Raise Your Visibility Online

In this episode of Raise Your Visibility Online, host Louise Brogan welcomes best-selling author, book coach, and speaker Stacy Ennis. Stacy shares her journey into book coaching, the transformative power of writing a book, and how it can elevate your personal brand. She offers invaluable insights on building an author platform, staying accountable, and choosing the right professionals in the publishing industry. Louise also introduces Raise Your Visibility Online, a brand-new monthly membership designed to help entrepreneurs, coaches, and consultants use LinkedIn effectively to grow their business. The first session, Creating Your Next Three Months of Content with Louise Brogan  takes place on March 21st—a must-attend for small business owners and entrepreneurs.  Join the Raise Your Visibility Online Membership! Are you ready to grow your LinkedIn presence and position yourself as a thought leader? Raise Your Visibility Online is a brand-new monthly membership designed to help you: ✅ Optimize your LinkedIn profile for visibility and leads ✅ Create compelling content that attracts your ideal clients ✅ Build a strong network of engaged connections ✅ Learn from industry experts in exclusive live sessions 📌 First session: March 21st – Create your next three months of content plan  📩 Join now to secure your spot! https://leveluplinkedin.teachable.com/p/raiseyourvisibilityonline Episode Timestamps: 00:00 – Introduction to Raise Your Visibility Online 00:50 – Membership Announcement and Benefits 02:28 – Introducing Stacey Ennis 02:53 – Living a Location-Independent Lifestyle 05:22 – Stacey’s Journey as a Book Coach 07:42 – The Importance of Reading and Writing 14:06 – Challenges and Triumphs in Writing 16:49 – Developing Your Author Platform 19:53 – Louise’s Book Writing Journey 21:48 – Committing to Writing Through LinkedIn 23:08 – The Challenges of Writing a Book 24:21 – The Importance of Accountability 24:55 – The Value of Scheduled Accountability 26:51 – Unique Perspectives and Thought Leadership 34:20 – Navigating Legal Challenges 38:45 – Publishing Routes and Legal Responsibilities 40:14 – The Reward of Persistence 40:32 – Multiple Book Launches and Final Thoughts Connect with Stacy Ennis: 🌍 Website: StaceyEnnis.com 📘 LinkedIn: Stacey Ennis 🐦 Twitter: @StaceyEnnis 📖 Books: Check out Stacey’s work Connect with Louise Brogan: 🌍 Website: LouiseBrogan.com 📘 LinkedIn: Louise Brogan 📺 YouTube: Raise Your Visibility Online 🎙 Podcast: Raise Your Visibility Online (Subscribe on your favorite podcast app!) Enjoyed the episode? 👉 Leave a review on Apple Podcasts or Spotify to help others discover the show! 👉 Share this episode with friends who are interested in writing a book and leveraging LinkedIn for success!

Discover practical strategies to boost your LinkedIn presence in just ten minutes daily. Insights from a vibrant book launch in London highlight the importance of effective networking. Learn how to efficiently manage connections and notifications while nurturing meaningful professional relationships. Louise shares tips for maximizing your time on LinkedIn to enhance visibility and unlock new business opportunities. Elevate your online presence with these quick yet impactful techniques!

In this episode, LinkedIn expert and CEO Louise Brogan shares the most common LinkedIn profile mistakes that could be costing you business. She breaks down five key areas where professionals go wrong and offers actionable tips to fix them. 🔹 Are you making these mistakes? 🔹 Is your LinkedIn profile working for or against you? 🔹 Want to attract more clients and leads on LinkedIn? Louise also invites listeners to her upcoming LinkedIn Profile Optimization Workshop for an even deeper dive into making your profile stand out. Episode Breakdown: ⏳ 00:00 – Introduction to Raise Your Visibility Online ❌ 00:45 – The most common LinkedIn profile mistakes ⚡ 01:53 – Mistake #1: Weak or Boring Headline 📖 02:39 – Mistake #2: Missing or Bland About Section 📸 03:28 – Mistake #3: Unprofessional Profile Photo 🎯 04:01 – Mistake #4: No Call to Action 🚀 04:38 – Mistake #5: Missing Featured Section 🔄 05:19 – Recap & How to Fix Your Profile 📢 06:32 – Sign-off & Workshop Invitation Links & Resources: ✅ Join Louise’s LinkedIn Profile Optimization Workshop – https://www.louisebrogan.com/profileworkshop ✅ Follow Louise on LinkedIn – https://www.linkedin.com/in/louisebrogan ✅ Subscribe to the Podcast for More LinkedIn Tips

