Podnews Daily - podcast industry news

Sponsored by RedCircle. Don’t. Do not. Underdeliver on your ad read. Our best tips to avoid that. The team from Apple Podcasts spoke at The Podcast Show yesterday - the first ever time that Apple Podcasts has spoken at a podcasting event. The talk, by Jake Shapiro and Susie Warhurst, was well received by the audience, who learnt that 2024 was Apple Podcasts’ best year ever for listeners, hours, and premium podcast subscribers. The chimneys at the iconic Battersea Power Station, where Apple’s UK operations are based, turned Apple Podcasts purple in celebration of the podcast creator community this week. Apple unveiled some data from one of Goalhanger’s shows, The Rest is History. That show has 45,000 paying subscribers using Apple Podcasts, and it was revealed that 57% of them are on the annual plan, which is helpful for retention. Tony Pastor, the co-founder of Goalhanger, was quoted as saying “The key advantage of Apple Podcasts Subscriptions is how seamless the experience is for listeners.” Apple Podcasts also shared the strength of UK podcasting, with many UK shows also achieving top 10 chart positions around the world, like Wondery/Novel’s Kill List and Noiser’s Sherlock Holmes. Apple said that 88 of the top 100 UK shows are made in the UK. Apple Podcasts announced the latest additions to the Creators We Love program, which includes five of the UK’s most well-established podcasters. Selected by the Apple Podcasts editorial team, the five shows will be promoted both on and off the platform. Opinion: It’s nearly 20 years since podcasts first went into iTunes; and Apple has been a good steward of open podcasting since. Apple Podcasts has been criticised in the past for being overly secretive; but to see the Apple team being so open with creators at The Podcast Show was refreshing and well-reviewed by all - and reinforced that Apple, of all of the big podcast platforms, is podcasting’s friend. We hope to see more of this in future. > > > Read more of today’s podcast industry news stories on the Podnews website: and get our free daily newsletter.Classifieds - your job or ad hereDon't sell a Patreon ❌, sell your subscription ✅! — Supporting Cast is completely white labeled, so your brand is always front and center. Build YOUR subscription & community, not Patreon's🎵 Story-driven music for podcast creators 🆕 — Music for podcasters, documentarians and those with a story to tell. Thousands of royalty-free tracks composed for narrative use, fast editing and emotive scoring. Get your free 7-day trial today.Gold supporters: Buzzsprout, Mowpod, Mamamia, The $100 MBA, The Podglomerate, Sounds Profitable, Cloud10, Steve Lack: Audio, RedCircle, audioBoom, Cohost, SALT, Resound, Podscribe, Audiohook, Simplecast, Riverside.fm, Jar Audio, Podchaser, Awesound, We Edit Podcasts, Knucklehead Media Group, Evergreen Podcasts, Acast, Libsyn, Podpage websites, DisctopiaSilver supporters: Audacia Audio, Gamut Podcast Network, Bumper, Goalhanger, Sounds Debatable, Magellan AI, Gilded Audio, Geopolitics and Empire podcast a, The Roost, Castbox, Ask Ralph Christian Finance, The Podcast Haven, Frequency, SoundStack, Ausha, Truefans, Tink Media, Huberman Lab, Storyboard, Red Seat Ventures, Voxtopica, POW PR, Gumball, Jonekiri, ARN's iHeartPodcast Network Aust, Podium , Compliance Podcast Network, Podcastpage, Message Heard, Health Podcast Network, Diversion Podcasts, Podcast Taxi, Optimal Living Daily, Double Elvis Productions, Rhapsody Voices, Oxford Road, matchmaker.fm, Heartcast Media50, Jam Street Media, Lemonada Media, Sonic Influencer Marketing, Rephonic, Headliner, Wondery, Blubrry, Transistor, Castos, Zvook, Ossa Collective, Ad Results Media, StreamGuys, Hear.Here.Singapore, Content10x, Podcast Partnership, Cleanfeed, She Podcasts, Podigy, School of Podcasting, Podcast Movement, Adopter Media, Sonix, Revolver Podcasts, Lower Street, Signal Hill Insights, Edison ResearchOur supporters pay for Podnews, so everyone can read it. Join them today.Image: Apple

Podcast listening is booming in the UK, hitting a record 51% monthly engagement. A new report highlights the dominance of top shows like Rogan and Diary of a CEO, while Goalhanger boasts four entries in the top ten. Insights from Ofcom's annual surveys reveal a strong preference for audio-only content, with 41% of listeners favoring this format. Industry analyst Adam Bowie dives into these trends, discussing the evolving landscape of the podcast scene and how it’s cementing its mainstream status.

