Multifamily Collective Podcast

Mike Brewer
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Apr 6, 2025 • 4min

1,986 - Unlocking Team Potential with the “Yes, And” Principle | Multifamily Leadership

Ever been in a meeting where every idea gets shot down with a “Yeah, but…”?In this episode of Multifamily Collective, Mike Brewer introduces the "Yes, And" Principle—a tool borrowed from the world of improv that can transform your team culture and collaboration. Instead of shutting down ideas, this approach validates contributions, fosters creativity, and opens up the space for unexpected breakthroughs.Mike shares how this simple shift—from “Yeah, but” to “Yes, and”—can lead to a third mind effect. That’s when collaborative energy produces ideas greater than any one person could create alone. And in the high-stakes world of Multifamily leadership, that kind of team synergy is gold.🔥 Plus, don’t miss the update on Podcast Palooza 2025, happening alongside the National Apartment Association event in Las Vegas this June. With dynamic emcees, a choreographed agenda, and 300+ attendees expected, this is the must-attend Multifamily media event of the year.🎙️ RSVP now at Multifamily Media Network and prepare for value-packed conversations and real knowledge bombs. 💥👍 Like, Subscribe, and Share—because your next breakthrough idea might just come from saying “Yes, and…”
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Apr 5, 2025 • 6min

1,985 - Black Rifle Coffee Review | Tactus Squash Roast | Bold, Strong, & Patriotic

Coffee lovers, this one’s for you.In this special coffee review episode of Multifamily Collective, Mike Brewer takes a deep dive into the Tactus Squash Roast from Black Rifle Coffee Company—a veteran-owned brand making waves with both their bold flavor and patriotic mission.Mike gives his honest take on this dark, strong, and bold roast, perfect for those who need that powerful morning jolt. Not for the faint of heart, this coffee has a flavor that hits you hard—right when you need it. From its deep, rich taste to its energizing power, it’s coffee designed to kickstart your day.Black Rifle Coffee isn’t just about a great cup of coffee; it’s about giving back. Their mission to hire veterans and support the veteran community is as strong as the brew itself.Mike gives this one a 9/10 for boldness, and while it’s perfect for those who love a strong cup, it might not be for your everyday coffee drinker. For that, it sits closer to a 6.8/10—a punchy, no-holds-barred coffee that demands a real coffee lover’s palette.🎙️ If you want to start your day strong and support a great cause, this coffee might just be what you're looking for.
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Apr 4, 2025 • 4min

1,984 - The Flywheel of Success in Multifamily Leadership | Momentum, Confidence & Daily Wins

Ever feel like everyone else is winning—and you’re just stuck at the starting line?In this episode of Multifamily Collective, Mike Brewer breaks down the myth of overnight success and introduces a more powerful truth: Success breeds success. But first, you’ve got to push the flywheel.Mike unpacks how small wins—the kind you might overlook—are actually the beginning of massive momentum. Like a melting ice cap or a heavy wheel gaining speed, success starts slowly... and then takes on a life of its own. What begins with making your bed can lead to mastering your market.For Multifamily leaders, this message is pure gold:✔️ Create wins for yourself and your team—no matter how small✔️ Build momentum that fuels confidence✔️ Watch success compound—until others are looking at you thinking, “Why not me?”🎯 Start small. Stay consistent. Watch what happens.🎙️ P.S. Don't forget to RSVP for Podcast Palooza at Apartmentalize 2025 in Las Vegas—hosted at the iconic 1923 Prohibition Bar. Lock in your spot now at Multifamily Media Network.🔥 Like, Subscribe, and Share—because every ripple of encouragement leads to a bigger wave.
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Apr 3, 2025 • 5min

1,983 - Redefining Freedom in Multifamily Leadership | Align Your Life, Lead with Purpose

