones here: https://link.chtbl.com/OV4W93_WWatch The Crazy Ones here: https://www.youtube.com/@TheCrazyOnesPod Subscribe to Morning Brew!Sign up for free today: https://bit.ly/morningbrewytFollow The Brew!Instagram - https://www.instagram.com/morningbrew/Twitter - https://twitter.com/MorningBrewTik Tok - https://www.tiktok.com/@morningbrewFollow Our Hosts!Alex Lieberman (@businessbarista)Jesse Pujji (@jspujji) Learn more about your ad choices. Visit megaphone.fm/adchoices

Episode 52: Alex Lieberman (@businessbarista) chats with Brett Adcock (@adcock_brett), founder of Vettery, Archer, and Figure. Figure is a cutting edge AI robotics company developing a general purpose humanoid robot to provide labor for undesirable and unsafe jobs. From the successes of his former businesses, Brett continues his entrepreneurial venture towards fixing the human labor shortage. There are many assumptions about AI robotics and Brett disspells some of them, namely, general purpose robots may be closer than we think. Links:Learn more about FigureTimestamps: (00:44): Intro(08:01): Vettery, first startup(09:37): Origins of Archer(14:52): The process of selling a business(25:25): The founding of Figure(30:52): Making humanoid robotics possible(39:00): A culture built around the mission#TheCrazyOnes #Startups #EntrepreneurListen to The Crazy Ones here: https://link.chtbl.com/OV4W93_WWatch The Crazy Ones here: https://www.youtube.com/@TheCrazyOnesPod Subscribe to Morning Brew!Sign up for free today: https://bit.ly/morningbrewytFollow The Brew!Instagram - https://www.instagram.com/morningbrew/Twitter - https://twitter.com/MorningBrewTik Tok - https://www.tiktok.com/@morningbrewFollow Our Hosts!Alex Lieberman (@businessbarista)Jesse Pujji (@jspujji)Learn more about Shopify here: shopify.com/crazyones Learn more about Validated here: http://bit.ly/ValidatedPodcast Learn more about Think! here: https://strongerthanyouthink.info/thecrazyones Learn more about Mercury here: https://mercury.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices

Episode 51: Alex Lieberman (@businessbarista) shares his 9 lessons from Airbnb CEO Brian Chesky. From its scrappy start to its forced restructuring from the pandemic, these are lessons you can use to build your own empire. Timestamps:(01:11): Lesson 1 - Stay alive(03:14): Lesson 2 - Stay obsessed with the customer(05:59): Lesson 3 - Org design is a must(09:32): Lesson 4 - Create an elite culture(10:42): Lesson 5 - Intuition is an art(12:50): Lesson 6 - 3 roles within a product(14:16): Lesson 7 - Constraints are a great thing(15:32): Lesson 8 - Be open to AI(17:22): Lesson 9 - Adopt a hybrid work environmentLinks:  Airbnb CEO Brian Chesky on early rejection, customer focus & AI’s future in hospitality | E1735 Send us an email and let us know what you think of the idea! thecrazyones@morningbrew.com#TheCrazyOnes #Startups #EntrepreneurListen to The Crazy Ones here: https://link.chtbl.com/OV4W93_WWatch The Crazy Ones here: https://www.youtube.com/@TheCrazyOnesPod Subscribe to Morning Brew!Sign up for free today:  https://bit.ly/morningbrewytFollow The Brew!Instagram - https://www.instagram.com/morningbrew/Twitter - https://twitter.com/MorningBrewTik Tok - https://www.tiktok.com/@morningbrewFollow Our Hosts!Alex Lieberman (@businessbarista)Jesse Pujji (@jspujji) Learn more about your ad choices. Visit megaphone.fm/adchoices