Sponsored by RedCircle. We’re in London. At The Podcast Show. It’s going great. You should be here. Get the scoop. The Podcast Show in London is underway, with record numbers of attendees registered to attend. Christiane Amanpour and Emily Maitlis – two veteran female journalists – have been confirmed for a ‘Behind The Headlines’ session; and Apple Podcasts will deliver a session for the first time. Spotify’s share of downloads is down year-on-year in the UK, according to OP3 data. Our Editor, James Cridland, speaking this morning at The Podcast Show London, compared data from a typical week in April in 2024 and 2025. “It may be that this is the growth of Spotify video, which won’t be seen by third-party analytics services like this,” he said. Apple Podcasts increased its share by 4.3%. The data also doesn’t show YouTube, Global Player or BBC Sounds. The Signal Awards released a new report about what podcasters can learn from the creator economy. Enter The Engagement Era: How Podcasters are Learning From The Creator Economy is available now, exploring how top podcasts are reconfiguring their businesses to become more responsive to their listeners. > > > Read more of today’s podcast industry news stories on the Podnews website: and get our free daily newsletter.Classifieds - your job or ad hereWork with an award winning podcast producer! — I can save you hours of editing so you can focus on making great content. Book a free Discovery Call with me, Niall Mackay, to see how we can help you! “Top-notch podcasts, expertly produced.”The Undercover Intern Can No Longer Intern Safely — If you know anyone at the BBC, PBS, or—at worst—CBS, please ask them to listen to his home-improvement pilot podcast and commission a full TV or cinema series. This is urgent; no time-wasters, please.AI Toolkit for Podcasting on macOS — Headroom is your AI co-pilot for podcast prep and publishing. Transcribe, tag, write, export—faster than ever. Native macOS app. Start your next episode with ease.Gold supporters: Buzzsprout, Mowpod, Mamamia, The $100 MBA, Sounds Profitable, The Podglomerate, Cloud10, audioBoom, Steve Lack: Audio, Audiohook, Podscribe, SALT, Cohost, RedCircle, Resound, Simplecast, Riverside.fm, Jar Audio, Podchaser, Awesound, Evergreen Podcasts, We Edit Podcasts, Acast, Disctopia, Podpage websites, Knucklehead Media Group, LibsynSilver supporters: Audacia Audio, Gamut Podcast Network, Bumper, Goalhanger, Sounds Debatable, Magellan AI, Frequency, Ausha, POW PR, Jonekiri, ARN's iHeartPodcast Network Aust, Podium , Huberman Lab, Castbox, Storyboard, Voxtopica, Geopolitics and Empire podcast a, Ask Ralph Christian Finance, Compliance Podcast Network, Red Seat Ventures, Tink Media, The Podcast Haven, Gilded Audio, SoundStack, Truefans, Gumball, The Roost, Podcastpage, Message Heard, Health Podcast Network, Zvook, Lemonada Media, Rephonic, Podcast Taxi, Rhapsody Voices, Wondery, Oxford Road, Ossa Collective, Sonic Influencer Marketing, Headliner, Double Elvis Productions, Castos, Transistor, matchmaker.fm, Jam Street Media, Diversion Podcasts, Optimal Living Daily, Blubrry, Heartcast Media50, Ad Results Media, StreamGuys, Hear.Here.Singapore, Podcast Partnership, Content10x, Cleanfeed, She Podcasts, Revolver Podcasts, Podcast Movement, Lower Street, Adopter Media, School of Podcasting, Sonix, Podigy, Signal Hill Insights, Edison ResearchOur supporters pay for Podnews, so everyone can read it. Join them today.