What if freedom wasn’t about escape—but alignment?In this episode of Multifamily Collective, Mike Brewer brings a fresh perspective to the idea of freedom, especially in the context of leadership. Spoiler alert: It’s not about quitting your job or disappearing to a remote island. It’s about being in alignment with your values—in your work, your relationships, your routines.Mike explores how discipline leads to freedom, drawing from both personal belief and practical experience. When your habits, decisions, and leadership align with your true north, you experience a freedom that no external condition can provide.For those leading in the Multifamily space, this is your invitation to:Identify the areas of misalignment in your life or business.Eliminate the noise—habits, people, or systems pulling you off course.Lead from a place of purpose—so your impact multiplies.And when you do that? You unlock something powerful. Because a leader in alignment becomes a magnet for results that can't be measured by spreadsheets.💡 Freedom isn’t out there. It’s inside your daily choices.🎙️ While you’re here—RSVP for Podcast Palooza at Apartmentalize 2025 in Las Vegas, hosted at the 1923 Prohibition Bar. Visit Multifamily Media Network and secure your spot today.👍 Like, Subscribe, and Share—because leadership built on purpose spreads fast.
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Apr 3, 2025 • 6min

1,982 - Confronting Frustration in Multifamily Leadership | Time, Resources & Stress Management

Let’s be honest—time and resources are the two frustrations that haunt nearly every Multifamily leader.In this episode of Multifamily Collective, Mike Brewer lays it out: We live in a world that demands more with less—less time, fewer resources, and increasing pressure to deliver faster. But what if the first step isn't pushing harder... it's acknowledging the limits?Mike offers a clear framework for addressing the real frustrations behind the chaos:✔️ Identify the root cause✔️ Set intentional targets (goals, KPIs—call it what you will)✔️ Integrate stress management practices that actually stickFrom breathing techniques to team-wide timeout permission, Mike shares actionable ideas to protect your culture from external tension and keep your team moving forward with clarity.This isn’t just about coping. It’s about leading with awareness—and building organizations that can withstand the emotional weather of the world we live in.🎙️ And hey—don’t forget to RSVP for Podcast Palooza at Apartmentalize 2025 in Las Vegas! Hosted at the 1923 Prohibition Bar (yep, right next to the Eskimo bar), it’s the Multifamily media event of the year. Lock in your spot now at Multifamily Media Network.👍 Like this episode? Hit Like, Subscribe, and Share with your team—frustration thrives in silence. Let’s talk about it.
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Apr 3, 2025 • 6min

1,981 - Why Unbruised Prosperity Fails Multifamily Leaders | Embrace Adversity, Build Resilience

If life’s always handed you green lights and rockstar parking, this one’s for you.In today’s episode of Multifamily Collective, Mike Brewer breaks down the concept of “Unbruised Prosperity”—a life untouched by hardship—and why it lacks the muscle memory for true leadership. Especially in Multifamily, where navigating challenges is part of the job.Mike challenges us to see adversity as the gym where resilience is built. He unpacks why experiencing conflict, roadblocks, and the occasional emotional bruising is not just necessary—it’s essential. Whether it’s critical thinking, conflict resolution, or creative problem solving, those skills don’t show up without the reps.For those leading teams, communities, or even themselves in the Multifamily space, this is your call to embrace the challenge—not avoid it. Because real strength isn’t built in comfort. It’s built in the trenches.🎙️ And don’t forget—Podcast Palooza is back! Happening this summer at Apartmentalize in Las Vegas. Head over to Multifamily Media Network and RSVP today!👉 Like, Subscribe, and Share this with someone who needs the reminder that growth starts where comfort ends.
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Mar 31, 2025 • 5min

1,980 - Why Emotion, Not Logic, Drives Multifamily Leadership

Ever thought logic was the king of decision-making? Think again.In this episode of Multifamily Collective, Mike Brewer pulls back the curtain on how emotions—not logic—drive our decisions, even when we think we're being rational. Whether you’re choosing a new car, signing a lease, or leading a multimillion-dollar apartment community, it’s emotion that moves the needle—logic just follows to make sense of it.Mike shares why this matters so much in Multifamily leadership—and how mastering the art of storytelling is the secret weapon for influencing your team, inspiring action, and creating real outcomes. If you're in the business of motivating people and managing performance, this is one episode you don’t want to miss.Don’t just lead with your head. Lead with heart. Back it with reason. That’s where real impact happens.🎯 Like this message? Hit that Like button. Subscribe to the channel. And share it with someone who leads with heart.
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Mar 31, 2025 • 8min