Raise Your Visibility Online: Leveraging LinkedIn for Business Success   Join LinkedIn expert and CEO Louise Brogan in this episode of Raise Your Visibility Online, as she introduces her new book, 'Raise Your Visibility on LinkedIn.'   The episode celebrates the book's launch, currently on a promotional sale, and provides a chapter-wise walkthrough covering topics like using LinkedIn for business, effective posting, network building, and creating engaging content. Louise also invites listeners to join a free webinar on using video to boost LinkedIn visibility and encourages everyone to engage actively on LinkedIn. 00:00 Introduction to Raise Your Visibility Online 00:39 Exciting Book Launch Announcement 02:44 Overview of the Book's Content 07:01 Upcoming Events and Webinars 08:37 Reflections and Future Plans   UK Version https://amzn.eu/d/dLYeSiq Free Training on 13th February:  https://www.louisebrogan.com/resources 

Izzy Russell, CEO of Music Radio Creative, shares her expertise in audio production and podcasting. She discusses the importance of sound quality and mastering microphone techniques, emphasizing how even small improvements can elevate a podcast. Izzy tackles the impact of AI on the voice industry and the value of authenticity in the digital age. She highlights how podcasting can build connections and enhance business visibility while navigating the challenges of social media and ad placement.

Show Notes for Podcast Episode: Raise Your Visibility Online – Answering Your Questions in 2025 Episode Summary: Welcome to a brand-new year of Raise Your Visibility Online! This week, Louise Brogan, LinkedIn expert, CEO, and YouTuber, shares her plans for the podcast in 2025. Louise invites listeners to submit their burning questions about LinkedIn, video marketing, podcasting, and online visibility. She kicks off the Q&A format by addressing questions from Clare Morris of consciousentrepreneurs.org.uk, diving into podcast production, costs, and resources. If you're curious about podcasting on a budget or seeking actionable tips to elevate your business through online visibility, this episode is for you! Key Topics Discussed: Podcasting on a Budget: Louise shares how she started her podcast without a producer and leveraged affordable tools. Recommendations for essential equipment, including good-quality microphones. Editing tips using Zoom and Descript for DIY podcast production. Podcast Funding and Sponsorships: Insights into why Louise hasn’t sought podcast funding or sponsorships. Tips for evaluating return on investment (ROI) for podcasting efforts. How to approach free resources like YouTube for learning podcast production. The Evolution of Raise Your Visibility Online: The podcast’s journey since 2017: From The Social Bee Podcast to LinkedIn with Louise and now Raise Your Visibility Online. Challenges with LinkedIn’s trademark policies and the rebranding journey. How podcasting fits into Louise’s overall content strategy. Workshop Announcement: Details about Louise’s upcoming live workshop, How to Use YouTube for Small Businesses, on Wednesday, January 29th, 2025. Key topics: Setting up a YouTube channel, creating content, avoiding mistakes, and generating leads. How to register: Visit louisebrogan.com/youtube-workshop. Key Takeaways: You don’t need to spend a fortune to start a podcast. Affordable tools like Zoom and Descript can make production accessible for small business owners. High-quality sound is essential for podcast success—invest in a good microphone. Evaluate the ROI of your podcast before committing to significant expenses. Consider whether your podcast is directly driving leads or building your brand visibility. Links and Resources Mentioned: Submit your podcast questions: louisebrogan.com/podquestions Register for the YouTube workshop: louisebrogan.com/youtube-workshop Podcast hosting platform: Libsyn AI editing tool: Descript Podcast intro creator: Music Radio Creative Clare Morris: consciousentrepreneurs.org.uk Follow Louise: Website: louisebrogan.com LinkedIn: linkedin.com/in/louisebrogan YouTube: Raise Your Visibility Online Call to Action: Have a question about LinkedIn, video marketing, or podcasting? Submit it at louisebrogan.com/podquestions to get featured on an upcoming episode! Don’t miss the YouTube workshop on January 29th—register today at louisebrogan.com/youtube-workshop.

