High Intensity Business

What’s it like to build a thriving strength studio that makes a  meaningful difference in your older clients’ lives and a powerful impact on your family?    Simply Strong founder Ed Collins joins us to talk about his journey in designing a business geared toward helping the older population get stronger, live better and happier lives, and how you can tap into and serve this market in a way that enriches not only your fitness business but also in the lives of the clients you serve.   In this episode, we talk about specific marketing strategies and tactics, designing appropriate workout experiences, the little things you can do that can have a big impact and set you apart from your competition, and so much more.    This episode is one of the more eye-opening ones we’ve done, especially when it comes to thinking about what may be one of our more underserved segments of the potential market.    *** 📈 Get EXCLUSIVE 1-on-1 HIT Business Coaching from Master Trainer Pete Cerqua — LIMITED slots; join the waitlist NOW 🏛️ Don’t want to wait? Join the best HIT Business Community Here *** 📩 Download a FREE step-by-step guide on how to build a referral machine *** 🎬 For the complete show notes, links, and resources, click here

How can you optimally tailor your HIT protocol if you or your clients want to do more than just resistance training as part of their active lifestyle?    Bill DeSimone returns for a Q&A and we talk about how you can tweak your HIT protocol for maximum results for different goals, how it can complement (instead of complicate) other physical activities and sports, and some potentially controversial things that Bill has to say!   Bill challenges prevailing exercise myths within HIT and encourages factoring in individual needs and aspirations when designing workout routines, with some valuable takeaways for trainers and HIT enthusiasts looking for a more balanced and personalized approach to fitness and health.   *** 📈 Get POWERFUL 1-on-1 Business Coaching from Pete with this Exclusive HIB Program — Slots are Limited, so Join the Waitlist NOW 🏛️ Don’t want to wait? Join the best HIT Business Community Here *** 📩 Download a FREE Essential Guide on Getting Endless Referrals *** 🎬 For the complete show notes, links, and resources, click here

If you had the knowledge of a legendary HIT Trainer and the experience of a massively successful businessman, how would you start your own Strength Studio?   Pete Cerqua returns to talk about everything you need to know to start your own Fitness Studio business from scratch and give it all the advantages to make you successful FAST.   In this episode, we talk about choosing from a variety of locations,  how to keep your operating costs low, negotiating good terms, strategies and tactics for maximizing profits, how to deal with the various risks and challenges you might face while starting out, and so much more.   If you’ve ever dreamed of running your own fitness business, you need to tune in to this one!   *** 📈 Get POWERFUL HIT Business Coaching with Legendary Trainer Pete Cerqua Here 🏛️ Join the Best HIT Business Community *** 📩 Download a FREE step-by-step guide on how to build a referral machine *** 🎬 For the complete show notes, links, and resources, click here

What’s the best way to optimize intensity for your strength training clients and convert more of your free workouts into paying ones? This episode’s guest is Logan Herlihy, a senior exercise physiologist and general manager at Discover Strength, and the author of How 2 Look Good Naked: The Least Amount Of Effort, To Look The Best With Your Clothes Off.   Logan has overseen over 20,000 workout sessions, hosted the Discover Strength podcast, and studied and seen what works best for most strength training clients — including the difficult ones (if you’re a personal trainer, you know the type)!    If you’re keen on getting more clients, you’ll love this episode — Logan talks about the keys to providing great customer experiences with your workouts, both in getting clients results as well as growing your strength training business effectively.    ***   📈 Get POWERFUL HIT Business Coaching with Legendary Trainer Pete Cerqua Here 🏛️ Join the Best HIT Business Community   ***   📩 Download a FREE step-by-step guide on how to build a referral machine    ***   🎬 For the complete show notes, links, and resources, click here

What are some of the biggest mistakes that are holding you back from really growing your fitness business?   Legendary trainer Pete Cerqua returns to talk about the most important keys that every personal trainer and HIT Business owner MUST get right to get more clients and grow their business faster — or else continue to struggle and be stuck in mediocrity.    If you're seriously looking to grow your strength training business, this episode is a must-listen!   *** 📈 Get 1-on-1 Business Coaching from Pete with this Exclusive HIB Program — Slots are limited, so Click Here Now   ***   📩 Download a FREE step-by-step guide on how to build a referral machine    ***   🎬 For the complete show notes, links, and resources, click here

