Consulting Success Podcast

Consulting Success
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Feb 19, 2024 • 40min

Secrets Of Profitable Pricing For Consultants With Bill Wilson: Podcast #320

Experienced consultant Bill Wilson discusses profitable pricing and sales strategies. Topics include navigating a rebrand, effective pricing strategies, avoiding sales pitfalls, filtering clients with budget constraints, messaging for target clients, and scaling business efficiently.
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9 snips
Feb 5, 2024 • 48min

The Most Effective Marketing Campaigns For Consultants With Natalie Kaminski: Podcast #319

Natalie Kaminski, Co-founder and CEO of JetRockets, shares valuable insights on building trust, finding new clients, creating strategic relationships, and implementing a self-managing management structure. She discusses the challenges she faced in growing her company and offers tips on communicating unique selling points and competitive advantages. Natalie also highlights the financial impact of company growth and the importance of qualification and pricing for consultants.
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Jan 22, 2024 • 39min

What The Research Says About Building A Successful Consulting Firm With Elizabeth Harr

Elizabeth Harr, Managing Partner at Hinge Marketing, discusses the importance of being a visible expert, building around your brand, and empowering your digital footprint to become a highly trusted firm. She also shares insights on leadership, the impact of online platforms on buyer decision-making, the importance of strategy for consulting firms, the challenges and rewards of leadership, and the benefits of hiring specialists on a project basis.
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Jan 1, 2024 • 42min

The Power of Educational Marketing for Consultants with Jodi Daniels: Podcast #317

Jodi Daniels, Founder and CEO of Red Clover Advisors, shares insights about the power of educational marketing for consultants. Topics include using connections to win new business, creating clear and unique content, prioritizing workload for consistent growth, building a business instead of a job, onboarding new employees successfully, making client engagement simple, and outsourcing strategies.
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Dec 25, 2023 • 39min

Consultants: Strive To Be BOLD With Melissa Vela-Williamson: Podcast #316

Melissa Vela-Williamson, expert in elevating brands and fueling business growth, shares strategies for standing out in your industry, expanding your client base, and building trust and authority. She discusses the integration of PR with diversity, equity, and inclusion, the benefits of joining trade associations and professional groups, and the importance of being bold and taking initiative during the pandemic. She also emphasizes the need for strategic thinking, mindfulness, education, authenticity, and doing good in business.
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Dec 18, 2023 • 47min

How to Build a Magnetic Personal Consulting Brand with Joe Mechlinski: Podcast #315

Build not just a brand, but a magnetic force that attracts opportunities. Today, Joe Mechlinski, the founder of Gift of Work, shows us the way to speaking, recurring revenue, and personal brand converge to reshape the future of consulting. Hear about his early struggles and how he found a unique approach to consulting that changed his career. In this episode with Joe, you’ll learn how to: ●       Learn strategies for helping leaders excel in times of rapid and exponential change.●       Discover how writing and publishing a book can elevate your credibility and expand your business.●       Understand how to embrace and learn from rejection to foster personal and professional growth.●       Gain insights on identifying key decision-makers within any organization to enhance your consulting effectiveness.●       Uncover methods to identify a company's insecurities and leverage this knowledge to attract new clients.●       Explore ways to build your business so that it thrives independently, reducing reliance on your constant involvement.●       Learn to navigate your business successfully through economic downturns and challenging times.●       Find out how to implement sustainable recurring revenue models or memberships in your business.●       Learn the steps to building a strong, influential platform for your consulting practice. Book your complimentary growth session call  Visit:SHIFT Joe’s Website and Books  If you have any questions about these instructions, please email tsavo@consultingsuccess.com and cc jacqueline@consultingsuccess.com. Love the show? Subscribe, rate, review, and share! https://www.consultingsuccess.com/podcast Mentioned in this episode:Get Expert Insights into Your Consulting Business: Claim Your FREE Growth Session Now!Want to get personalized feedback and actionable insights on your consulting business from seasoned experts who've been in your shoes? The Consulting Success Clarity Coaching Program offers just that, and you can experience a taste of it with a FREE, no-obligation Growth Session. On this call, you'll explore how to optimize your business model, refine your messaging, and build a predictable stream of high-value clients. https://www.consultingsuccess.com/grow AI is Transforming Consulting. Don't Get Left Behind.Want to reduce your business development time by up to 8 hours a week and learn the strategies that are already helping consultants increase their fees by 30% or more? In the AI Masterclass, Michel Fortin will show you exactly how to use AI to work smarter, not harder, and deliver more value. Unlock these proven strategies. Learn more & register here: https://www.consultingsuccess.com/ai-consulting
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18 snips
Dec 11, 2023 • 1h 10min

BONUS: How Consultants Become Visible Experts

Lizz Harr, marketing consultant and expert, and Michael Zipursky discuss the importance of consultants becoming visible experts. They highlight the connection between content and commanding premium fees, as well as the value of leveraging insights from other experts. They also touch on the best types of content for generating traffic and leads, finding a balance between long-form and short-form content, and determining consultant rates based on value and expertise.
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11 snips
Dec 4, 2023 • 42min

How To Create An AI "Team" In Your Consulting Business With Christopher Penn: Podcast #314

Christopher Penn, co-founder of TrustInsights, discusses how to create an AI team in your consulting business. He shares insights on the benefits of leveraging AI, such as increased revenue and efficiency. The podcast also covers topics like growing a newsletter, advancements in AI technology, using technology for business growth, effective marketing measurement, and the impact of inflation on consulting businesses.
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Nov 20, 2023 • 47min

How To Leverage Associations & Specialty Groups For High-Value Clients with Dean West

Dean West shares insights on leveraging associations and specialty groups for high-value clients. He discusses dispelling misconceptions about associations, crafting the right content, and the power of restructuring. Dean's journey teaches us how to turn challenges into opportunities, even at 50. Tune in and unlock doors to high-value clients.
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Nov 13, 2023 • 8min

BONUS: How To Know You're Ready To Productize Your Consulting Business

Productization is a hot topic. Many consultants wish to productize their consulting business. But the question remains, how do you know when you are ready to take this next step? In this short yet very insightful episode, Michael Zipursky dives deep into the ways to identify when to productize and when not to. Remember, it’s a slippery slope to undertake productizing your business. You need to be equipped with the right data to know if you are making the right decision. Find out today whether you are on the right track or if you need to take a step back.Love the show? Subscribe, rate, review, and share! https://www.consultingsuccess.com/podcast Mentioned in this episode:AI is Transforming Consulting. Don't Get Left Behind.Want to reduce your business development time by up to 8 hours a week and learn the strategies that are already helping consultants increase their fees by 30% or more? In the AI Masterclass, Michel Fortin will show you exactly how to use AI to work smarter, not harder, and deliver more value. Unlock these proven strategies. Learn more & register here: https://www.consultingsuccess.com/ai-consultingGet Expert Insights into Your Consulting Business: Claim Your FREE Growth Session Now!Want to get personalized feedback and actionable insights on your consulting business from seasoned experts who've been in your shoes? The Consulting Success Clarity Coaching Program offers just that, and you can experience a taste of it with a FREE, no-obligation Growth Session. On this call, you'll explore how to optimize your business model, refine your messaging, and build a predictable stream of high-value clients. https://www.consultingsuccess.com/grow

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