Innovative Approaches in MedTech Investment with Gavin Leonard   In this LinkedIn Live session, host Louise Brogan speaks with Gavin Leonard, a MedTech entrepreneur from China.   Gavin shares his journey from starting a PhD to establishing businesses in China, eventually moving into the medical device investment space. The discussion covers the formation of MedTech Syndicate, a group of clinicians who invest in medical devices based on real clinical needs. Gavin also discusses his business strategies, including creative networking at conferences and using video for targeted outreach. Louise also provides insights into how LinkedIn has been instrumental in building Gavin's professional network. 00:00 Introduction and Election Talk 00:48 Gavin's Journey to China and MedTech Syndicates 03:01 Connecting Clinicians and Investors 06:02 The Power of LinkedIn 14:02 Networking at Conferences 20:12 Embracing Video and StreamYard 28:09 Conclusion and Final Thoughts   Check out StreamYard https://streamyard.com/pal/c/5397848091262976 For Content Marketing on LInkedIn, visit https://louisebrogan.com/content-marketing/    

As we approach the end of the year, it’s the perfect time to reflect on your LinkedIn strategy and set yourself up for success in 2025. In this episode of Raise Your Visibility Online, Louise Brogan shares her top tips for resetting your LinkedIn approach, optimizing your profile, and leveraging video to build your B2B presence. Whether you're starting fresh or refining your current strategy, Louise has actionable advice to help you make LinkedIn work for your business. What You’ll Learn in This Episode: Reflecting on 2024: Evaluate what worked and what didn’t in your LinkedIn strategy this year. Starting Fresh on LinkedIn: Tips for optimizing your profile to clearly communicate your expertise. How to plan and create engaging content tailored to your audience. The Power of Video on LinkedIn: Why video is essential for LinkedIn success in 2025. How Louise’s Video Visibility Packages can help you create professional, impactful video content. The value of webinars and live streams for B2B engagement. Staying Consistent: The importance of accountability to keep your LinkedIn efforts on track. Insights into Louise’s upcoming 6-week cohort program for training and accountability. Measuring Success: How to track the right LinkedIn analytics to ensure your content resonates with the right audience. Resources & Links Mentioned: Video Visibility Package – Work with Louise to create 12 polished LinkedIn videos with captions, posts, and more. LinkedIn Monthly Retainer Package – A six-month program for ongoing content creation and strategy. 10-Day LinkedIn Challenge – Short videos to help you optimize your LinkedIn profile. Louise Brogan on YouTube – Free training and tips on LinkedIn profiles, content, and more. Connect with Louise: Website: louisebrogan.com LinkedIn: linkedin.com/in/louisebrogan YouTube: Raise Your Visibility Online Join the Conversation: What are your LinkedIn goals for 2025? Share your thoughts with Louise on LinkedIn or leave a comment on YouTube.

Discover how visibility is the cornerstone of success on LinkedIn. Learn the importance of showing up consistently to attract the right people and forge genuine connections. Explore strategies for building a small but impactful audience, emphasizing quality over quantity. Uncover tailored engagement techniques to drive your business objectives and create content that resonates. Plus, get a sneak peek at an upcoming book set to release in January 2025!

Raising Your Online Visibility: Insights from Life Coach Raina Willick    In this episode of 'Raise Your Visibility Online,' I invite Raina Willick, a life coach for self-employed individuals, to share her journey and insights.   Raina, based in the French countryside, discusses how she helps small business owners align their work and life, and her move to France under the entrepreneur professions liberal visa. She also delves into her successful YouTube channel 'Baguette Bound,' which offers guidance on moving to France and has quickly grown to over 11,600 subscribers in a year. The episode covers effective networking, the power of niche content, and the value of finding a platform you're comfortable with for online visibility.   Louise and Raina also discuss the benefits of initiatives like 'Waffles and Work,' a virtual co-working space Raina created, and strategies for expanding one's professional reach. 00:00 Introduction to Raise Your Visibility Online 02:02 Meet Raina: Life Coach and Entrepreneur 03:12 Living the French Lifestyle 04:38 The Baguette Vending Machine Phenomenon 07:22 Balancing Work and Life as an Entrepreneur 11:46 Speaking at FinCon: A Visibility Success Story 18:18 Waffles and Work: The Beginning 19:57 Creating a Virtual Coworking Space 22:04 Networking and Business Growth 24:40 Introducing Baguette Bound 25:17 YouTube Success and Monetization 33:00 Tips for Raising Your Online Profile 34:31 Conclusion and Final Thoughts