So you have a website for your strength studio, but do you really know how well (or how poorly) it’s working to drive potential clients to your fitness business?   In this episode, web design expert and fitness website specialist Connie Holden joins us to talk about what you can do now to check your website for issues and make sure it’s not costing you business!   Pixality Design is Connie’s web design agency that specializes in helping fitness businesses and wellness studios grow online, and Connie herself is a MindBody Certified Business Consultant, an accomplished web designer, digital strategist, podcast host, speaker, and educator.   We dive deep and explore how you can fine-tune your website from the first load all the way until your prospective clients decide to make a decision to transact with you, and Connie and I go step-by-step into what your website needs to have to really drive more business and revenue for you — if you’re serious about running a fitness business, don’t miss this episode!   ***   📈 Build A Successful Fitness Business the Right Way    ***   📩 Download a FREE step-by-step guide on how to build a referral machine    ***   🎬 For the complete show notes, links, and resources, click here

How can you help your strength training clients break through plateaus and maximize muscle gain throughout life?   Trainer of Champions Borge Fagerli returns to the podcast to talk about advanced strength training techniques and strategies to help you build muscle more effectively for the long term, why and how you should manage fatigue for better gains, debunking resistance training myths, and designing your life for success in business and everywhere else.   ***   📈 Build Your Own Highly Successful Fitness Business    ***   📩 Download a FREE step-by-step guide on how to build a referral machine    ***   🎬 For the complete show notes, links, and resources, click here

Why do some scientific studies say that HIT is better than High-Volume Training, and why do others say the opposite?    How can you make sense of this information for yourself and your strength training clients?   Dr. Jürgen Giessing has authored best-selling books on High-Intensity Training and is an esteemed researcher and professor of sports science at the University of Landau in Germany, and his expertise is in muscle hypertrophy and its health-related effects.    In this episode, we dive into the science behind why HIT is better for you long-term, optimizing muscle recovery and muscle-protein synthesis, debunking common muscle-building myths, incorporating cardio into your HIT regimen (and why you might want to), and so much more!   ***   📈 Set Your Fitness Business Up for Success   ***   📩 Download a FREE step-by-step guide on how to build a referral machine    ***   🎬 For the complete show notes, links, and resources, click here

Do you have a clear vision of what a massively successful life is for yourself? Not just as a fitness business owner, but including your personal and family life as well?    This episode is a special one for me as I welcome an incredibly successful businessman – and my mentor – David Pike to the podcast.    David has built many successful businesses in a variety of industries (including fitness) and has amassed a wealth of knowledge, experience, and wisdom on what it takes to start and grow a thriving business that all of us can take valuable insights from.   We talk about how to build motivated teams, the keys to entrepreneurial success, balancing your family life and business, and much more, seen through the lenses of the businesses David has built and his experiences in life.    There’s so much to learn from somebody who has already walked the path most – if not all of us – want to tread.   ***   📈 Set your fitness business up for massive success here   ***   📩 Download a FREE step-by-step guide on how to build a referral machine    ***   🎬 For the complete show notes, links, and resources, click here

What’s the best strength training + diet combination if you want to optimize fat loss, body composition, and overall health and fitness for yourself and your clients?   Dr. Ted Naiman returns to the podcast to talk about the underrated power of proper strength training on your ability to make (almost) any diet work for your fitness goals, along with how to make achieving fitness goals easier by creating systems to help you (or your clients) do more of the right things and less of what hinders progress and results.   In this episode, we go into why satiety per calorie matters (and what it means in practice), choosing the best foods to help with body composition and fat loss, the most practical and effective strategies you can put in place to help you reach health and fitness goals, and so much more (including a few bits that might rile up some folks) — this is a good one, so don’t miss it!   ***   📈 Fitness Business owner? Get powerful, PROVEN tools, tactics, and  strategies for growth and success here   ***   📩 Download a FREE step-by-step guide on how to build a referral machine    ***   🎬 For the complete show notes, links, and resources, click here