Tune in as they explore the impact of five essential podcasts and invite listeners to contribute to a significant poll on influential shows. Discover the intriguing business moves of Kara Swisher and Scott Galloway, who chose a revenue-sharing deal over a hefty upfront offer. The conversation heats up with Spotify facing backlash for hosting spam podcasts linked to illegal activities. Plus, get the scoop on trends, innovations, and tips for navigating the upcoming Podcast Show in London.

Sponsored by RedCircle. Not hosting with RedCircle? No problem. You can still monetize with us. The Podcast Academy has announced two, new, international awards will be handed out at The Podcast Show in London this week. The International Governor’s Award goes to Steven Bartlett from FlightStory’s chart-topping Diary of a CEO, which has “elevated podcasting as a medium for insight, vulnerability, and meaningful dialogue”, said Christy Mirabal, the chairperson of TPA. The International Impact Award goes to James Cridland, the Editor of Podnews, who Mirabal said has been “a global voice for the podcast industry, tirelessly advocating for its growth, innovation, and sustainability”. Headliner launched TL;DL today. “Too Long; Didn’t Listen” blends clips from your favorite shows with AI-host insights for a unique, personalized audio experience. You can try it today. Here’s a ten-minute version of the Podnews Weekly Review from this week, via TL;DL (it’s summarised our top story well - but that’s all it did). More than 80% of creators are using AI in their workflow, according to a new study from Wondercraft. The main benefit of AI is to save time, according to the survey. > > > Read more of today’s podcast industry news stories on the Podnews website: and get our free daily newsletter.Classifieds - your job or ad hereFree Podcast Growth Workshop 🔥🎧🔥 May 20th — This FREE Podcasting Business School workshop will teach you.. ⭐️FIVE simple strategies to help you grow your podcast without using social media. Show up for live training and Q&A with Adam Schaeuble.✅ Goal For Your Week: Automate Your SEO Strategy — Grow your podcast audience with SEObot! Automatically create SEO optimized blogs from episodes, boost Google rankings, save time and get more listens. Supports 50 languages.Social Media Re-Purpose With Podsqueeze — Instantly turn your episodes into personalised Video Clips, Social Media Posts, Show Notes, Blog Posts and Chapters — all in one click. Trusted by more than 100K PodcastersGold supporters: Buzzsprout, Mowpod, Mamamia, The $100 MBA, Cloud10, The Podglomerate, Sounds Profitable, SALT, Steve Lack: Audio, audioBoom, Simplecast, Resound, Cohost, Podscribe, RedCircle, Audiohook, Riverside.fm, Jar Audio, Podchaser, Awesound, We Edit Podcasts, Podpage websites, Disctopia, Knucklehead Media Group, Evergreen Podcasts, Acast, LibsynSilver supporters: Audacia Audio, Gamut Podcast Network, Bumper, Goalhanger, Sounds Debatable, Magellan AI, SoundStack, Storyboard, Compliance Podcast Network, Frequency, Red Seat Ventures, POW PR, Gilded Audio, ARN's iHeartPodcast Network Aust, Ausha, Podium , Castbox, Truefans, The Podcast Haven, The Roost, Gumball, Jonekiri, Voxtopica, Geopolitics and Empire podcast a, Tink Media, Huberman Lab, Ask Ralph Christian Finance, Podcastpage, Message Heard, Health Podcast Network, Lemonada Media, Jam Street Media, Sonic Influencer Marketing, Headliner, Diversion Podcasts, Double Elvis Productions, Heartcast Media50, Ossa Collective, Transistor, Optimal Living Daily, Wondery, Zvook, Podcast Taxi, Rhapsody Voices, matchmaker.fm, Blubrry, Rephonic, Oxford Road, Castos, Ad Results Media, StreamGuys, Hear.Here.Singapore, Podcast Partnership, Content10x, She Podcasts, Cleanfeed, Adopter Media, Podcast Movement, Revolver Podcasts, School of Podcasting, Podigy, Sonix, Lower Street, Edison Research, Signal Hill InsightsOur supporters pay for Podnews, so everyone can read it. Join them today.

