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Tourpreneur Tour Business Podcast

Latest episodes

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Oct 6, 2022 • 1h

Growing Your Tour Business Through Linkedin

Peter Syme, a successful entrepreneur, shares his journey of leveraging LinkedIn to grow his tour business into six figures. He discusses strategies for crafting an optimized profile that attracts clients without overt self-promotion. Peter emphasizes building trust through authentic networking, avoiding aggressive sales tactics. He reveals how tour operators can maximize their outreach with personalized engagement and valuable content. Additionally, he explains how effective techniques can drive revenue without needing a premium membership.
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Oct 3, 2022 • 27min

Women in Travel: How to Craft Tours Focused on Telling the Stories of Women

Women in Travel: How to Craft Tours Focused on Telling the Stories of Women Amanda, Carol, Zakia, Caroline and Mary discuss how they craft female focused stories and products in their tours. Join our community: https://www.facebook.com/groups/tourpreneur Visit our website: https://tourpreneur.com
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Sep 29, 2022 • 60min

What is the Future of Reservation Systems?

Who better to discuss the future of reservation systems with than one of the founding fathers who started the sector nearly 20 years ago. Alex Bainbridge, ex CEO TourCMS, and Peter Syme discuss the future of this essential software.
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Sep 26, 2022 • 1h 27min

Using Your Passion to Create a Music Tour Business in New Orleans

Renee Ventrice chats with Quay Frazier of Big Easy Walking Tours on growing his tour business in New Orleans. Quay has a passion for music and has played with some world famous artists so this allows for a unique take on his walking tours.
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Sep 22, 2022 • 1h 2min

The Legalities of Tour Operating

In this episode Mitch Bach speaks with Jeff Ment of Ment Law Group, a firm specializing in working with travel companies. Jeff handles tour operator clients from around the world, and in this episode he shares his insights on a wide variety of topics important to tour operators: hiring employees vs. contractorswhat's most important for early stage businessesliability issues around accidents and guidesbest practices for incorporationhow to protect your assets intellectual property rights for your tour & photographydisclaimers and waiversmuch more!Join Tourpreneur+ for even more contentJoin our free tour operator community of over 9,000 members
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Sep 15, 2022 • 10min

Three Things Some Marketing Agencies Won’t Tell You

Just about every operator who I come across has a horror story about working with a marketing agency. This has left them with a bitter taste in their mouth and wary of trusting another to do the job they want them to do. Believe me, as an agency owner, this makes my job so much harder, but as an Agency owner, a lot of this ‘bad experience’ comes down to how an agency educates its customers and clearly manages expectations. In some instances, it also comes down to out-and-out lying on the part of the agency. So many agencies out there will offer guarantees and promises they simply can’t keep because it is simply impossible for them to do so. If agencies could guarantee number one on google rankings or x10 increase in bookings then we would all be doing it, but there are so many nuances that make these promises impossible. In this episode of Tourpreneur, I want to debunk three myths about working with a Marketing Agency and tell you some home truths, some of which you may find surprising. Join our Community:  https://www.facebook.com/groups/tourpreneur Join Tourpreneur+: https://tourpreneur.com/plus/  
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Sep 2, 2022 • 23min

Women in Travel: The Highs and Lows of Changing your Career into Tours & Activities

Amanda, Carol, Zakia, Caroline and Mary all moved from jobs outside of tourism to become tour operators. they share their stories to help those thinking the same. Join our community: https://www.facebook.com/groups/tourpreneur Visit our website: https://tourpreneur.com
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Aug 30, 2022 • 1h 7min

AI in tourism is is here. You need to grasp the potential.

In this insightful conversation, Jonathan Elkoubi, a travel and entertainment expert specializing in AI applications in tourism, delves into how AI is transforming the industry. He discusses the critical role of chatbots in customer service and addressing staffing challenges through automation. The dialogue also explores the delicate balance between leveraging AI for efficiency while maintaining the human touch in tourism experiences. Additionally, they highlight the importance of sustainability and innovative practices in adapting to the evolving market.
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Aug 28, 2022 • 47min

Always Be Pivoting!

Akila McConnell, founder of Unexpected Atlanta, discusses her impactful business pivots, revealing how virtual tours now make up 75% of her revenue. She shares her journey of creating experience boxes, shipping over 20,000 units annually. Akila dives into the importance of clear branding, strategic planning, and understanding market dynamics. Insights on navigating tough conversations within her team, defining a business’s end game, and conducting effective market research shed light on her entrepreneurial philosophy.
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Aug 25, 2022 • 10min

Facebook Ad Basics: 5 Top Tips

Chris, an expert in Facebook ad strategies, shares essential tips for successful advertising in the travel industry. He emphasizes the importance of precise audience targeting to ensure ads reach the right people. The discussion also covers the significance of creative ad design and how it impacts engagement. Chris highlights ways to effectively track ad performance, enabling businesses to refine their strategies for better results. Listeners gain valuable insights to boost their tour-focused advertising efforts.

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