Tourpreneur Tour Business Podcast

Talking to tour operator John O'Sullivan is always a breath of fresh air; he likes to think deeply about the tour industry, and experiment with new ideas that often challenge the tour operator orthodoxy.   John runs Depot Adventures in Melbourne, Australia and Minneapolis, Minnesota, as well as a new TikTok-based venture, One Minute Tours.   John's first Tourpreneur podcast was recorded with Shane back in 2019, where he shared his thoughts about the economics of the "free tour" model. It's still a worthy listen. Now he's back with a new venture, new locations for his old company. We cover a wide variety of topics: how to structure and develop a tour in a new destinationthinking about tour content in the age of Wikipediadeveloping a business across two extremely different locationsdoes developing a global brand bring benefits?entering a midmarket destination: how to sell? how to price?hiring and retaining guides as employeesJohn's experiment with tip pooling, and being transparent about his experiment with his guide communityhis accidental virality on TikTok, and how it's changing the direction of his business As always, bonus material and more can be found on Tourpreneur.com/plus

Jason Heffernan operates a unique rainforest experience in the Daintree rainforest in Queensland Australia. Listen to his story of how he used distribution to help with growth.https://backcountrybliss.com.au/Join our community of 10,000+ members: https://www.facebook.com/groups/tourpreneur

Christy, Samantha and Sandra join the Women in Travel podcast to chat over a variety of topics Including creating, promoting and marketing tours to women.Christy Hunter: https://www.linkedin.com/in/christytheconnector/Samantha Hardcastle: https://www.linkedin.com/in/skhardcastle/Sandra Weinacht: https://www.linkedin.com/in/sandraweinacht/

The world has change due to covid and we are not going back to normal work practises. Work from home and hybrid work is now the norm. This has created many challenges but also endless opportunities. The need to get teams together has moved from nice to have to must have. This is what global team gathering is looking to addressCheck out Global Team Gatherings: https://globalteamgatherings.com/ 

Chris, Pete and Mitch discuss what's happening in the industry and share their thoughts. We also discuss upcoming events at Tourpreneur like our demo day and Huddles in the US and Europe. Join Tourpreneur+ for even more content: https://tourpreneur.com/plus/ Join our free tour operator community of over 5.2K members: https://www.facebook.com/groups/tourpreneur

Creating Bingeable Tours to Drive Repeat Business John Kanaster of Battlefield Tours of Virginia explains how leaving his guests on a cliffhanger brings them back for more! Join Tourpreneur+ for even more content: https://tourpreneur.com/plus/  Join our free tour operator community of over 5.2K members: https://www.facebook.com/groups/tourpreneur Visit John's Website: https://battlefieldtoursofvirginia.com/

In this podcast we discuss the stunning wine and food offerings that Georgia has to offer, and how the war in Ukraine is impacting tourism in many close neighbour countries including Georgia.

In this discussion, Chris, an expert in marketing to high-wealth luxury consumers, shares his top eight strategies for attracting affluent clients. He emphasizes the power of high-quality visuals and an exclusive website that provides a VIP experience. Personal connections and tailored offerings play a crucial role in engaging this demographic. Chris also highlights the effectiveness of targeted Facebook ads and the importance of email marketing. Moreover, he encourages using LinkedIn to enhance professional visibility and even suggests starting a podcast to connect with luxury consumers.

Arnaud Azoulay, CEO of Babylon Tours, transforms from Paris guide to leading a walking tour company across Europe. He reveals how he scaled his business with a lean team, focusing on quality experiences and guides. Arnaud discusses the value of personal interactions amid automation and his success utilizing OTAs for sales. He shares insights on customer loyalty, innovative combo tour offerings, and lessons learned from In N Out Burger regarding efficiency. Dive into his organic growth strategies and the importance of immersive cultural experiences in tours.

Kevin O'neil describes all the challenges he has faced when building his business including losing his location, legal challenges and having a heart attack! Join Tourpreneur+ for even more content: https://tourpreneur.com/plus/ Join our free tour operator community of over 4.5K members: https://www.facebook.com/groups/tourpreneur Check out Kevin's business: https://destinywateradventures.com LinkedIn: https://www.linkedin.com/in/kevin-oneil-787798156/