AM/PM Podcast

In this engaging discussion, Josh Coleman, a Helium 10 Elite member, shares his entrepreneurial journey of launching a brand on TikTok using a mix of design and data-driven strategies. He highlights the importance of understanding audience needs and effective marketing on new platforms. The conversation dives into the challenges of transitioning from Amazon to TikTok Shop, emphasizing the role of influencer marketing and inventory management. Josh also emphasizes community support and the value of experiential learning in building a successful brand.

Can a laid-off Wall Street analyst turn a small vacuum cleaner parts store into a thriving e-commerce empire? Chad Rubin did just that, and in this episode, he shares his remarkable journey from the financial crisis of 2008 to becoming a pioneer in the world of Amazon selling. We explore how Chad's commitment to high-quality products and strategic pricing propelled his private-label business to success. Discover the pivotal moments that led to the birth of Skubana, a multi-marketplace management powerhouse, and his latest venture, Profasee, which revolutionizes dynamic pricing for sellers.   Chad's story is a testament to the power of continuous innovation in e-commerce. We discuss the relentless need for product iteration, the complexities of protecting intellectual property in China, and the creation of Skubana as a response to the inefficiencies in existing inventory management systems. From transitioning between platforms like Volusion, Magento, and Shopify to addressing the unique challenges of the e-commerce landscape, Chad provides invaluable insights that every entrepreneur can learn from.    But Chad's contributions go beyond his own businesses. Tune in to hear about the evolution of the Prosper Show conferences, a leading event for Amazon sellers co-founded by Chad to foster community and knowledge sharing. We also dive into the intricacies of dynamic pricing strategies with Profasee, comparing them to Uber's surge pricing and exploring their impact on profitability. Whether you're an e-commerce novice or a seasoned seller, Chad's expertise and passion for the industry will leave you inspired and armed with strategies to elevate your own Amazon business. In episode 410 of the AM/PM Podcast, Kevin and Chad discuss: 08:17 - Evolution of Aftermarket Parts Industry 11:09 - Constant Innovation in E-Commerce Business 13:39 - Challenges of Protecting Intellectual Property 18:47 - Evolution of Prosper Show Conferences 18:48 - Entrepreneur Launches Various Business Ventures 24:12 - Evolution of International Seller Conference 29:45 - The Truth About E-Commerce Conferences 35:10 - Advanced Pricing Strategies for E-Commerce Sellers 39:59 - Enhancing E-Commerce Pricing Strategies 40:43 - Effectiveness of Static Pricing Strategy 46:03 - More Strategies for E-Commerce Success 51:52 - Kevin King's Words Of Wisdom

Adam Heist, famously known as Adam Runquist, shares his extraordinary journey from the corporate energy sector to becoming a top-tier Amazon seller. Discover how Adam's expertise in mergers and acquisitions led him to identify the untapped potential of physical products, eventually leading to the creation and a 7-figure exit of his own Amazon brand. We'll also hear about his adventurous travels in Bali, insights into the transformative impact of branding and AI on Amazon sellers, and his continued ventures managing multiple brands and a thriving YouTube channel.   Join us as Adam opens up about the challenges of content creation, balancing a high-demand executive job while running multiple Amazon brands, and the strategic decision to transition from a corporate career to full-time entrepreneurship. He dives into the emotional and financial turbulence he faced, including a life-changing stroke recovery, and how these experiences have shaped his approach to business and life. From navigating divorce to leveraging affiliate marketing and online courses, Adam's story is a testament to resilience and adaptability.   Finally, explore the intricate world of Amazon selling with a focus on AI-driven strategies, the necessity of building robust business teams, and the importance of personalized organic rankings. Adam provides practical advice on creating resilient operations, leveraging Filipino talent for scaling, and the ever-evolving landscape of e-commerce. Get ready to be inspired by Adam's invaluable lessons on staying ahead in the competitive market, the power of personal reinvention, and the future of Amazon selling. In episode 409 of the AM/PM Podcast, Kevin and Adam discuss: 00:00 - Amazon-Seller Journey With Adam Heist 00:30 - Is It Adam Heist Or Adam Adam Runquist?? 06:52 - Entrepreneurship, Life Change, and Reflection 16:30 - Van Life Experience in Australia 17:37 - Stroke Recovery and Unexpected Setback 22:36 - Building a Resilient Business Team 23:46 - Lesson on Business Operations Independence 26:55 - Business Operations Supply Chain Management 29:13 - Business Building and Content Creation 32:59 - Business Growth Through Investments and Learning 38:19 - Ethics in Amazon Agency Industry 38:35 - Expanding Perspectives for Amazon Sellers 45:51 - Future of Amazon Selling With AI 46:50 - Personal Growth and Business Success 49:39 - Future of Keyword Targeting on Amazon 53:36 - Future of Amazon Organic Ranking 55:32 - Preparing for E-Commerce Success 59:26 - Kevin King's Words Of Wisdom