YouTube now features a weekly updated podcast chart, ranked by watch time. The top 100 list has Joe Rogan at number one since its launch. Additionally, YouTube's podcast homepage has been upgraded in the US to showcase editorially curated content, offering various categories like 'Award-winning' and 'Gaming and sport.' This shift contrasts with the older algorithmic layout seen in other countries. The changes aim to enhance user experience and reflect ongoing growth in the podcasting industry.

The ARIAS recently crowned Goalhanger as the UK's Audio Brand of the Year, celebrating the popularity of long-form content. AccuRadio, a long-standing online radio streamer, seeks Chapter 11 bankruptcy due to royalty disputes. Meanwhile, the beloved audio show Twenty Thousand Hertz is making a leap to YouTube, promising fresh, innovative content designed specifically for the platform. Tune in for insights on the latest trends and challenges in the evolving podcast industry!

Sponsored by RedCircle. Podcast-curious? Get your free podcast advertising campaign plan. Edison Research will unveil The Infinite Dial UK 2025 at The Podcast Show in London, it’s been announced. There’ll also be a free webinar on May 29. The study is made to be comparable with Infinite Dial data in other countries, including the US, Australia and New Zealand. Apple has unveiled new accessibility features coming later in the year. For podcasting, we gained transcripts in Mar 2024, but live captions for other apps will be available with more languages, Live Listen will add captions on a connected Apple Watch, the Personal Voice voice cloning system becomes more natural and quicker to train; a new magnifier app makes it easier to see the screen; and accessibility labels will be visible in the Apple App Store. An interesting data point as part of some work by Westwood One - 85% of Americans commute to work, but ad buyers are not like the rest of us - the advertising industry only commutes into work 4.2 times a week, rather than the average American who commutes 4.7 times a week. Friday is lowest for everyone. (One for you if you release on Fridays?) > > > Read more of today’s podcast industry news stories on the Podnews website: and get our free daily newsletter.Classifieds - your job or ad hereFree Podcast Growth Workshop 🔥🎧🔥 May 20th — This FREE Podcasting Business School workshop will teach you.. ⭐️FIVE simple strategies to help you grow your podcast without using social media. Show up for live training and Q&A with Adam Schaeuble.✅ Goal For Your Week: Automate Your SEO Strategy — Grow your podcast audience with SEObot! Automatically create SEO optimized blogs from episodes, boost Google rankings, save time and get more listens. Supports 50 languages.Gold supporters: Buzzsprout, Mowpod, Mamamia, The $100 MBA, The Podglomerate, Sounds Profitable, Cloud10, Steve Lack: Audio, Cohost, audioBoom, RedCircle, SALT, Audiohook, Resound, Simplecast, Podscribe, Riverside.fm, Jar Audio, Podchaser, Awesound, Disctopia, Podpage websites, Evergreen Podcasts, We Edit Podcasts, Acast, Libsyn, Knucklehead Media GroupSilver supporters: Audacia Audio, Gamut Podcast Network, Bumper, Goalhanger, Sounds Debatable, Magellan AI, Gumball, Storyboard, Ask Ralph Christian Finance, Ausha, Jonekiri, Compliance Podcast Network, Huberman Lab, ARN's iHeartPodcast Network Aust, Geopolitics and Empire podcast a, SoundStack, Castbox, Frequency, The Podcast Haven, Voxtopica, Tink Media, Gilded Audio, Truefans, Red Seat Ventures, Podium , The Roost, POW PR, Podcastpage, Message Heard, Health Podcast Network, Rephonic, Oxford Road, Jam Street Media, Lemonada Media, Double Elvis Productions, Zvook, Ossa Collective, Sonic Influencer Marketing, Heartcast Media50, Wondery, Transistor, Castos, Blubrry, Optimal Living Daily, Podcast Taxi, Headliner, Diversion Podcasts, Rhapsody Voices, matchmaker.fm, Content10x, StreamGuys, Podcast Partnership, Ad Results Media, Hear.Here.Singapore, She Podcasts, Cleanfeed, School of Podcasting, Podcast Movement, Adopter Media, Lower Street, Revolver Podcasts, Podigy, Sonix, Edison Research, Signal Hill InsightsOur supporters pay for Podnews, so everyone can read it. Join them today.Image: James Cridland

The Webby Awards celebrated outstanding achievements in podcasting, with The MeidasTouch Podcast winning Podcast of the Year for its impactful commentary. iHeartMedia revealed impressive Q1 earnings, showing a significant rise in podcast revenue and plans for cost savings amidst substantial debt. Buzzsprout has enhanced its features by integrating its subscription service with Apple Podcasts, simplifying the process for creators. Catch up on all these exciting developments shaping the podcasting landscape!

