The Storytelling Lab

Are you tired of struggling to generate earned media attention? Have you fallen victim to these common myths about crafting a personal and professional PR story? Myth #1: You need celebrity status to get noticed. Myth #2: A press release is all it takes for successful media exposure. Myth #3: PR is too expensive for small businesses. Kayley Hamilton, the founder of KAYLEY Media, is a PR expert with a keen eye for crafting compelling stories that generate media exposure. Her background in entertainment news has given her valuable experience in understanding what makes a story resonate with audiences and journalists alike. Kayley is passionate about helping entrepreneurs craft their own stories to generate earned media attention and grow their businesses. With a track record of helping clients land features in major outlets, Kayley knows what it takes to make a splash in the PR world. Prepare to learn from someone who's mastered the art of storytelling for maximum media impact.In this episode, you will learn how to:Grasp the nuances of the earned digital media landscape and capitalize on its benefits.Tackle apprehensions and modify viewpoints for a triumphant presence in the media arena.Harness the art of storytelling to uplift your brand and engage with the desired audience effectively.Cultivate self-assurance and vanquish fear through Kayley's "FPL" method.Create and share a captivating personal and professional PR story to achieve media exposure success. Hosted on Acast. See acast.com/privacy for more information.

Elena Rue, co-founder of StoryMine, reveals the secrets of collaborative storytelling: develop engaging narratives, maximize budget efficiency, nurture client understanding, and harness storytelling power for positive transformation.

After being a combat veteran and dedicating himself to a successful law career, Nick Witters is faced with the difficult decision of taking a new job managing Mr. Beast, a YouTuber. As he risks it all, his journey to success is filled with pressure, loss, and hard work. Will he make it? Will he be able to pull the trigger and take the risk?Nick Witters is the CEO of Ballen Studios, most known for managing the MrBallen YouTube channel. Hailing from a small town in Washington, Nick's journey took him from the Air Force to law school, and eventually to the heart of Hollywood as an entertainment lawyer. With a keen understanding of the importance of adaptability and perseverance, Nick has built a thriving career in the creator economy. Alongside his partner John Allen, a former Navy Seal, Nick continues to push the boundaries of success, sharing his wisdom and passion-driven approach with aspiring creators.In this episode of The Storytelling Lab, you will learn how to:Discover the hidden advantages of military training when tackling business challenges and sharpening decision-making skills.Appreciate the role of intellectual curiosity in seizing growth opportunities and fostering innovation.Recognize the significance of embracing failure and adaptability in achieving your career and business goals.Cultivate trust and authentic passion in talent representation relationships for long-term success.Sustain momentum and enthusiasm in the ever-changing creator economy to drive continuous personal and professional growth. Hosted on Acast. See acast.com/privacy for more information.

As Francisco Mahfuz embarked on his journey to master the art of storytelling, he made a shocking discovery — that the most captivating stories weren't the grand, epic tales that everyone believed they were, but rather the simple, relatable moments between people. What other secrets will this master storyteller uncover as he continues to defy our expectations and debunk popular storytelling myths?In this episode of The Storytelling Lab, you will learn how to:Uncover the truth about storytelling and its impact on everyday life.Recognize the significance of accuracy and relatability for powerful narratives.Discover the art of keeping things simple to captivate and enlighten audiences.Adapt your storytelling approach to suit varying objectives and demographics.Create a genuine origin story that enhances and defines your personal brand. Hosted on Acast. See acast.com/privacy for more information.

Experience life-changing power in your life and business for less than $20!Nick Hutchison is an entrepreneur with a passion for personal growth through books. After experiencing the transformative power of personal development books firsthand, Nick founded Book Thinkers, a platform designed to help readers retain and apply the life-changing wisdom found in these books. In this episode of The Storytelling Lab, Nick discusses how to:1. Discover the impact of personal development through non-fiction books and podcasts on your life and business. 2. Harness the power of social media to successfully market your book and boost your author presence. 3. Master the art of integrating book knowledge into daily life for a more prosperous entrepreneurial journey. 4. Recognize the significance of gratitude, happiness, and purpose in making beneficial personal finance decisions. 5. Cultivate a mindset of mental toughness and resilience for sustained success in lifelong learning. Hosted on Acast. See acast.com/privacy for more information.

Experience the journey of transformation - and discover the power of manifestation!Olivia Mancuso is a successful marketing consultant, video spokesperson, and influencer. She is passionate about helping entrepreneurs and multi-passionates create their personal brands and manifest their dreams.In this episode of The Storytelling Lab, Olivia discusses:1. The skills that she learned from being a professional journalist in broadcast television. 2. Her journey of discovering her passions and turning them into profitable endeavors, as well as her advice on how to find the through line between your passions.3. Her experience and growth through manifestation and how she teaches others to manifest their greatest desires.  Hosted on Acast. See acast.com/privacy for more information.

Share your story and discover how it can inspire and move others - "Your Story Matters".Troy Bedenbaugh is an award-winning documentary filmmaker and creator of the emotional documentary film "One Lost Many Found", which tells the story of his journey to discover who his father was 20 years after his passing.Here's what I cover with Troy Bedenbaugh in this episode of The Storytelling Lab:1. The power of telling and sharing personal life stories, and why it matters to others.2. The importance of expressing pain through art and the need to redefine what art is.3. The life-changing power of mentors, and how relationships and mentors are key in any project. Hosted on Acast. See acast.com/privacy for more information.

Julia Yorks is a screenwriter for television and film, having worked on the staffs of DreamWorks/Netflix's "The Adventures of Puss in Boots" and "Trolls: The Beat Goes On," and recently sold an original screenplay to Freeform. In this episode of The Storytelling Lab, Julia breaks down exactly what you should focus on as a first-time screenwriter, how to follow the right structure to sell, and how the business of screenwriting works. Hosted on Acast. See acast.com/privacy for more information.

David JP Phillips, holder of the world's most-viewed TEDx Talks on storytelling, discusses the impact of stories on the brain, improving communication, and the importance of the story within oneself. Topics covered include neurochemicals, personal growth, overcoming obstacles, Death by PowerPoint, reframing perspective with meditation, stress management strategies, and podcast promotion.

Patrice Poltzer is a Gracie-award-winning journalist and former TODAY Show producer who parlayed her media and storytelling expertise into forming Patrice Poltzer Creative in 2016, a New-York based video storytelling agency. In this episode of The Storytelling Lab, Patrice shows how big brands try to emulate small businesses and why small businesses should realize that and focus on the long game instead of viral hits. Hosted on Acast. See acast.com/privacy for more information.