What if artificial intelligence could revolutionize your e-commerce business? That's exactly what Max Sinclair, a former Amazon insider turned AI entrepreneur, believes and shares with us in this eye-opening episode. With six years of experience in various strategic roles at Amazon, Max's journey from managing top European accounts to founding an AI company dedicated to Amazon sellers is nothing short of inspiring. His transition from Amazon to launching his AI venture, spurred by an early demonstration of stable diffusion and the release of ChatGPT, provides a fascinating backdrop for understanding the transformative potential of AI in online marketplaces.   Throughout our conversation, Max dives into the challenges and future potential of AI-generated content, particularly in text and image creation. He explains the limitations of current models like GPT-4 and offers insights into how future models will evolve and improve. We also discuss the broader implications of AI technology, touching on concerns about misinformation and the role of trusted sources in mitigating these risks. Max shares compelling arguments on why staying informed and engaged with AI advancements is crucial for anyone involved in e-commerce.   Max's expertise shines as he introduces an advanced e-commerce tool designed to optimize product listings with remarkable speed and accuracy. This tool, integrating seamlessly with platforms like Amazon, eBay, and Walmart, offers a leap in efficiency for sellers by generating comprehensive listings, including text, infographics, and images, with just one click. We also explore the success stories of sellers who have leveraged AI to significantly improve their listing visibility and consumer preference, underscoring the transformative impact of AI in the e-commerce space. Don't miss this insightful episode where we uncover the future of AI in e-commerce with a true industry expert. In episode 408 of the AM/PM Podcast, Kevin and Max discuss: 00:00 - AI in E-Commerce With Max Sinclair 03:10 - Strategic Account Management and Product Innovation 05:25 - Lessons From Amazon's Culture 07:55 - Opportunities in AI and E-Commerce 11:04 - Artificial Intelligence Revolutionizes Image Generation 17:16 - Challenges With Photorealistic Image Generation 20:11 - Future of Distinguishing Real From Fake 24:39 - Impact of AI on Society 24:50 - Future of AI Generative Content Models 32:05 - AI Product Listing Optimization and Generation 36:42 - Insights on AI in E-Commerce 39:09 - ChatGPT Prompting for Genuine Responses 42:43 - Future of E-Commerce and AI 48:58 - AI in E-Commerce Evolution 51:46 - Exploring E-Commerce Content and AI 53:33 - Kevin's Market Masters Event Announcement 54:05 - Kevin King's Words Of Wisdom

In this engaging conversation, Marcela O'Campo, a Colombian entrepreneur and Amazon seller, shares her remarkable journey from a corporate life at Johnson & Johnson to launching her own gardening product line. She reveals the inspiration behind her entrepreneurial leap, highlighting the challenges of transitioning economies and personal hardships. Marcela discusses the balance between family life and her thriving business, as well as the importance of mentorship and community support for women in business. Her story is a powerful testament to resilience and innovation.

What if resilience and innovation were the keys to e-commerce success? Meet Barbara Drazga, a marketing veteran whose journey from door-to-door sales at nine years old to managing a multimillion-dollar warehouse will captivate your imagination. Barbara’s story is filled with rich experiences, from her days as a photojournalist in Europe to navigating the financial challenges of the 2008 economic crash. Her ability to turn setbacks into triumphs is nothing short of inspiring.   In this episode, we pull back the curtain on Barbara's diversified e-commerce strategy. She underscores the importance of not putting all your eggs in the Amazon basket and shares how platforms like TikTok Shop, Shopify, and your own brand’s website can dramatically amplify your business reach. Listen as she reveals innovative approaches, such as live-streamed sales by influencers, and breaks down the physical layout of her cutting-edge business setup. This isn’t just theory—Barbara offers practical steps to transform your own e-commerce operations.   Want to master the liquidation market? Barbara spills the secrets of acquiring unprocessed loads directly from warehouses and turning them into profit goldmines. Learn how to create value bundles, use barcode lookup tools for smart purchasing, and flip products for profit with strategic pricing. Through her expertise, discover the untapped potential in liquidation and returns. Barbara's actionable insights and real-world examples make this episode a must-listen for anyone looking to thrive in the e-commerce landscape. In episode 406 of the AM/PM Podcast, Kevin and Barbara discuss: 01:16 - Amazon Entrepreneurship and Collaboration  07:21 - Adapting to Changes in Online Business 09:45 - Opportunities in E-Commerce Trends 10:24 - Expanding Beyond Amazon in E-Commerce 14:17 - Live-Streaming Wholesale Showroom Concept 15:43 - Liquidation Market and Wholesale Operations 24:38 - Exploring Liquidating Business Opportunities 25:26 - The Liquidation Market Insights 33:30 - The Psychology of Product Bundling  37:41 - Creating Valuable Bundles for Amazon Sellers  46:39 - Mindset Shift in Amazon Sales 49:18 - Kevin King's Words of Wisdom

Robb Green, a veteran Amazon FBA seller and mastermind group leader, shares his journey through e-commerce and the evolution of successful networks. He reveals how community and relationships shaped his entrepreneurial path and discusses the dynamics of effective mastermind groups. With insights on navigating challenges and harnessing AI for selling on Amazon, Robb emphasizes the importance of adaptability and continuous learning. He also highlights TikTok's role in modern e-commerce marketing, equipping listeners with actionable strategies to thrive in a competitive landscape.

