
High Intensity Business
High Intensity Business is a high intensity strength training and strength training business podcast offering content to help you realise your health goals, become a great personal trainer, and build a successful HIT business. Content includes training protocols, workouts, exercise science, nutrition, and biohacking. From a HIT business perspective, we cover personal training, coaching, startup, sales, marketing, operations, systems, hiring, scaling, etc. Guests include Dr Doug McGuff, Drew Baye, Skyler Tanner, Patty Durell, Walter Vendel, Fred Hahn, James Fisher PhD, James Steele PhD, Luke Carlson, Adam Zickerman, Kyle Recchia, Adrian Antigua, Bill Crawford, Joe Cirulli, Dorian Yates, Simon Melov PhD, Roger Schwab, Simon Shawcross, and many more.
Latest episodes

Feb 8, 2018 • 56min
#119: Dr. James Fisher and Dr. James Steele: Workout Nihilism vs Workout Optimisation
Dr James Steele is an Associate Professor in Sport and Exercise Science at Southampton Solent University (United Kingdom). James teaches across both exercise physiology, biomechanics, and research methods, is an active researcher and has published numerous peer-reviewed articles on a variety of areas relating to health and fitness. Listen to my previous episodes with Dr Steele here: Part 1, Part 2 and Part 3. Dr James Fisher is a Course Leader and Senior Lecturer in Sports Conditioning and Fitness at the Southampton Solent University in the UK. He is the lead author on 2 of the most important papers published in Evidence-Based Resistance Training. Listen to my previous episodes with Dr Fisher here: Part 1, Part 2, and Part 3. Early January 2018, I took a flight back to my homeland (UK) to visit the James's over at Southampton Solent University for the most gruelling workout ever, a meat feast and some very engaging and intellectual conversation. Here's the workout routine they put me through: MedX Knee Extension (1 timed-static-contraction maximum force output test following by 3 drop-sets to failure) Z-Bar Bicep Curls (3 drop-sets to failure - on the third set, I had to ask for a bin incase I puked ... ) Chin-up (Single-set-to-failure) Chest press (Single-set-to-failure) Dips (Single-set-to-failure) Chest press (Single-set-to-failure) MedX Lower Back (Single-set-to-failure) This episode is an in-person 3-way podcast. Unfortunately, I did not have any microphones and we ended up using VoiceRecorder (which is pretty decent) on my iPhone 7 to record the podcast. The sound quality is okay but it might be a little difficult to listen to if you're dealing with other noise. Next time I do an in-person interview, I'll bring microphones or and/or use a Zoom H6! In this episode, we discuss: The role of effort in resistance training Are multiple sets not-to-failure just as effective as single-sets-to-failure? How to motivate loved ones to exercise Workout frequency The value of supervision Nihilism vs training optimisation When is more more volume more effective? The value in resting between exercises This episode is brought to you by the Resistance Exercise Conference – The Science and Application of Strength Training for Health and Human Performance. You will learn from the top strength training researchers, connect with exercise professionals from all over the world, get a workout from an expert trainer and get inspired, rejuvenated and focused on your strength training business. You will get the chance to chat with guys like Dr James Fisher, Luke Carlson, and Jim Flanagan. I will be attending with many of the Corporate Warrior listeners and I’d love to meet you in person. The resistance exercise conference will be held on the 9th and 10th of March 2018 in Minneapolis, Minnesota at The Graduate Hotel. I’m very excited about this and have wanted to attend for years. Sign up now at ResistanceExerciseConference.com, get 10% off your entry fee and $50 off your stay at the Graduate Hotel (normally $160 per night) with promo code corporatewarrior10 and I look forward to meeting you in person! Quickly! The Graduate Hotel discount is only available till February 9th 2018 Get a FREE high intensity training progress google sheet and podcast transcripts with guests like Dr. Doug McGuff, Drew Baye, and Skyler Tanner – Click here For all of the show notes, links and resources - Click Here

