Summary: In this episode, Jill Bunny shares her journey from being a fitness competitor to becoming a brand strategist and coach. She discusses the role of therapy and coaching in personal development and highlights the importance of taking a multiple perspective approach to overcome roadblocks. Jill also addresses the fear of change and offers strategies for navigating life transitions. She emphasizes the need to apply logic and reason to emotional situations and acknowledges the power of acknowledging and working with our thoughts. In this part of the conversation, Jill and Jim discuss various themes related to managing emotions, overcoming challenges, and shifting mindset. They explore the RAIN acronym (Recognize, Acknowledge, Investigate, and Non-Identity) as a tool for emotional awareness. They also discuss the importance of managing analytical thinking and worry, and the concept of scheduling worry time. Jill shares her personal experiences with diagnoses and acceptance, highlighting the power of an athlete mindset in overcoming challenges. They delve into the impact of labels and victim mentality, emphasizing the need to let go of limiting beliefs. They also discuss the importance of taking action, avoiding the victim mentality, and embracing discomfort as a catalyst for growth. Finally, they explore the significance of starting small, focusing on progress, and being outcome-based in managing frustration. In this conversation, Jill and Jim discuss various topics related to goal-oriented thinking, the journey vs. outcome, the dopamine-oxytocin-serotonin cocktail, the power of open loops in marketing, understanding the brain and marketing manipulation, the influence of marketing on consumer behavior, the purpose of brands and making an impact, being flexible in pursuing goals, the role of coaches and expectations, finding purpose and serving others, the responsibility of being a parent, the power of purpose in life, and Jill's arrest and lessons learned. The main takeaway is the importance of setting goals, focusing on the journey rather than the outcome, understanding the brain's response to rewards, being aware of marketing tactics, and finding purpose in life. Time Stamps: 06:00The Role of Therapy and Coaching 13:14Roadblocks to Change 21:46Applying Logic and Reason 24:08Acknowledging and Working with Thoughts 24:26Recognize, Acknowledge, Investigate, and Non-Identity 26:03Managing Analytical Thinking and Worry 29:15Dealing with Diagnoses and Acceptance 33:42Using an Athlete Mindset to Overcome Challenges 37:27The Impact of Labels and Victim Mentality 41:04Taking Action and Avoiding the Victim Mentality 44:08Shifting Mindset and Overcoming Discomfort 46:24Avoiding Labels and Embracing Growth 48:06Starting Small and Focusing on Progress 48:24Being Outcome-Based and Managing Frustration 48:34The Importance of Goal-Oriented Thinking 49:11Post-Competition Blues and the Journey vs. Outcome 50:04The Dopamine-Oxytocin-Serotonin Cocktail 51:19The Power of Open Loops in Marketing 52:20Understanding the Brain and Marketing Manipulation 53:05The Influence of Marketing on Consumer Behavior 54:03The Purpose of Brands and Making an Impact 55:02Being Flexible in Pursuing Goals 56:29The Role of Coaches and Expectations 57:22Finding Purpose and Serving Others 58:18The Responsibility of Being a Parent 59:16The Power of Purpose in Life 59:40Two Truths and a Lie 01:00:01Jill's Arrest and Lessons Learned 01:02:02The Importance of Following Through Follow Jill on IG: @jillbunny2.0 You can find us on Instagram: Aram: @4weeks2thebeach Jim: @jimmynutrition Grab some Serenity Gummies: CuredNutrition.com Code: OSL for 20% OFF Get some t-shirts/tanks/hoodies at: https://www.othersidelifestyle.com/shop If you'd like to reach out to Aram, you can find him at: https://www.4weeks2thebeach.com/work-with-me If you'd like to reach out to Jim, you can find him at: https://www.othersidelifestyle.com/schedule Go get some supplements: www.legionathletics.com, use code: ARAM