Sponsored by RedCircle. Get your free podcast advertising campaign plan here. Thank us later. There has been an adverse reaction to Spotify’s announcement that it is to add play counts to podcasts on its app - reaction which appears to have taken the company by surprise. Spotify issued a statement on Threads addressing creator concerns, telling creators it “really appreciates the honest discussion”, and that it’ll “share more” on Friday. (The responses are not great.) We don’t, yet, see any play counts published in the app. Spotify has also been a little more open about how the play statistics are worked out. On an updated page, the company says that “plays” are the: “number of times a Spotify user actively watched or listened to your content on the Spotify app. Plays are only counted once per user per session, so if you play an episode, pause, and resume playing, that counts as one play.” Elsewhere, Spotify points out that plays of trailers or clips are not included. How different is a “play” on each platform? The Podnews Weekly Review has a total audience size of 185 people on both Spotify and Apple Podcasts over the last 60 days. But, the play count? On Spotify, we’ve had 715 “plays”; but on Apple Podcasts, we’ve had 2,800 “plays” - almost four times as many “plays” from the same audience size. Apple measures any touch of the “play” button - probably explaining Spotify’s example above. (Here’s our overall stats, by the way, for the same time period: 11,817 downloads). One of the highest pain points in the Podnews Report Card earlier this year was that different platforms don’t measure the same thing. We noted at the time that Spotify for Creators, Apple, and YouTube do not use the IAB standards. > > > Read more of today’s podcast industry news stories on the Podnews website: and get our free daily newsletter.Classifieds - your job or ad herePod Engine: 10x Faster Guest Booking — AI-superpowered podcast search, outreach & more. Trusted by top agencies. 14-day free trial.Don't sell a Patreon ❌, sell your subscription ✅! — Supporting Cast is completely white labeled, so your brand is always front and center. Build YOUR subscription & community, not Patreon'sGold supporters: Buzzsprout, Mowpod, Mamamia, The $100 MBA, Cloud10, Sounds Profitable, The Podglomerate, Cohost, Podscribe, RedCircle, Steve Lack: Audio, audioBoom, Audiohook, SALT, Simplecast, Resound, Riverside.fm, Jar Audio, Podchaser, Awesound, Libsyn, Podpage websites, We Edit Podcasts, Acast, Disctopia, Evergreen Podcasts, Knucklehead Media GroupSilver supporters: Audacia Audio, Gamut Podcast Network, Bumper, Goalhanger, Sounds Debatable, Magellan AI, Red Seat Ventures, SoundStack, The Podcast Haven, ARN's iHeartPodcast Network Aust, Gumball, Frequency, Gilded Audio, Huberman Lab, Geopolitics and Empire podcast a, Storyboard, Voxtopica, The Roost, Compliance Podcast Network, Ask Ralph Christian Finance, Castbox, Podium , POW PR, Tink Media, Truefans, Ausha, Jonekiri, Podcastpage, Message Heard, Health Podcast Network, Zvook, Lemonada Media, Sonic Influencer Marketing, Double Elvis Productions, Optimal Living Daily, Jam Street Media, Heartcast Media50, Oxford Road, Transistor, Ossa Collective, matchmaker.fm, Headliner, Diversion Podcasts, Blubrry, Castos, Rephonic, Rhapsody Voices, Podcast Taxi, Wondery, Content10x, Hear.Here.Singapore, Podcast Partnership, StreamGuys, Ad Results Media, She Podcasts, Cleanfeed, Adopter Media, Podigy, Sonix, Podcast Movement, Revolver Podcasts, Lower Street, School of Podcasting, Signal Hill Insights, Edison ResearchOur supporters pay for Podnews, so everyone can read it. Join them today.Image: Orbital 101 Studio