Feb 5, 2018 • 2h 11min
#118: Dr Doug McGuff on Workout Volume and Frequency, Neck Training, Exercise Science, Entrepreneurship, Cryptocurrency, and Relationships
Dr Doug McGuff (@DougMcGuff / Instagram: ultimate_exercise_) is frequently labeled as one of the world's top experts on exercise and in particular, high intensity strength training. Doug practices full-time emergency medicine with Blue Ridge Emergency Physicians and owns, Ultimate Exercise, where he and his instructors continue to explore the limits of exercise through their personal training of clients. Doug regularly posts his exercise thoughts and findings on his blog and YouTube channel, and provides consultancy and other products and services via DrMcGuff.com. Doug’s popularity exploded with the release of his ground-breaking book, Body By Science, which he published with John Little. Soon after, Dr McGuff and Dr Robert P. Murphy published The Primal Prescription: Surviving The “Sick Care” Sinkhole, an expose on medical care, how to get the best care when you really need it, and a prescription for wellness, longevity and personal accountability. This was an eclectic episode that touched on a number of different areas. As this may be the last interview I do with Doug for a while (he's incredibly busy), I took this opportunity to go beyond strength training to talk about things like investing, cryptocurrency, success and even relationships. Doug provides a very intelligent and thoughtful perspective on all of these topics and more. I look forward to listening to this interview again and again. I hope you will feel the same. This was one of the most profound conversations I've had in my entire life. In this episode, we discuss: Entrepreneurship Workout Volume and frequency The Placebo Effect Neck training (machine vs manual resistance) The practical application of scientific literature on exercise (and in general) Cryptocurrency What calorie surplus is required for optimising muscle gain? Extreme fat loss and losing that "last bit" Relationships with women The ultimate reading list ... and more :D This episode is brought to you by the Resistance Exercise Conference – The science and application of strength training for health and human performance. You will learn from the top strength training researchers, connect with exercise professionals from all over the world, get a workout from an expert trainer and get inspired, rejuvenated and focused on your strength training business. You will get the chance to chat with guys like Dr James Fisher, Luke Carlson, and Jim Flanagan. I will be attending with many of the Corporate Warrior listeners and I’d love to meet you in person. The resistance exercise conference will be held on the 9th and 10th of March 2018 in Minneapolis, Minnesota at The Commons Hotel. I’m very excited about this and have wanted to attend for years. Sign up now at ResistanceExerciseConference.com, get 10% off your entry fee and $50 off your stay at the Graduate Hotel (normally $160 per night) with promo code corporatewarrior10 and I look forward to meeting you in person! Quickly! The Graduate Hotel discount is only available till February 9th 2018 - Only 5 days left! Subscribe to my emails to get a FREE HIT workout progress sheet and eBook with 6 podcast transcripts with guests like Dr. Doug McGuff, Drew Baye, and Skyler Tanner – Click here For all of the show notes, links and resources - Click Here

Feb 1, 2018 • 1h 1min
#117: Dr Wayne Westcott on Training Frequency, Workout Routines, Warm-Ups, Recovery Requirements with Ageing, and Progression Over A Lifetime
Dr. Wayne Westcott has written more than 20 books, 400 articles, and 600 newspaper columns on the topic of muscle-building exercise. He has spent thousands of hours in the research lab, presented his findings to tens-of-thousands of seminar attendees, personally educated, tested, and certified many thousands of fitness trainers from around the globe and consulted to some of the most prestigious organizations interested in this business - including The United States Navy, The United States Air Force, several national League Football Teams, General Motors Corporation, The Nautilus Corporation, and the President’s Council on Sports and Physical Fitness. I loved recording this episode. Wayne is one of the most charming, delightful and modest individuals I've had the pleasure to interview. We had a lot of fascinating chit-chat on strength training in this edition. In this episode, we discuss: Why is it important to strength training? How to optimise and balance elevation in metabolic rate with strength training frequency Why Wayne advocates people train twice per week in most cases Can someone use the same routine for a lifetime? How to stimulate optimal gains (of course - mustn't forget that old chestnut) What has Wayne changed his mind about regarding exercise and nutrition? … and much more This episode is brought to you by the Resistance Exercise Conference – The science and application of strength training for health and human performance. You will learn from the top strength training researchers, connect with exercise professionals from all over the world, get a workout from an expert trainer and get inspired, rejuvenated and focused on your strength training business. You will get the chance to chat with guys like Dr James Fisher, Luke Carlson, and Jim Flanagan. I will be attending with many of the Corporate Warrior listeners and I’d love to meet you in person. The resistance exercise conference will be held on the 9th and 10th of March 2018 in Minneapolis, Minnesota at The Commons Hotel. I’m very excited about this and have wanted to attend for years. Sign up now at ResistanceExerciseConference.com, get 10% off with promo code corporatewarrior10 and I look forward to meeting you in person! Subscribe to my emails to get a FREE HIT workout progress sheet and eBook with 6 podcast transcripts with guests like Dr. Doug McGuff, Drew Baye, and Skyler Tanner – Click here For all the show notes and resources - Click here