Unlock the secrets to e-commerce success with Billy Pecor and Luba Ilyasova, two industry veterans who have navigated the complexities of Amazon selling with remarkable prowess. Learn from Billy's inspiring transformation from coaching tennis to managing a $25 million portfolio at Thrasio, where his mastery of data analytics has driven success in an ever-changing landscape. Together with Luba, an expert in branding, discover the critical strategies that differentiate successful big brands from those that struggle on Amazon. Prepare to rethink your approach to digital shelf packaging and market segmentation as our guests share their insights on tackling the unique challenges of the sexual wellness space. With a keen focus on understanding your competitors—big brands, black hat users, or private label sellers—you'll gain practical tips for selecting the right strategies to emulate. Explore the significance of sharp visual differentiation in capturing the fast-paced attention of online shoppers and understand why brand recognition alone can't keep you afloat in the digital marketplace. Finally, grasp the future of e-commerce with a deep dive into Amazon's AI-driven tools like Comprehend and COSMO. Billy and Luba explain how these technologies can boost product relevance, combat manipulation tactics, and enhance your understanding of customer behavior. From innovative packaging strategies employed by Olay to the powerful impact of data-driven decision-making, this episode equips you with the knowledge to make your brand stand out in a fiercely competitive environment. Take advantage of this opportunity to elevate your Amazon-selling game with actionable insights from the experts. In episode 404 of the AM/PM Podcast, Kevin, Luba, and Billy discuss: 00:00 - E-Commerce Experts Share Insights 05:13 - Transition to E-Commerce Consulting and Operations 11:03 - Success Strategies for E-Commerce Sellers 16:56 - Strategic Shift Towards Amazon Brand Acquisition 19:08 - Digital Shelf Packaging Strategies for E-Commerce 21:59 - Packaging Differentiation in Retail and Online 25:04 - Packaging Strategy for Online Retail 25:36 - Innovative E-Commerce Packaging Strategy 29:00 - Brand Gating and Reselling Strategy 34:28 - Amazon SEO and Product Strategy Observations 37:27 - Amazon AI Improves Product Relevance 41:11 - Amazon Comprehend Discussion and Tutorial 43:34 - Amazon COSMO Strategy Insights 43:49 - Evolving Customer Filters in Mobile Shopping 49:34 - Amazon's Brand-Centric Strategy Shift 52:45 - Maximizing Amazon Sales With Innovative Tactics 53:11 - Kevin King's Words Of Wisdom

Ted Repic, the visionary behind Rhino USA, shares an inspiring story of building a family-run outdoor e-commerce empire with his sons Cameron and Dylan. They discuss transforming a passion for the outdoors into a thriving business and the strategic choices that propelled them to success. Ted delves into challenges like inventory management and adapting to social media trends. He emphasizes the importance of branding, authenticity, and creating memorable customer experiences, as well as expanding beyond Amazon to diversify their revenue streams.

Join us for an insightful episode where we chat with Morgan Gist MacDonald, founder of Paper Raven Books. Morgan shares her extensive knowledge of the self-publishing process, helping authors transform their ideas into published works. Whether you're interested in writing children's books, personal stories, or professional guides, Morgan's expertise will guide you through every step. We also touch on our personal experiences, including my own West Texas jail story, which reinforced my entrepreneurial spirit, drawing parallels between the worlds of Amazon sellers, e-commerce, and book publishing.   Explore the ever-evolving landscape of book buying and reading habits, from the nostalgic days of Barnes & Noble to the rise of e-books and audiobooks with Amazon and Kindle. We discuss the resurgence of interest in physical books driven by platforms like TikTok and the growth of indie bookstores alongside Amazon's dominance. Discover how publishing a book can establish authority and credibility, with real-life examples of authors landing substantial consulting gigs through strategic book publishing.   Get inspired by the significance of preserving personal stories and experiences, and learn about the comprehensive process of book creation, from content development to publication and marketing strategies. Morgan and I discuss the financial aspects of indie publishing, highlighting the costs and potential profits, as well as the long-term benefits of building a backlist. This episode is packed with valuable insights for anyone looking to publish a book and achieve greater success and independence in their literary endeavors. (Timestamps) -  In episode 402 of the AM/PM Podcast, Kevin and Morgan discuss: 00:00 - Entrepreneurial Journey Through Publishing 07:18 - Entrepreneurial Journey to Book Editing Company  08:20 - The Impact of Book Publishing 14:00 - Leveraging Books for Client Acquisition 14:55 - Crafting a Purposeful Book 21:19 - Journey of Storytelling and Self-Discovery 23:15 - Curating Stories and Life Lessons 26:53 - Marketing Strategies for Successful Book Sales 32:51 - Importance of Book Marketing and Reviews 37:31 - Book Publishing Phases and Processes 40:19 - Book Publishing Costs and AI Impact 42:40 - Authors Playing the Long Game 48:36 - Publishing Process Overview and Checklist 49:36 - Kevin King's Words Of Wisdom