Episode 50: Alex Lieberman (@businessbarista) and Jesse Pujji (@jspujji) are in-studio for the first time ever! They riff on the hottest topic in business today: generative AI. They imagine how it could be integrated into different businesses and how it could be as common as electricity or the internet. Then, Jesse shares his process of how he started his latest venture of a school for growth marketing. Send us an email and let us know what you think of the idea! thecrazyones@morningbrew.comLinks:Using AI for a Keto dietTimestamps: (01:48): Intro(04:54): Thoughts on AI and is it truly novel(11:24): Potential AI solutions in business(20:23): How to monetize AI integrations(26:55): Could AI help Alex and Jesse’s existing businesses?(35:32): How Jesse validated his new venture(46:27): Startup AMA#TheCrazyOnes #Startups #EntrepreneurListen to The Crazy Ones here: https://link.chtbl.com/OV4W93_WWatch The Crazy Ones here: https://www.youtube.com/@TheCrazyOnesPod Subscribe to Morning Brew!Sign up for free today: https://bit.ly/morningbrewytFollow The Brew!Instagram - https://www.instagram.com/morningbrew/Twitter - https://twitter.com/MorningBrewTik Tok - https://www.tiktok.com/@morningbrewFollow Our Hosts!Alex Lieberman (@businessbarista)Jesse Pujji (@jspujji)Learn more about Shopify here: shopify.com/crazyones Learn more about Validated here: http://bit.ly/ValidatedPodcast Learn more about Think! here: https://strongerthanyouthink.info/thecrazyones Learn more about Mercury here: https://mercury.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices

Episode 49: Alex Lieberman (@businessbarista) opens up about his innate need to compare himself to other founders, namely his co-founder at Morning Brew. The lesson here is realizing that the grass isn’t always greener on the other side and that we are often comparing ourselves to the best version of others, but not seeing the lowlights that go unseen. Links: Accessing your ‘Zone of Genius’ episodeSend us an email and let us know what you think of the idea! thecrazyones@morningbrew.com#TheCrazyOnes #Startups #EntrepreneurListen to The Crazy Ones here: https://link.chtbl.com/OV4W93_WWatch The Crazy Ones here: https://www.youtube.com/@TheCrazyOnesPod Subscribe to Morning Brew!Sign up for free today:  https://bit.ly/morningbrewytFollow The Brew!Instagram - https://www.instagram.com/morningbrew/Twitter - https://twitter.com/MorningBrewTik Tok - https://www.tiktok.com/@morningbrewFollow Our Hosts!Alex Lieberman (@businessbarista)Jesse Pujji (@jspujji) Learn more about your ad choices. Visit megaphone.fm/adchoices

Episode 48: Alex Lieberman (@businessbarista) and Jesse Pujji (@jspujji) discuss if it’s too early to pivot on The Plunge after realizing the game might be too difficult for people. Alex thinks about whether he should double-down or bail on his backyard game venture. Then Jesse questions how much entrepreneurs should sacrifice their vision vs. being true to themselves, even in the face of doubt. Plus, Startup AMA: How to give feedback to your boss.Send us an email and let us know what you think of the idea! thecrazyones@morningbrew.comLinks:Accessing your ‘Zone of Genius’ episodeTimestamps:(00:53): Intro(02:08): Establishing company policies(09:05): Pivoting The Plunge(23:55): Content agency update(34:28): Sacrifice vs. staying true to yourself(41:54): Startup AMA#TheCrazyOnes #Startups #EntrepreneurListen to The Crazy Ones here: https://link.chtbl.com/OV4W93_WWatch The Crazy Ones here: https://www.youtube.com/@TheCrazyOnesPod Subscribe to Morning Brew!Sign up for free today: https://bit.ly/morningbrewytFollow The Brew!Instagram - https://www.instagram.com/morningbrew/Twitter - https://twitter.com/MorningBrewTik Tok - https://www.tiktok.com/@morningbrewFollow Our Hosts!Alex Lieberman (@businessbarista)Jesse Pujji (@jspujji)Learn more about Validated here: http://bit.ly/ValidatedPodcast Learn more about Think! here: https://strongerthanyouthink.info/thecrazyones Learn more about Mercury here: https://mercury.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices