In this episode, host Victoria Collier goes into an often overlooked metric when valuing law firms: the sales conversion rate. She explains how the percentage of consultations that convert into paying clients can significantly affect a firm's revenue and overall valuation. Whether you’re preparing to sell or looking to buy a law firm, understanding this key metric can offer deeper insights into a firm's financial health and growth potential. Learn how boosting your conversion rate can enhance your firm's value and make it a more attractive investment. 3 Key Takeaways 1.⁠ ⁠The crucial role conversion rates play in determining law firm value. 2.⁠ ⁠Why buyers should ask about conversion rates—and not just focus on revenue and profit. 3.⁠ ⁠The impact of practice area differences on sales conversion rates and what that means for valuations. About the Victoria Collier Victoria Collier is a seasoned attorney, entrepreneur, and expert in law firm sales and valuations. With a background in law and accounting, including her prior military service and CPA training, she brings a unique perspective on the financial intricacies of business valuations. Victoria helps transform law firms into more valuable and sellable businesses, guiding attorneys through life after law.   We want to hear from you! You can leave us a rating and review in Apple Podcasts. Click here and then scroll down the page to the rating and review section. You can also leave us a rating in Spotify by clicking here. Connect with Victoria Collier https://quidproquolaw.com/ Private Facebook Group https://www.facebook.com/groups/1284225722042602 LinkedIn https://www.linkedin.com/company/victoria-collier-coaching/      

In this episode, host Victoria Collier sits down with Charley Mann, founder of Law Firm Alchemy, to discuss how law firm owners can transform their entrepreneurial mindset and build essential business skills. Charley shares insights on overcoming growth plateaus, marketing strategies for law firms at various stages, and the importance of embracing the identity of an entrepreneur. Whether you’re just starting out or looking to scale your law firm, this episode is packed with practical advice on leadership, marketing, and sustainable growth.   Key Takeaways: 1.⁠ ⁠Entrepreneurial Mindset Shift: Charley discusses how many law firm owners hesitate to embrace their entrepreneurial identity, but doing so is key to unlocking firm growth. 2.⁠ ⁠Referral Marketing Essentials: Charley’s three-part referral marketing plan—meetups, email newsletters, and monthly printed materials—can help law firms build strong, sustainable growth. 3.⁠ ⁠Overcoming Growth Plateaus: If your firm has hit a growth plateau, it’s likely because you need to refocus on one of three key areas: marketing, operations, or finances.   About Our Guest: Charley Mann is the host of "They Don't Teach This in Law School" and founder of Law Firm Alchemy, a company dedicated to providing resources and coaching for law firm growth. With over 14 years of experience in the legal industry, Charley guides law firm owners in optimizing their practices and achieving success. He emphasizes the importance of networking, providing value, and maintaining strong client relationships, focusing on both business operations and personal growth. Known for his approachable demeanor and deep industry knowledge, Charley values integrity, transparency, and genuine connections.

In this special Life After Law® episode, host Victoria Collier sits down with Lora McInturf, a former lawyer turned coach, to discuss navigating personal and professional transitions. Lora opens up about her unique journey from a career in accounting and law to becoming an expat and ultimately finding her passion for coaching. Together, they explore the importance of building a support system for lawyers, the concept of professional supervision, and how lawyers can reconnect with their true selves during times of change. If you’re considering life after law or looking to create a meaningful transition, this episode offers invaluable insights and strategies for the journey.   Key Takeaways: 1.⁠ ⁠Transitions Are Constant: Life is full of transitions, whether planned or unplanned. Embracing the journey, rather than resisting it, can lead to personal and professional growth. 2.⁠ ⁠Build Your Outer Circle: Having a strong support system, including therapists, coaches, and supervisors, is essential for lawyers to navigate burnout and emotional challenges in their careers. 3.⁠ ⁠Reconnect with Your True Self: One of the most critical aspects of making a successful transition is understanding and nurturing your relationship with yourself. Personal reflection and seeking alignment with your true passions are key to finding fulfillment.   About Our Guest Lora McInturf is a former lawyer who pivoted from big law to coaching after traveling the world as an expat. Specializing in professional supervision, Lora works with lawyers and other professionals to help them manage burnout, build resilience, and rediscover their purpose. She is passionate about fostering authentic relationships, both with oneself and others, to enable personal growth and career satisfaction. Lora has authored reflective writing journals for coaches and lawyer coaches, and she continues to inspire professionals to embrace change and take charge of their transitions. For more insights from Lora, be sure to check out her reflective writing journals and connect with her through the links provided in the episode. Connect with Lora LinkedIn: https://www.linkedin.com/in/theinneradvocate/ Instagram: https://www.instagram.com/the_inner_advocate/ Facebook: Lawyers Coaching Lawyers - International Network Women Expat Lawyers and Law Students  