Jan 30, 2018 • 53min
#116: How To Build An Affiliate Empire, Find Your Million-Dollar Idea, and Do What You Love - Deepak Tailor
Deepak Tailor is the founder of LatestFreeStuff.co.uk and LatestDeals.co.uk. He started his first internet website aged just 16, by his university graduation he had over 70 websites. With his firm pursuit in 100% automation and outsourcing he managed to travel to over 24 countries in 1 year and managed to launch his own book teaching people how to live for free and it got to #1 in the Amazon charts. Today, his websites now attract over 800,000 visitors a month and one of the sites has even featured on the BBC TV show "Dragons Den". I've known Deepak for years and I've been looking forward to interviewing him for a while. Having him on my show gives me the opportunity to ask him all of the stalker-like questions without seeming too creepy, I hope. I knew Deepak before all of his success, and it hasn't changed him one bit. He's humble, respectful and keen to share everything he's learned, I mean everything. In this episode, we cover: How to start a niche business How to grow a business fast with zero budget The most effective marketing tactic you can use today (the new email) ... and much more Subscribe to the Corporate Warrior newsletter and NEVER miss a NEW podcast episode – Click here For the show notes and resources - Click here

Jan 25, 2018 • 1h 30min
#115: High Intensity Strength Training Fundamentals - Drew Baye
Drew Baye is one of the top high intensity training experts. He's also a prolific writer, researcher, and elite level personal trainer and the founder of Baye.com, the most popular high intensity training blog. In this episode, Drew and I go right back to basics. If you are a beginner to high intensity strength training and/or a little confused about how it differs from conventional resistance training, you will find this really valuable. However, even advanced HIT trainees or trainers will find this a very helpful reminder on how to make the most of a HIT workout. In this episode, we cover: What is HIT? How to construct workouts How to perform exercises How to measure progress How to manage volume and frequency ... and much more I had an epiphany during the conversation: improvements on paper are not the goal. Mastering the workout is the goal. Improvements in the numbers on the paper are a by-product and not a goal. In The 4-Hour Body, the author, Tim Ferriss featured Drew to demonstrate how it’s possible to get to 3-4% body fat with no “cardio”. This episode is brought to you by Hituni.com, providers of the best online courses in high intensity training that come highly recommended by Dr. Doug McGuff and Discover Strength CEO, Luke Carlson. Course contributors include world-class exercise experts like Drew Baye, Ellington Darden and Skyler Tanner. There are courses for both trainers and trainees. So even if you’re not a trainer but someone who practices HIT, this course can help you figure out how to improve your progress and get best results. Check out Hituni.com, add the course you want to your shopping cart and enter the coupon code ‘CW10’ to get 10% off your purchase! For all of the show notes and resources - Click here

Jan 22, 2018 • 1h 8min
#114: Mark Strough on 72-Hour Weekly Fasts, The Ketogenic Diet and Optimising Self-Defence
Mark Strough is a High-Intensity Trainer, Serial Entrepreneur, and Life-Long Martial Artist. He's an extraordinary human being who I've been following on social media for a while. I've always found Mark to be very open-minded, supportive and helpful in terms of educating the layman community on diet and exercise via: Facebook Mark of Health Instagram Email - Mwstrough [@] gmail.com In this episode, we went deep on martial arts, HIT and diet but there is so much more to this man - including his impressive accomplishments as an entrepreneur and what I feel is a very mature and wise demeanour that exudes kindness, optimism and gratitude. And get this - Mark eats 1 meal a day, and every single week, he fasts from Tuesday evening to Thursday or Friday evening (48-72hrs) AND trains HIT on the Wednesday ... with no appreciable muscle loss. In this episode, we also cover: The most effective martial arts for general self defence Mark’s horrific injury and the health transformation that followed Mark's controversial training and diet protocol which consists of 1 meal a day and a 48-72hr fast following his weekly HIT workout And much more... This episode is brought to you by the Resistance Exercise Conference – The science and application of strength training for health and human performance. Would you like to: Learn from the top strength training researchers? Network and connect with other exercise professionals from all over the world? Join a welcome reception on Friday night to build relationships with other strength training professionals? Experience an early morning workout from an expert trainer to kick start your Saturday? And get inspired, rejuvenated and focused on your strength training business? I certainly do and that is why I am attending and interviewing all of the speakers at the event. The resistance exercise conference will be held on the 9th and 10th of March 2018 in Minneapolis, Minnesota at The Commons Hotel. To get 10% off your entry fee, head on over to ResistanceExerciseConference.com, click the registration button and enter corporatewarrior10 in the promo code field in PayPal. I’m very excited about this and have wanted to attend for years. Sign up now at ResistanceExerciseConference.com, get 10% off with promo code corporatewarrior10 and I look forward to meeting you in person! Subscribe to my emails to get a FREE HIT workout progress sheet and eBook with 6 podcast transcripts with guests like Dr. Doug McGuff, Drew Baye, and Skyler Tanner – Click here For the links and resources - Click here