1,979 - The Hidden Cost of Tech in Multifamily: Why Simplicity Wins | Trade-Offs & Truths

We’ve over-engineered the simple.In this episode of the Multifamily Collective, Mike Brewer challenges one of the biggest myths in property management: more tech means better results. With too many platforms chasing too many micro-problems, we’ve lost sight of what really matters—people serving people.It’s time to talk about trade-offs.Inspired by a conversation with Dom Beveridge and a callback to Steve Jobs’ bold decisions with the iPhone, Mike digs into:Why the current tech stack in multifamily is too clutteredThe dangerous myth of “best-of-breed” everythingThe beauty (and business brilliance) of simple systemsWhy the next evolution in PropTech is actually a devolution—back to basicsThe bold trade-offs operators must make for clarity, not complexityWe’ve complicated a business that isn’t complicated. And that needs to change.Don’t forget to RSVP for Podcast Palooza 2025 in Las Vegas! It’s happening at Club 1923 during Apartmentalize. Hosted by the incredible Jennifer Carter and emceed by Eric & Justin from the Multifamily Weekend Edition—this is the can't-miss event of the summer. Go to the Multifamily Media Network website and get on the list now.If you're tired of tech for tech's sake, hit that Like button, Subscribe, and share with someone ready to make meaningful trade-offs.
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Mar 31, 2025 • 6min

1,978 - The Tsunami of PropTech & the Lost Resident Journey | Time to Simplify in Multifamily

We're in a post-tsunami moment in Multifamily.The flood of PropTech promised us streamlined processes, hyper-automation, and frictionless leasing journeys. But what did it cost us?In this episode of the Multifamily Collective, Mike Brewer breaks down the unintended consequence of too much tech: we’ve lost sight of the customer journey. From the moment someone thinks about moving to the moment they sign a lease—we’ve overcomplicated it.It’s time for a reset.Mike shares:Why too much tech = blurry resident experiencesThe coming "great reconciliation" in Multifamily tech stacksHow entrepreneurial exit strategies are slowing down innovationWhy simple isn’t just better—it’s essentialA call to return to first principles thinkingThe future isn't more tech for the sake of tech. It’s people taking care of people. With tools that work with you, not against you.And hey, before you go—RSVP for Podcast Palooza 2025! We’re leveling up this year and throwing the can't-miss event at NAA's Apartmentalize. Hit up the Multifamily Media Network website and get on the list!If this hits home, Like, Subscribe, and Share it with someone who’s buried in a tech stack and needs a breath of fresh air.
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Mar 31, 2025 • 8min

1,977 - The #1 Way to Stand Out in Multifamily (It’s Not What You Think) | People Over Process

Want to stand out in a crowded multifamily market?Spoiler: It’s not your pool. It’s not your gym. And it’s definitely not the number of stainless steel appliances you have.In this episode of the Multifamily Collective, Mike Brewer unpacks a truth we all need to hear—people are your greatest competitive advantage. When everything else is equal—location, rent, amenities—what truly sets your community apart is how you make people feel.That means:Training your team to listen, not just leaseTeaching instincts over scriptsMaking sure residents (and supplier partners) feel seen, heard, and valuedYou don’t need to be 6'8" to stand out. You just need to care—and show it.Inside this episode:Why emotional intelligence trumps feature warsThe death of the leasing script and rise of natural connectionHow poor service habits are killing your brand experienceWhat it really means to be a Purple Cow in the multifamily fieldPut the phone down. Look people in the eye. Serve first—and serve well.Like what you’re hearing? Smash that Like button, Subscribe, and share this episode with someone who needs a reminder that service is the strategy.

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