 In this episode, host Victoria Collier talks with Tyson Mutrux, founder of the Mutrux Firm and co-founder of the Maximum Lawyer Guild. Tyson shares his journey from his military background to law school, to building a successful law firm and a thriving community for lawyers. They discuss the power of connections, the importance of creating a supportive community, and how giving more than you take is essential to building lasting relationships. Whether you’re looking to grow your law firm or planning for life after law, Tyson’s insights into building value through community are invaluable. Key Takeaways: 1.⁠ ⁠Community is Key: Tyson emphasizes the importance of creating and nurturing a community, whether it’s among clients, peers, or colleagues. Building deep relationships helps foster growth and long-term success. 2.⁠ ⁠Give More Than You Take: In any community, it’s crucial to contribute and provide value to others. When you offer support and share your knowledge, you’ll find that others are more willing to help in return. 3.⁠ ⁠Authenticity is Everything: Success in any community comes from being genuine and vulnerable. Bringing your true self to the table helps build stronger connections and leads to both personal and professional growth.   About Our Guest: Tyson Mutrux is the founder of the Mutrux Firm, a personal injury law firm, and the co-founder of the Maximum Lawyer Guild, a community designed to help lawyers improve their practices through education, collaboration, and support. With a background in marketing, law, and the military, Tyson brings a unique perspective on building value through relationships and giving back to the community. He co-hosts the Maximum Lawyer podcast, which has grown into a global community of legal professionals. Maximum Lawyer Guild membership:  www.maxlawguild.com   We want to hear from you! You can leave us a rating and review in Apple Podcasts. Click here and then scroll down the page to the rating and review section. You can also leave us a rating in Spotify by clicking here. Connect with Victoria Collier https://quidproquolaw.com/ Private Facebook Group https://www.facebook.com/groups/1284225722042602 LinkedIn https://www.linkedin.com/company/victoria-collier-coaching/      

In this episode, host Victoria Collier goes into the world of business valuations, specifically focusing on two essential metrics: EBITDA (Earnings Before Interest, Taxes, Depreciation, and Amortization) and SDE (Seller’s Discretionary Earnings). These metrics are more than just finance jargon—they are crucial for accurately valuing your law firm or any small business. Victoria shares practical insights into how these metrics differ and why it's essential to use both to get a complete picture of your business’s financial health, especially when preparing for a sale. Whether you're a seller looking to maximize your firm's value or a buyer evaluating a potential purchase, understanding these valuation tools is key. Key Takeaways 1.⁠ ⁠The limitations of EBITDA and how it can skew business valuation results. 2.⁠ ⁠Why SDE provides a more accurate financial picture for small businesses and law firms. 3.⁠ ⁠How to use both metrics strategically when valuing a business for sale.   About Victoria Collier Victoria Collier is a seasoned attorney, entrepreneur, and expert in law firm sales and valuations. With a background in law and accounting, including her prior military service and CPA training, she brings a unique perspective on the financial intricacies of business valuations. Victoria helps transform law firms into more valuable and sellable businesses, guiding attorneys through life after law.   We want to hear from you! You can leave us a rating and review in Apple Podcasts. Click here and then scroll down the page to the rating and review section. You can also leave us a rating in Spotify by clicking here. Connect with Victoria Collier https://quidproquolaw.com/ Private Facebook Group https://www.facebook.com/groups/1284225722042602 LinkedIn https://www.linkedin.com/company/victoria-collier-coaching/      

