The Side Hustle Show

Charlotte Liebling, founder of Love Before, a sustainable soft toy adoption agency, shares her journey of transforming discarded stuffed animals into treasures. She highlights the emotional value these toys hold and how her innovative branding and local marketing strategies have led to over 10,000 adoptions. Charlotte discusses the challenges of balancing a full-time job with her side hustle, the power of storytelling in retail partnerships, and creative zero-cost marketing techniques. Her mission blends charitable goals with sustainability, aiming for a future where every stuffed animal finds a loving home.

Discover the secrets behind successful sales funnels and innovative marketing strategies. Learn how to effectively generate traffic and boost conversions for your business. Gain insights from industry experts and unlock the potential for scaling your entrepreneurial ventures. Explore impactful tactics that can lead to real growth.

Chris Gray, founder of BaldBuck.com, shares his journey of transforming a white-labeled BBQ seasoning into a $300,000 business. He reveals how leveraging existing products with unique branding and storytelling can yield impressive results. Chris discusses clever influencer outreach, community building, and effective email marketing strategies that turn casual buyers into loyal fans. He also explores the power of social proof and innovative pricing tactics, showcasing how a strategic approach can thrive in the e-commerce landscape.

Kathleen Selmans, founder of Glow Social, and Doug Collins, best-selling author and tax expert, share insights on leveraging AI for entrepreneurial success. They discuss innovative ways to speed up content creation, enhancing social media strategies while saving time. The duo explores using AI for market research, automating workflows, and generating digital products. They also delve into how AI can inform business strategy and improve decision-making, making it a game changer for side hustlers aiming for growth.

Tim Carstensen, an innovative elementary PE teacher, started Foam Party All-Stars, a unique mobile foam party business in the Chicagoland area, earning six figures during summer breaks. He shares how he transitioned from gym activities to organizing fun, interactive events for kids. Tim reveals the clever marketing strategies that brought him initial customers and explains the logistics of scaling from one to nine foam setups. He also discusses the benefits of his business model over traditional bounce house rentals and the importance of community support in his entrepreneurial journey.

Jayne Havens, a sleep consultant and entrepreneur, transformed from a bored stay-at-home mom to running a multi 6-figure business. She shares her inspiring journey of coaching parents on getting their babies to sleep, explaining how she identified market needs and utilized social media. Jayne reveals her motivation for launching an online course based on her methods, discusses effective strategies for client referrals, and highlights the importance of building authority in her niche. Discover her tips for overcoming fears in entrepreneurship and engaging customers effectively!

Pat Flynn, the mastermind behind Smart Passive Income and author of 'Lean Learning,' dives into the world of passive income ideas. He rates ten popular strategies, revealing which are worth pursuing and which to avoid. The conversation highlights shifts in blogging toward newsletters, the importance of personal branding, and unique income ideas for busy homeowners. From innovative community ventures to leveraging AI in content creation, Pat shares practical insights and real-world success stories for aspiring entrepreneurs.

Join Jessica Leibovich, a seasoned personal chef with 25 years of experience and founder of ChefJessica.com, as she shares her journey from a burnt-out caterer to a thriving solopreneur. She reveals how her first client transformed her income, tips for acquiring high-paying clients, and the best pricing strategies. Jessica discusses the power of technology for operational success and offers insights on expanding services through personalized experiences and community engagement. Get ready to spice up your culinary career!

In this engaging discussion, Amy Aitman, a professional content marketer from ReddVisible.com, shares her insights on harnessing Reddit for driving traffic. She highlights the platform's dominance in search results and offers strategies for creating engaging content and building community. Amy emphasizes the importance of understanding Reddit's unique culture, avoiding spammy tactics, and the benefits of niche subreddits. Tune in to learn how to leverage feedback and community engagement to supercharge your marketing efforts!

Dustin Heiner, a seasoned real estate investor with over 30 properties, shares his journey to financial independence through passive income. He unveils four types of passive income, offering insights on building a real estate business and the importance of a capable team. Dustin also discusses unconventional assets like vending machines and digital products, emphasizing practical strategies for generating income streams. Tune in for tips on smart spending, effective research, and leveraging digital platforms to create lasting wealth!