Jan 18, 2018 • 1h 5min
#113: The Perfect Workout for CEOs
Gary Knight has been a HIT advocate, practitioner and coach for over a decade. His journey has brought him from the Australian outback to the busy streets of London where he focuses on transforming the bodies of CEO’s and executives using HIT principles. In this episode, Gary and I discuss the perfect workout for CEOs and how busy executives can use high intensity training to maximise their results in the gym in a highly efficient manner. Get Your Free HIT Log Sheets & Objective Strength Measurement Guide – Click Here Contact Gary: Intensegainsgary [@] gmail [dot] com Facebook YouTube Instagram In this episode, we also cover: Why HIT is the perfect exercise fit for CEOs How you can achieve peak physical condition in less than 1-hour of exercise per week How gamifying your workouts will motivate the hell out of you … and much more This episode is brought to you by the Resistance Exercise Conference – The science and application of strength training for health and human performance. Would you like to: Learn from the top strength training researchers? Network and connect with other exercise professionals from all over the world? Join a welcome reception on Friday night to build relationships with other strength training professionals? Experience an early morning workout from an expert trainer to kick start your Saturday? And get inspired, rejuvenated and focused on your strength training business? I certainly do and that is why I am attending and interviewing all of the speakers at the event. The resistance exercise conference will be held on the 9th and 10th of March 2018 in Minneapolis, Minnesota at The Commons Hotel. To get 10% off your entry fee, head on over to ResistanceExerciseConference.com, click the registration button and enter corporatewarrior10 in the promo code field in PayPal. I’m very excited about this and have wanted to attend for years. Sign up now at ResistanceExerciseConference.com, get 10% off with promo code corporatewarrior10 and I look forward to meeting you in person! Subscribe to my emails to get a FREE HIT workout progress sheet and eBook with 6 podcast transcripts with guests like Dr. Doug McGuff, Drew Baye, and Skyler Tanner – Click here For the show notes, links and resources - click here

Jan 12, 2018 • 55min
#112: Kevin Kruse - The Truth About Time Management
Kevin Kruse is an entrepreneur who has won both an “Inc 500” award for fast growth and a “Best Place to Work” award for employee culture. Today, he is the CEO of LEADx a company that offers free leadership training and professional development to everyone, everywhere, at any time. He is a New York Times bestselling author and the host of the The LEADx Leadership Podcast. I first came across Kevin when I discovered his awesome podcast called Extreme Productivity. Kevin has interviewed many of the world's most successful entrepreneurs to identify the common habits and principles that make them more productive, including Mark Cuban, Kevin Harrington, James Altucher, John Lee Dumas, Pat Flynn, Grant Cardone, and Lewis Howes. This resulted in his New York Times Best Selling book, 15 Secrets Successful People Know About Time Management. As a massive time management nerd, I was keen to chat with Kevin to learn more about how he gets things done and teaches others to do the same. I LOVED this conversation. Kevin really helped me reconcile some of my own challenges in my own quest to become more productive, and I think he will help you do the same. Contact Kevin: kevin [@] leadx [dot] org leadx.org Twitter Snapchat Instagram Facebook In this episode, we also cover: The importance of realising and scheduling for your Most Important Task How to set goals How to organise your in-tray and manage decision fatigue (Getting Things Done) Calendar overuse Social media management iCal vs Google Cal ... and much more This episode is brought to you by Hituni.com, providers of the best online courses in high intensity training that come highly recommended by Dr. Doug McGuff and Discover Strength CEO, Luke Carlson. Course contributors include world-class exercise experts like Drew Baye, Ellington Darden and Skyler Tanner. There are courses for both trainers and trainees. So even if you’re not a trainer but someone who practices HIT, this course can help you figure out how to improve your progress and get best results. Check out Hituni.com, add the course you want to your shopping cart and enter the coupon code ‘CW10’ to get 10% off your purchase! Subscribe to my emails to get a FREE HIT workout progress sheet and eBook with 6 podcast transcripts with guests like Dr. Doug McGuff, Drew Baye, and Skyler Tanner – Click here For all of the show notes, links and resources - Click here