In this episode, host Victoria Collier is joined by Terrell Turner, CPA and founder of the TL Turner Group, to discuss the essential role of finance in law firm success. Terrell, a passionate advocate for simplifying accounting, shares his journey from corporate finance to helping law firms across the country better understand their financial health. Key Takeaways: 1.⁠ ⁠The Importance of Financial Frameworks: Terrell goes into why a solid financial foundation is crucial for law firms, often overlooked despite being essential for long-term success. 2.⁠ ⁠Simplifying Finances for Lawyers: Discover how Terrell breaks down complex financial concepts into five key metrics, empowering law firm owners to make informed decisions and drive profitability. 3.⁠ ⁠The Law Firm Revenue Calculator: Learn about the innovative tool Terrell developed to help law firms set and achieve realistic financial goals by breaking down revenue targets into manageable steps.   About Our Guest: Terrell Turner is a CPA and the founder of the TLTurner Group, where he focuses on helping law firms across the country better understand their financial health. With a background in corporate finance, Terrell is passionate about making accounting accessible and less intimidating for lawyers, enabling them to achieve their financial goals with confidence. Get your Free Revenue Calculator Tool at: https://www.tlturnergroup.com/lawfirm-revenue-calculator-free   We want to hear from you! You can leave us a rating and review in Apple Podcasts. Click here and then scroll down the page to the rating and review section. You can also leave us a rating in Spotify by clicking here. Connect with Victoria Collier https://quidproquolaw.com/ Private Facebook Group https://www.facebook.com/groups/1284225722042602 LinkedIn https://www.linkedin.com/company/victoria-collier-coaching/      

In this episode, Victoria sits down with Allison Williams, founder of Law Firm Mentor, to delve into the critical role of C-suites in scaling a law firm. Allison provides expert insights on when and how to build a C-suite team to transform your firm from a small practice into a thriving multi-figure business. Discover the strategies for effective leadership, balancing business growth with personal time, and creating a robust team structure that supports your firm's long-term success.   Key Takeaways 1.⁠ ⁠The Importance of a C-Suite Team: Learn why a C-suite might be essential for scaling your law firm to a multi-figure business and how it can impact your firm's efficiency and growth. 2.⁠ ⁠Balancing Growth with Personal Freedom: Discover strategies for growing your firm while also creating more personal time, and why it's crucial to avoid filling your increased revenue with just more business tasks. 3.⁠ ⁠Defining Your Firm’s Needs: Understand how to assess whether your firm needs a full C-suite, a leadership team, or a more streamlined structure based on your long-term goals and desired lifestyle.   About Our Guest Allison Williams is the founder of Law Firm Mentor, a business coaching service dedicated to helping lawyers grow their revenue, streamline operations, and maximize profitability. With a background in guiding law firms through various stages of growth, Allison and her team offer personalized coaching and resources designed to transform law practices into thriving enterprises. She is also the founder of Williams Law Group, a full service family law firm. For more information about Law Firm Mentors programs and services visit https://bit.ly/3STVcgM   We want to hear from you! You can leave us a rating and review in Apple Podcasts. Click here and then scroll down the page to the rating and review section. You can also leave us a rating in Spotify by clicking here. Connect with Victoria Collier https://quidproquolaw.com/ Private Facebook Group https://www.facebook.com/groups/1284225722042602 LinkedIn https://www.linkedin.com/company/victoria-collier-coaching/  

In this episode of our special series, Life After Law,® Victoria Collier sits down with Rebecca Bratspies, an esteemed law professor, author, and historian, to explore how lawyers can transition into fulfilling roles outside the traditional practice of law. Rebecca shares her experiences working on innovative projects that blend law, education, and community engagement. From using comic books to teach environmental justice in New York City schools to collaborating with artists on constitutional amendments, Rebecca offers a wealth of insight into how legal skills can be applied to make a significant impact in various fields. Tune in to discover how you can leverage your legal background to find renewed purpose and passion in life after law.   Key Takeaways: 1.⁠ ⁠Lawyers possess transferable skills that are highly valuable in non-legal roles, particularly in community-focused projects. 2.⁠ ⁠Understanding and teaching history through creative methods can make complex legal concepts accessible and engaging for diverse audiences. 3.⁠ ⁠Involvement in community groups as a participant, rather than as a legal advisor, allows lawyers to contribute meaningfully while pursuing personal interests.   About Our Guest: Rebecca Bratspies is a renowned law professor, author, and historian with a deep commitment to environmental justice and civic education. She is the creator of a series of environmental justice comic books used in New York City public schools to teach students about civics and the law in an engaging and accessible way. Rebecca’s latest book, "Naming Gotham," delves into the history of New York City by exploring the people behind the names of the city's infrastructure, offering readers a fascinating glimpse into the past.  Explore Rebecca Bratspies' Work: The Environmental Justice Chronicles and The Earth Defenders: Rebecca's comic book series, available for free download, offers an innovative way to teach environmental justice and civics. Access the series at Environmental Justice Chronicles.  https://www.rebeccabratspies.com/environmental-justice-chronicles Naming Gotham: The Villains, Rogues, and Heroes Behind New York Place Names: Purchase your copy here: Naming Gotham on Amazon.  https://www.amazon.com/Naming-Gotham-Villains-Rogues-Heroes/dp/1467151408/ref=sr_1_2?keywords=bratspies&qid=1666987417&qu=eyJxc2MiOiIxLjU1IiwicXNhIjoiMC4wMCIsInFzcCI6IjAuMDAifQ%3D%3D&sprefix=bratspies+%2Caps%2C125&sr=8-2   We want to hear from you! You can leave us a rating and review in Apple Podcasts. Click here and then scroll down the page to the rating and review section. You can also leave us a rating in Spotify by clicking here. Connect with Victoria Collier https://quidproquolaw.com/ Private Facebook Group https://www.facebook.com/groups/1284225722042602 LinkedIn https://www.linkedin.com/company/victoria-collier-coaching/  

In this episode, Victoria is joined by real estate expert Paul Neal, author of Un-lease Your Business. They explore the transformative potential of buying commercial real estate for your business. Paul shares practical insights on overcoming common obstacles, the advantages of property ownership, and how to strategically approach purchasing real estate. Whether you're considering buying your office space or investing in commercial properties, this conversation offers valuable advice and actionable steps to help you make informed decisions. Key Takeaways: 1.⁠ ⁠Financial Flexibility: Discover how strategic real estate investments can provide financial advantages, including long-term wealth building and emergency funds, as illustrated by Victoria's personal experience. 2.⁠ ⁠Market Insights: Gain understanding of current market trends post-COVID, including the continued demand for local, face-to-face business interactions and how it impacts real estate decisions. 3.⁠ ⁠Planning and Preparation: Learn why it's crucial to start planning for a property purchase well in advance of your lease renewal and the steps involved in preparing for a successful acquisition. About the Guest: Paul Neal is a seasoned expert in commercial real estate and the author of Un-lease Your Business: Unlock Wealth, Autonomy, and Control by Buying Your Building and Firing Your Landlord. With extensive experience in helping business owners navigate the complexities of real estate transactions, Paul provides invaluable insights into the process of purchasing commercial property.  He is also the host of The Brick and Mortar Money Show, a podcast dedicated to real estate investment and business ownership. For more information, and to get a copy of Paul’s book visit ownyourbuildingnow.com. We want to hear from you! You can leave us a rating and review in Apple Podcasts. Click here and then scroll down the page to the rating and review section. You can also leave us a rating in Spotify by clicking here. Connect with Victoria Collier https://quidproquolaw.com/ Private Facebook Group https://www.facebook.com/groups/1284225722042602 LinkedIn https://www.linkedin.com/company/victoria-collier-coaching/        

In this episode, we discuss the emotional challenges of letting go with our host, Victoria Collier. Victoria shares her personal experience of selling her law firm and the profound sense of identity loss that followed. She highlights the importance of understanding the grief and emotional process involved in selling a law firm. This episode aims to help you navigate the complexities of your new life after law. Key Takeaways: 1.⁠ ⁠Emotional Impact of Selling a Law Firm: Victoria dives into the personal and emotional struggles of letting go and the identity loss associated with selling a law firm. 2.⁠ ⁠Importance of Transition Period: The challenges of staying on during the transition period and the emotional isolation that can arise when the buyer lacks understanding of the seller's emotional journey. 3.⁠ ⁠Strategies for Emotional Transition: Practical advice on focusing on the new owner's success, setting new goals, and recognizing personal patterns of letting go to better navigate the emotional landscape of selling a law firm. About Victoria Collier  Victoria Collier, JD, CELA, CEPA, CVBA, is a highly accomplished professional who founded The Elder & Disability Law Firm of Victoria L. Collier, PC, in 2003, achieving consistent average gross revenue of $1.5M for five consecutive years before successfully selling the firm in 2020. Since 2008, Victoria has been a trusted consultant, providing valuable guidance to law firm owners on developing specific practice areas within their existing firms and enhancing overall firm value.   As a Certified Exit Planning Advisor and Certified Value Builder Advisor, Victoria specializes in advising law firm owners on strategic positioning and transitioning their firms, facilitating a smooth transition into life after law.   We want to hear from you! You can leave us a rating and review in Apple Podcasts. Click here and then scroll down the page to the rating and review section. You can also leave us a rating in Spotify by clicking here. Connect with Victoria Collier https://quidproquolaw.com/ Private Facebook Group https://www.facebook.com/groups/1284225722042602 LinkedIn https://www.linkedin.com/company/victoria-collier-coaching/