Jan 8, 2018 • 1h 58min
#111: Gary Knight on the Pointlessness of Periodisation, Objective Ways to Maximise Gains and Extreme Fat Loss on 50-days of McDonalds
Gary Knight has been a HIT advocate, practitioner and coach for over a decade. His journey has brought him from the Australian outback to the busy streets of London where he focuses on transforming the bodies of CEO's and executives using HIT principles. Gary is the most disagreeable personal trainer around (his own words). He has a refreshing no-bullshit attitude and says it exactly like it is. This conversation was A LOT of fun and serves as an excellent primer on how to pick the right method to build muscle and lose fat effectively. Get Your Free HIT Log Sheets & Objective Strength Measurement Guide - Click Here Contact Gary: Facebook YouTube Instagram In this episode, we also cover: How to objectively measure your workouts to figure out what works The problems with periodisation How to self-motivate with self authoring How to get ripped on a McDonalds diet ... and much more This episode is brought to you by the Resistance Exercise Conference – The science and application of strength training for health and human performance. Would you like to: Learn from the top strength training researchers? Network and connect with other exercise professionals from all over the world? Join a welcome reception on Friday night to build relationships with other strength training professionals? Experience an early morning workout from an expert trainer to kick start your Saturday? And get inspired, rejuvenated and focused on your strength training business? I certainly do and that is why I am attending and interviewing all of the speakers at the event. The resistance exercise conference will be held on the 9th and 10th of March 2018 in Minneapolis, Minnesota at The Commons Hotel. To get 10% off your entry fee, head on over to ResistanceExerciseConference.com, click the registration button and enter corporatewarrior10 in the promo code field in PayPal. I’m very excited about this and have wanted to attend for years. Sign up now at ResistanceExerciseConference.com, get 10% off with promo code corporatewarrior10 and I look forward to meeting you in person! Subscribe to my emails to get a FREE HIT workout progress sheet and eBook with 6 podcast transcripts with guests like Dr. Doug McGuff, Drew Baye, and Skyler Tanner – Click here Check out the show notes, links and resources - Click here

Jan 4, 2018 • 1h 26min
#110: Dr Shawn Baker on the Carnivore Diet, Confirmation Bias, and The Joe Rogan Experience
Shawn Baker MD (@SBakerMD and Insta:shawnbaker1967) is a board certified orthopedic surgeon, multi-sport world record holding Masters 50+ Athlete, and Zero-Carber (he's only eaten red meat for the last year). Following Shawn's appearance on the Joe Rogen Experience, I was very excited to have him back on my show to find out what's happened since. I also take this opportunity to address some of yours and my own concerns regarding a zero-carb all-meat diet. Check out my other interviews with Shawn here: Part 1 and Part 2. Check out Shawn's Carnivore Training System here and Nequalsmany experiments here. In this episode, we also cover: The aftermath of Shawn's appearance on The Joe Rogan Experience Are carbs important for the creation of mucus in the gut? Is an all-meat diet sustainable for the environment? ... and much more This episode is brought to you by Hituni.com, providers of the best online courses in high intensity training that come highly recommended by Dr. Doug McGuff and Discover Strength CEO, Luke Carlson. Course contributors include world-class exercise experts like Drew Baye, Ellington Darden and Skyler Tanner. There are courses for both trainers and trainees. So even if you’re not a trainer but someone who practices HIT, this course can help you figure out how to improve your progress and get best results. Check out Hituni.com, add the course you want to your shopping cart and enter the coupon code ‘CW10’ to get 10% off your purchase! Subscribe to my emails to get a FREE HIT workout progress sheet and eBook with 6 podcast transcripts with guests like Dr. Doug McGuff, Drew Baye, and Skyler Tanner – Click here For the show notes - Click here